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Kenny and Danny King

Appointment Only

A Entrepreneurship , Business and Careers podcast

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About the show

Appointment Only with Kenny & Danny King is the podcast for custom clothiers, luxury service providers, and entrepreneurs who want to build a more profitable and manageable business, without sacrificing their life in the process.  We’re Kenny and Danny, twin brothers, and business partners for the last 15 years. We’re sharing insights from our own experiences running a high-end small business, including the wins, mistakes, lessons, and systems that helped us create a business that works for us, and just might lead you to your own success! As founders of King Brothers Clothiers, Minnesota’s premier bespoke clothier and the state’s only certified Master Bespoke Clothiers, we’ve spent years building a respected luxury brand while working with professional athletes, executives, and high-level clients across the country. Each episode is designed to leave you feeling both encouraged and challenged. You’re not doing everything wrong; and we’re here to provide you with the practical advice you need to improve your business and reach your next level of growth. Every week, expect high-energy, entertaining, and straight-talking conversations around luxury business practices, client communication, profitability, sales, custom clothier training, and what it really takes to attract high-end clients consistently. Whether you’re looking to work smarter, earn more, improve your customer experience, or build a business that gives you more freedom, Appointment Only delivers the strategies and the real-world insight you can actually use today.

Newest episodes

Why Discounts Don't Work in Luxury

47 min

In today’s episode, we break down why offering constant promotions and discounts can damage your positioning, attract the wrong clients, and train people to wait for a sale instead of paying full price. We've made these mistakes ourselves, and we're sharing the experiences that completely changed how we approach pricing, incentives, and client relationships. You’ll learn why the right leads never need a discount, plus, real examples of how we create urgency, add value, and increase sales without cheapening our brand. Highlights 02:13 - When does offering discounts turn you into a discount clothier? 04:13 - How we accidentally trained our clients to wait for our next promotion. 07:22 - Why discounting attracts the wrong clients and damages your long-term profitability. 09:41 - Why custom clothing is a margin business, not a volume business. 12:01 - How targeted outreach can generate sales without offering discounts. 15:46 - Why adding a complimentary shirt can be more effective than lowering your prices. 18:25 - How giving away custom jeans helped us sell premium suits and create repeat buyers. 26:13 - Why the psychology of adding value matters more than the actual dollar amount. 35:00 - How to increase an order's value without sacrificing your profit margins. 43:45 - Why you shouldn't assume your clients need a discount just because you can't afford your own prices. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

It’s Time to Raise Your Prices

50 min

When is the right time to raise your prices? The simple answer: probably right now. In this episode, we break down why so many custom clothiers are leaving money on the table simply because they’re afraid to charge more. We talk about when a price increase requires nothing more than changing the number, when higher prices demand a better product and elevated experience, and why your pricing should reflect the value you actually deliver. We also share how we’ve approached price increases in our own business, including what happens when some clients can no longer afford you.  Highlights 02:35 - Is a last-minute custom tuxedo lead really worth pursuing? 04:55 - Why gift certificates can unintentionally limit what clients are willing to spend. 09:15 - Why you probably need to raise your prices if you haven't done so in the last two years. 16:38 - Why you don't owe your clients an explanation when your prices go up. 18:25 - Why we prefer raising prices during slower seasons and what it took for us to go from selling shirts in the 200s to the 500s.  22:23 - When raising your prices requires elevating your product, standards, and overall client experience. 26:37 - Why raising your starting price should also mean evaluating the value of your highest-end offerings. 32:52 - How your competitors and market positioning influence what you can charge. 41:55 - Why losing some clients after a price increase is part of building a more profitable and luxury business. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Over-Selling Is Costing You Luxury Clients

40 min

When we started our business, we were young, we looked even younger, and our clients made sure we knew it. To earn their trust, we schooled them on every mill, dye, and fabric detail we knew. In this episode, we talk about why that over-education worked for the clientele we had back then, and why it became a bad habit once we started serving luxury buyers. We break down the difference between educating and convincing, how pre-qualification builds trust before the appointment ever happens, and how showing up with confidence lets you spend less time proving yourself and more time with clients who are ready to buy. Highlights 03:15 - Why educating your clients shouldn’t be your sales foundation. 04:42 - Why the highest-end clients want to skip the fabric lesson and simply trust the expert they hired. 09:35 - The trust gap we faced as young clothiers serving lower-end clients and how it pushed us to prove our expertise.  14:38 - Why trust is the most important thing in the custom clothier industry.  17:31 - The simplest reason clients trust us: we’re actually trustworthy. 22:55 - Some clients love the mill story and some just want what they want, so how do you tell the difference? 24:45 - Your client is already sold, so why are you still pitching? 29:37 - Clients aren't paying you for your time, they're paying you because you're the expert. 33:16 - What happens when you start using your expertise as a source of confidence. 37:03 - The simple truth: over-selling and trying to earn trust are habits built for lower-end clients. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

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All episodes

Why Discounts Don't Work in Luxury

47 min

In today’s episode, we break down why offering constant promotions and discounts can damage your positioning, attract the wrong clients, and train people to wait for a sale instead of paying full price. We've made these mistakes ourselves, and we're sharing the experiences that completely changed how we approach pricing, incentives, and client relationships. You’ll learn why the right leads never need a discount, plus, real examples of how we create urgency, add value, and increase sales without cheapening our brand. Highlights 02:13 - When does offering discounts turn you into a discount clothier? 04:13 - How we accidentally trained our clients to wait for our next promotion. 07:22 - Why discounting attracts the wrong clients and damages your long-term profitability. 09:41 - Why custom clothing is a margin business, not a volume business. 12:01 - How targeted outreach can generate sales without offering discounts. 15:46 - Why adding a complimentary shirt can be more effective than lowering your prices. 18:25 - How giving away custom jeans helped us sell premium suits and create repeat buyers. 26:13 - Why the psychology of adding value matters more than the actual dollar amount. 35:00 - How to increase an order's value without sacrificing your profit margins. 43:45 - Why you shouldn't assume your clients need a discount just because you can't afford your own prices. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

It’s Time to Raise Your Prices

50 min

When is the right time to raise your prices? The simple answer: probably right now. In this episode, we break down why so many custom clothiers are leaving money on the table simply because they’re afraid to charge more. We talk about when a price increase requires nothing more than changing the number, when higher prices demand a better product and elevated experience, and why your pricing should reflect the value you actually deliver. We also share how we’ve approached price increases in our own business, including what happens when some clients can no longer afford you.  Highlights 02:35 - Is a last-minute custom tuxedo lead really worth pursuing? 04:55 - Why gift certificates can unintentionally limit what clients are willing to spend. 09:15 - Why you probably need to raise your prices if you haven't done so in the last two years. 16:38 - Why you don't owe your clients an explanation when your prices go up. 18:25 - Why we prefer raising prices during slower seasons and what it took for us to go from selling shirts in the 200s to the 500s.  22:23 - When raising your prices requires elevating your product, standards, and overall client experience. 26:37 - Why raising your starting price should also mean evaluating the value of your highest-end offerings. 32:52 - How your competitors and market positioning influence what you can charge. 41:55 - Why losing some clients after a price increase is part of building a more profitable and luxury business. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Over-Selling Is Costing You Luxury Clients

40 min

When we started our business, we were young, we looked even younger, and our clients made sure we knew it. To earn their trust, we schooled them on every mill, dye, and fabric detail we knew. In this episode, we talk about why that over-education worked for the clientele we had back then, and why it became a bad habit once we started serving luxury buyers. We break down the difference between educating and convincing, how pre-qualification builds trust before the appointment ever happens, and how showing up with confidence lets you spend less time proving yourself and more time with clients who are ready to buy. Highlights 03:15 - Why educating your clients shouldn’t be your sales foundation. 04:42 - Why the highest-end clients want to skip the fabric lesson and simply trust the expert they hired. 09:35 - The trust gap we faced as young clothiers serving lower-end clients and how it pushed us to prove our expertise.  14:38 - Why trust is the most important thing in the custom clothier industry.  17:31 - The simplest reason clients trust us: we’re actually trustworthy. 22:55 - Some clients love the mill story and some just want what they want, so how do you tell the difference? 24:45 - Your client is already sold, so why are you still pitching? 29:37 - Clients aren't paying you for your time, they're paying you because you're the expert. 33:16 - What happens when you start using your expertise as a source of confidence. 37:03 - The simple truth: over-selling and trying to earn trust are habits built for lower-end clients. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Should You Sign a Lease? How Location Shapes a Luxury Business

56 min

Should you stay mobile, rent an office, or open a storefront? In this episode, we walk you through every space we’ve operated from driving around Minnesota meeting clients in their homes and offices, sharing a studio space, and moving into the shop we’re in today, our fourth location in a dozen years. We break down the real pros and cons of each option, why every move cost more than three times the last, and why we’ve never once wished we could go back. We also talk about what a physical location does for your credibility, your client experience, and your ability to attract the luxury clients who give you more money and more time. There’s no magic checklist for signing a lease, but once you know what you want your business and your life to look like, the decision gets a lot clearer. Highlights 03:01 - Why your margin was never meant to stay where you first set it. 04:54 - Why mobile is the easiest way to start in this industry, and that’s exactly why it comes with the most cons. 09:57 - What house calls taught us about how little we were valuing our time. 14:51 - The simple question we ask to decide whether any expense, including rent, is worth it. 20:20 - How showing up on Google made us realize just how many clients we’d been missing as mobile clothiers. 25:07 - Why you don’t need to be located in the best part of town to attract high-end clients. 36:06 - Why moving locations is the best excuse there is to land organic press. 44:22 - The “suit speakeasy” compliment that told us our space no longer matched the luxury business we were building. 47:07 - The order minimum you need, and what you should never pack when a client asks you to come to them. 49:43 - Why there’s no magic checklist for signing a lease, and why the decision starts with the life you want your business to give you. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Sobriety, Marathons, and Luxury Custom Clothiers: Can You Spot the Similarities?

42 min

In this episode, we’re talking about priorities: what they cost and why they determine the kind of business and life you ultimately build. We reflect on our years of marathon training, nearly seven years of sobriety, and the evolution of our custom clothing business to show why meaningful change usually requires giving something up. We also dig into what this means for clothiers who say they want a high-end luxury business but are still holding onto consultations, rush orders, broad clientele, and other habits that work against their goal.  Highlights 02:48 - What marathon training taught us about committing to a priority other people may never understand. 05:09 - How getting sober forced us to confront which priorities could and couldn’t coexist in our lives. 06:45 - Why you can’t be the inexpensive, fast wedding-suit guy and the high-end luxury clothier at the same time. 10:44 - Why pursuing what matters most often feels uncomfortable long before it feels rewarding. 13:10 - Why the first time you do anything is usually the hardest, but doing it once proves you can do it again. 18:40 - The client boundaries you think you could “never” enforce are likely exactly the ones your business needs. 24:36 - Why time affluence starts with protecting your time and working with clients who value theirs. 26:40 - You want the end result, but are you willing to do what it actually takes to achieve it? 33:16 - Why free consultations and a calendar full of shoppers directly conflict with the goal of working with luxury buyers. 38:42 - If you’re serious about building a luxury business, your daily decisions need to change now. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How to Stop Chasing Your Money

45 min

Getting paid shouldn’t mean chasing invoices, sending reminders, or hoping a client follows through after the appointment. In this episode, we’re talking about how we completely changed the way we collect payments and how it gave us more control over our business. We break down why we stopped automatically splitting payments 50/50, the danger of letting clients leave without paying, and how setting expectations before the appointment makes collecting money easier. We also share what we’ve learned from our own mistakes and the situations inside Luxury Clothier Collective, including when we still make exceptions to our payment process.  Highlights: 02:19 - Why we spent a decade taking 50% upfront and 50% at delivery and why we eventually had to rethink it. 04:42 - Stop making excuses for what you think your clients will or won’t do. 06:33 - Why splitting payments can put you in the position of chasing money you’ve already earned. 09:39 - How nearly going out of business forced us to completely rethink the way we get paid. 15:40 - Why the fear of what your clients “might say” shouldn’t deter you from changing your payment process. 20:47 - Why getting paid during the appointment protects the sale you just made. 24:11 - Why sticking to your process is crucial for staying in control of the money you earn. 28:26 - How we utilize split payments as strategic exceptions, not as our standard process. 33:03 - Why getting paid in the moment starts with setting clear expectations before the appointment ever happens. 40:31 - The attitude shift that only you can make: you’re a custom clothier, not a debt collector. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Business is Slow: Here’s What NOT To Do

35 min

The reality is, there are going to be slow seasons in business and when you’re building something luxury, those ebbs and flows can feel even more extreme. In this episode, we get candid about a discouraging stretch in our own business, from promising leads backing out to longtime clients telling us they’re “all set.” We talk about why slow periods don’t mean your strategy isn’t working and why lowering your standards or prices is the wrong response. This episode will give you the motivation to trust the business you’ve built, recognize when you’ve done everything you can, and stop running “garbage miles” just because waiting feels uncomfortable.  Highlights: 01:56 - We get candid about feeling discouraged during a slow stretch in our business. 04:28 - Fatigue from hearing “no”: when leads keep coming in but the right clients aren’t booking. 06:10 - Why we’d rather have an uncommitted prospect cancel early than waste time in a fitting. 08:14 - Why a premium business naturally experiences bigger peaks and valleys than a lower-end, high-volume business. 14:11 - The myth of a “bad market” and why understanding your market matters more than blaming it. 16:37 -  Why obsessing over weekly numbers triggers your scarcity and signs you up for an unnecessary emotional rollercoaster. 21:26 - Why doing the same thing repeatedly and hoping business improves will keep you stuck. 26:29 - Why slow periods aren’t the time to panic, lower prices, or run sales just to fill the calendar. 29:40 - “Garbage miles”: why sometimes the smartest move in business is to stop pushing and wait. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Your Business Isn't For Everyone

52 min

In this episode, we share multiple client experiences that perfectly illustrate why your business shouldn't be built for everyone. We talk about staying committed to your standards when things don’t go your way, building your processes and messaging around the clients you actually want, and refusing to let a bad experience push you back into scarcity. Ultimately, if your aim is to build a business that supports the life you want, you can’t and shouldn’t serve everyone. Highlights: 04:26 - Why sticking to your standards will always reward you for a job well done, even if it takes time to see those rewards. 08:26 - Two clients, two completely different experiences, and a reminder of who our business is built for. 12:21 - Why marketing one “versatile” piece can unintentionally teach clients to buy less. 14:06 - Why your messaging should speak directly to the ideal client you want more of, not simply anyone willing to buy something. 19:29 - A seemingly perfect Friday prospect that went very wrong. 27:04 - Why not every bad appointment means your process is broken. 32:43 - The record-breaking order we received shortly after our nightmare Friday prospect and how it reinforced the importance of building around clients who trust and value what we do. 38:50 - Why your best clients should reset your expectations for what’s possible in your business. 43:24 - Why your customers’ buying habits should determine who your business is unapologetically built for. 48:18 - Staying true to your standards means reserving your energy for clients who truly value what you do, even when you’re tempted to fall back into a scarcity mindset. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How to Sell More Without Being Salesy

43 min

Your client might walk in telling you exactly what they need, but that doesn’t mean they actually know what they need. In this episode, we break down why being a great custom clothier means going beyond taking orders and instead, learning how to anticipate what will make your client’s life easier. We talk about how we uncover needs clients haven’t considered and turn something as simple as a blue suit into a much bigger solution. We also get into why projecting your own financial situation onto your clients costs you money and why the best sales process leaves clients feeling like they received more value, not like they were sold more stuff. Highlights: 04:25 - Why we don’t take separate consultation appointments and how we get the information we need while actually moving the client toward a decision. 08:48 - Your job isn’t just to sell clients what they ask for, but to anticipate needs they may not even realize they have yet. 12:00 - What a client is really communicating when they say they want “one suit for everything”. 16:16 - Why versatility is one of the most important words we listen for and how it opens the door to a better wardrobe strategy. 19:38 - How talking about wear disbursement helps clients understand why having more options is about practicality, not just spending more money. 24:49 - The questions that reveal what your client actually needs beyond what they came in asking for. 26:22 - How your scarcity mindset causes you to massively undersell yourself.  33:21 - Why recommending more doesn’t have to feel salesy when your recommendations genuinely serve the client’s best interests. 37:07 - Why being the expert means thinking ahead for your clients instead of simply fulfilling today’s request. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Why We Don't Do Consultations

37 min

We’ve said before that we’d never dedicate an episode to consultations because we thought our stance was obvious: we don’t do them. But after hearing from countless custom clothiers who hate consultations yet feel trapped into offering them, we realized this conversation was overdue. In this episode, we talk about why we refuse to spend our time convincing prospects to buy, how we create trust and pre-qualify clients before they ever walk through the door, and why losing an appointment can actually be a win. If you’re tired of showing up, giving away your expertise, and wondering whether you’ll get paid at the end, this episode is your permission slip to change the way you do business. Highlights 01:54 - Why we refuse to believe consultations are necessary to sell custom clothing. 05:17 - Building a relationship vs. being the expert who meets people's needs. 07:50 - Why our best client relationships start with established trust, not an in-depth consultation. 09:00 - How consultations can trap you into selling your lowest-priced option to people who are still shopping around. 13:42 - How we pre-qualify clients before the appointment without ever sitting down for a consultation. 17:33 - What to do when a tire-kicker slips through your pre-qualification process. 20:02 - Why a canceled appointment can be far better than spending hours with someone who was never ready to buy. 23:04 - Would you go to work if your boss told you there was a chance you wouldn’t get paid? 26:43 - What a “free” consultation actually costs you once you count your time, expenses, and expertise. 31:24 - Why requiring commitment before the appointment leads to predictability, less stress, and clients who are willing to buy more. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Should You Give Away Free Suits to Pro Athletes? Custom Clothier Q&A

51 min

In this episode, we’re answering real questions from custom clothiers about the challenges that come with building a profitable, high-end business. We share how we’ve turned final fittings into five-figure sales opportunities, why working with professional athletes isn’t always the marketing win people think it is, and what mobile clothiers need to consider when generating leads and delivering a premium presentation. We also get into selling more expensive fabrics, investing in what you personally wear, and why marketing should never come before the fundamentals of your business. If you want more control over your sales, stronger margins, and clients who are ready to spend more, this episode is packed with lessons we learned the hard way. Highlights: 4:17 - How we turn final fittings from “non-revenue” appointments into five-figure sales opportunities. 08:08 - Why maximizing the appointments already on your calendar matters more than worrying about a slow month. 11:28 - The limiting beliefs we had to abandon before we could start selling more expensive products to our existing clients. 17:14 - Why working with professional athletes is rarely worth it. 20:51 - Why you should never rely on promises, introductions, tickets, or exposure when comping products for high-profile clients. 26:18 Why generating leads without a physical location is harder and what mobile clothiers can do about it. 32:31 How mobile clothiers can create a premium presentation when they don’t control the environment. 37:42 Why you can’t sell expensive clothing if you yourself are wearing the cheap stuff. 40:18 The fundamentals we’d focus on first when building a custom clothing business and why marketing comes last. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How We Stopped Building Our Business Around Weddings

1 hr 1 min

For years, we assumed that successful custom clothiers needed two things: lots of weddings and as many clients as possible. In this episode, we’re breaking down not just how we stopped being a wedding-focused business, but how we made the shift from letting our business control us, to being completely in control of how much money our business makes, regardless of how busy we are. We talk about the wake-up call that came in 2020, the million-dollar year in 2021 that we never want to repeat, and the changes we made to protect our time, sanity, and profitability. The biggest lesson? It’s in your power to stop working with people who you don’t want to work with and build a business that gives you plenty of money AND time.  Highlights: 04:42 - How weddings became the foundation of our business and, for years, almost our entire client base. 08:21 - Why we felt trapped in the wedding cycle, even when we knew we didn’t enjoy it anymore. 10:25 - How COVID forced us to confront the business we were actually running and finally think about who our target client really was. 14:27 - The five clients who kept us afloat in 2020 and our first glimpse at a higher-value, more meaningful business model.  21:51 - The year we exceeded $1 million in revenue, worked nonstop, and realized being incredibly busy was not the business we wanted. 26:05 - There are different kinds of money: the money that drains your time and energy, and the money that doesn’t. Which one are you building your business around? 28:30 - How being too busy cost us our most valuable client. 30:09 - Why we were willing to let 33% of our business disappear, and what happened after we introduced order minimums, eliminated Saturdays, and raised our barrier to entry. 33:58 - Why the right clients make volume far less important: how we managed to work 11 days in July 2026 and hit a financial record. 46:53 - Why custom clothiers need to stop operating like wedding vendors whenever it only benefits the client. If you have sp...

The Definition of Luxury

42 min

In this episode, we break down what actually makes a custom clothing business feel luxurious, and why it starts with the standards we set for ourselves. We talk about pricing, exclusivity, rush orders, client minimums, and why saying no is often the most important thing we can do. Our advice to you? Stop operating like 99% of custom clothiers and start running the business at the level you want it to become.  Highlights: 02:44 - Why luxury is defined the standards you set for yourself. 07:26 - Why being exclusive about who you serve is one of the clearest signs of a luxury business. 10:47 - The luxury language: how tiny and intentional shifts influence not just how others perceive your business, but how you perceive yourself. 15:11 - Why true luxury businesses don’t try to coerce people to buy from them.  19:30 - Empty calendar or not, your order minimum still matters. 26:20 - The luxury test: if you can’t say no, protect your time, and uphold your standards, you’re not in control of the business, the business is in control of you. 29:14 - Why we no longer justify why our suits are so expensive. 33:05 - A truth most custom clothiers won't admit: if you’re not looking out for yourself, no one else will. 38:41 - The resources available to you in Clothier Kingdom, including email templates and real training videos, that have helped custom clothiers generate hundreds of thousands in revenue.  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Your Marketing Isn't the Problem: Designer Forum New York Recap

45 min

In this episode, we talk about our biggest takeaways from the recent Designer Forum New York Tradeshow: why you need to be physically placing yourself in the mix (not just in peoples’ DMs) and why most custom clothiers don’t have a marketing problem, they have a focus problem. We also share our take on the industry’s obsession with “scaling” and the questions we think you need to answer before you spend another dollar trying to market yourself.  Highlights: 01:50 - The value in attending the Designer Forum as a custom clothier and why quality beats quantity every time. 05:55 - Revisiting two potential clients we chose not to put on the calendar and what happened after. 9:55 - Why keeping space open for the right clients is more profitable than saying yes to every lead.  12:53 - A look at our July sales and why building a calendar full of appointments that actually move the needle is entirely within your control. 17:30 - The reasons why the Designer Forum is worth attending and why you can’t just work in the industry, you need to be part of it. 24:16 - Why you need to be putting yourself in the room, not just in the DMs.  29:30 - What we loved from this year's keynote presentations and why investing in your business is essential to growth. 35:08 - Why marketing efforts are a waste of energy until you get crystal clear on who you’re actually trying to reach. 38:20 - Why we don’t teach you to scale exponentially. 41:48 - Gearing up for next January's show and how learning from experts can change your business. Details on upcoming DFNY shows Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

From One Suit to $28K: The Power of Valuing Your Time

34 min

Your clients’ time is valuable and so is yours. Today on the podcast, we break down how treating our time with respect has changed the way we qualify leads, lead appointments, and generate high ticket, predictable sales. We walk you through some of our lowest recent sales: two client inquiries that could have resulted in simple, one-item orders but became multi-thousand dollar sales because of our systems, standards, and order requirements. We also explain why luxury clients want you to take the lead, why custom means buying rather than shopping, and why the clients capable of making quick decisions are who you need to be targeting.  Highlights: 02:26 - Valuing your clients’ time starts with treating your own time like it matters. 5:15 - Why you’re already working with your ideal clients and the opportunity is in learning how to lead them. 08:53 - Why selling becomes dramatically easier with clients who want your expertise and can afford your prices.  13:10 - A lesson on redefining the word “versatile”: how we turned a simple request into a $7940 sale. 19:52 - Why the right sales process eliminates unpredictability and sets you up for consistent, high ticket sales.  20:54 - Why we chose to enforce our multi-suit requirement during our slowest month. 23:49 -  How rush-order minimums protect your time, filter out indecisive clients, and make urgent work worth accepting. 26:15 - How a client who wanted “just one tuxedo” for a wedding ended up spending $28,220. 27:26 - Stop living in excuses: a reminder that you already have clients who are capable of spending more.  31:08 - Why your focus should be on creating the systems that maximize everyone’s time.  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Why We Refuse "Dream Clients" (And You Should Too)

36 min

Today, we unpack two completely different leads that landed in our inbox: one looked incredible on paper but expected us to do a free consultation, while the other trusted our expertise from the start and walked out with three high-end suits. We talk about why luxury businesses don't attract their ideal clients by saying yes to everyone, why someone's job title should never influence your processes, and how respecting your time is one of the most valuable things you can do for your business. The bottom line is, the luxury clothiers who succeed are the ones who aren’t afraid to uphold their standards.  Highlights: 02:20 - Why a "great lead" on paper isn't always a client you want. 05:51 - The story of a seemingly high ticket lead who wanted to schedule a conversation, and why and how we said no.  13:50 - Why doubling down with your clients on how you run your business is the best option for everyone involved.  15:00 - One of the biggest mistakes we see custom clothiers make: bending their processes out of desperation.  18:08 - A perfect example of how your ideal clients are always willing to trust you as an expert. 21:00 - Why luxury businesses have to be willing to do what everyone else won’t and how to start operating like you are already on that next level.  24:25 - How trying to “earn” someone’s business devalues both your time and services. 30:25 - Why your ideal client isn’t scheduling appointments with people who don’t take themselves seriously. 33:40 - The heavy lifting we've already done for you: the strategies and resources available to you on our website that will make a BIG impact in your business. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

The True Cost of a Scarcity Mindset

42 min

You might feel like you’re waiting for the “right time” to act. Fear keeps more business owners stuck than almost anything else, and in this episode we unpack how to move past it. We talk about the difference between making business decisions from a scarcity mindset versus a confidence mindset, why what’s unknown is often the upside, not the downside, and how the biggest breakthroughs in business come from choosing growth when it feels uncomfortable. If there’s one thing you take away from today’s episode it’s this: stop waiting until you feel “ready”. The time to get out of your comfort zone is right now.  Highlights: 2:13 - How a scarcity mindset quietly limits business growth every single day. 06:26 - How fear focuses on the measurable downside, while confidence embraces the unpredictable upside. 10:40 - The difference between someone who’s choosing growth vs. someone who’s making decisions out of desperation. 13:40 - Why most business owners stop faking it before they actually make it. 16:17 - Getting over your brain’s need for safety: why levelling up demands discomfort. 18:18 - How shortcutting your own closet just to save money is actually costing you. 22:00 - Why most custom clothiers are too desperate to set order minimums. 24:20 - The story of how we invested in our first showroom before it felt like the “perfect” time. 30:33 - Why spending money in your business is an investment, not just an expense. 36:05 - How the life and business you want gets created one decision at a time. Mentioned in this episode: "Someone Has to Be the Most Expensive, Why Not Make It You?" by Andrew Griffiths  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

LCC Enrollment is LIVE Again

50 min

In this episode, we're pulling back the curtain on Luxury Clothier Collective, why we built it, and the results our members are seeing. We share how we learnt to get out of our own ways, the strategies that are helping our members increase profitability while working with fewer clients, and why building a luxury business isn't about working harder, it's about working smarter. If you're serious about becoming the go-to luxury clothier in your market, consider this episode the starting point for how to do it. Highlights: 04:00 - Luxury Clothier Collective enrollment is now LIVE. 05:22 - Why hesitation costs you the opportunities you want and deserve.  07:43 - An inside look at how LCC works and why we only accept one clothier per market. 10:52 - Why experience, not information, is what actually transforms a business. 12:58 - The retreat question that made us rethink how we built our own business. 18:47 - The results every member is seeing by working with fewer, higher-value clients. 20:39 - Why there's no prize for being overworked, and how to build a business that gives you a life that you love. 23:17 - How one member paid for an entire year of coaching with a single appointment. 25:58 - Why identifying the right clients is more valuable than getting more leads. 43:15 - Why investing in your business isn't an expense, it's the fastest way to change your future. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Custom Clothiers vs. Luxury Sellers: Inside Our First LCC Retreat

36 min

In this episode, we take you behind the scenes of our first-ever Luxury Clothier Collective retreat and unpack the conversations that are drastically changing the way our members approach luxury selling. Spoiler alert: selling custom suits alone doesn’t make your business luxury, and that’s exactly the mindset shift that separates the custom clothiers who succeed from those who don’t. You’ll also get an inside look at what we've changed inside our own sales process to consistently attract bigger opportunities and how you can implement those strategies right now.  Highlights: 02:44  - The choice to keep LCC exclusive and why every custom clothier isn't ready for it. 07:28 - The biggest takeaways from our LCC retreat. 11:51 - Why our Million Dollar Manual sales process still works, and what we've changed for luxury clients. 14:02 - The myth of “good, better, best” and why leading with price isn’t sustainable.  17:17: - Why everything can't be a priority and how that helps define your areas of focus.  20:41 - The shift from passive wanting to knowing what you deserve. 24:40 - Why your margins determine whether your business survives or struggles. 26:26 - The power of learning from clothiers at different stages of business, all working towards the same outcome. 30:21 - The difference between selling custom clothing and selling luxury, and why most custom clothiers are too afraid to make the leap.  31:58 - Is LCC right for you? Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Why Your Clients Shouldn’t Be Making the Decisions

35 min

Being “not salesy” sounds noble until it starts costing you real money. In this episode, we get into why custom clothiers need to stop hiding behind passivity, stop treating recommendations like pressure, and start realizing that guiding a client with confidence is one of the most valuable things you can do for everyone involved. This conversation will make you rethink what it means to be a good salesperson and own the title with zero reservations.  Highlights: 01:20 - The marketing message you should be focused on: why what you’re doing actually works for your target. 04:10 - Why blanket statements about custom clothing are incorrect and how to respond to “over-researched” clients trying to debunk you. 10:26 - The feedback we got from a client that made us stop being passive and start leading with expert recommendations. 12:20 - How your desperation and the fear of being perceived as pushy is costing you major dollars. 14:50 - A real example of how we talk to clients now versus how we used to, and why confident recommendations eliminate the need to “sell” in the first place. 19:00 - Why your clients should never be leading the decision-making process. 24:00 - Why the most profitable thing you can do is make your client tell you no.  27:00 - The shifts we’ve experienced since we stopped being “yes men”. 29:00 - Why a good salesperson has no cap on how much money they can make and why it’s your job to be challenging your clients. 32:25 - A final story about how a server at a restaurant demonstrated how to give a flawless recommendation.  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Saying "Yes" is Ruining Your Business: The Difference Between Serving and Pleasing

30 min

If you're saying yes to everything, doing endless favors, and wondering why sales feel harder than they should, you’re going to want to buckle up for today’s episode. We break down why successful business owners say no more often than yes, how asking better questions leads to bigger sales, and why your clients need more guidance than they're asking for. We also share some recent real-life examples of how setting boundaries and challenging assumptions has helped us better serve our clients and grow our sales. Highlights: 01:03 - If you're not saying no more often than yes as a business owner, you're probably doing something wrong. 03:15 - The client email that taught us why sometimes no response is the right response. 06:20 - Why you don't owe your customers unlimited favors just because they bought something from you. 09:37 - Customers vs. clients and why relationships need to be a two-way street. 13:37 - Why we stopped treating gift cards as the entire bill.  16:40 - Why most sales are lost by talking too much and not asking enough questions.  21:53 - Nobody's all set: how assumptions hold back both your sales and your clients. 23:25 - The difference between being salesy and making clients feel genuinely understood. 26:03 - The biggest sales breakthrough we've had: realizing that selling more serves the client better. 27:00 - Inside our Clothier Coaching program and the power of learning from other business owners facing the same challenges. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Turning a Ghosted Client Into a $30,000+ Sale

30 min

There comes a point in business where working harder stops being the answer. The real breakthrough happens when your systems, communication, and expertise become strong enough to do the heavy lifting for you. In this episode, we discuss a recent client experience that reinforced why trusting your expertise, refining your process, and leading client conversations with conviction creates better outcomes for everyone involved. Are you ready to get out of your own way? Highlights:  02:20 - What happened when we outreached out to a client we hadn't heard from in years. 04:28 - Why you need to stop asking and start advising. 07:05 - Why “I’m all set” is often the beginning of the conversation, not the end. 10:00 - How getting out of your own way turns dead ends into major opportunities.  13:30  - Why refining your process is the key to replacing constant hustle with sustainable growth. 16:13 - How confidence in your expertise is what separates average salespeople from top earners. 20:45 - The powerful combination of time-sensitive needs and a well-built process. 22:30 - Why you should never wait to be asked to give your recommendations. 24:19 - The rewarding moment when great systems make exceptional service feel effortless. 27:00 - If you’re not getting consistent compliments on your process, it’s time to reevaluate.  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Why Your Clients Care Less About Pricing Than You Think

36 min

Today, we tackle a situation that every established business owner eventually faces: what happens when a client comes back after years away and your business is completely different from the one they remember? We share real examples of our own experience, including a recent inquiry that forced us to revisit old pricing, old processes, and old assumptions. Along the way, we break down how we qualify leads, communicate value, navigate pricing conversations, and ensure we're working with clients who are the right fit for where our business is today. Highlights: 00:00 - What happens when a client returns years later and your business has completely evolved. 04:45 - A shocking look at a suit we sold nine years ago reveals how much business owners can underestimate their value in the early stages. 07:00 - Why your goal should be better leads, not more leads.  10:50 - What ChatGPT should never replace in your business. 13:00 - Why we never lead conversations with price and how to communicate effectively with luxury buyers.  15:15 - The exact pre-qualification strategy we use when a prospect's expectations may be years out of date. 19:00 - How planting the right expectations early creates flexibility, trust, and stronger sales conversations later.  25:15 - The approach we take when past clients return. 28:10 - Why you need to stop overcomplicating your pricing conversations. 30:30 - A final mindset shift on pricing that helps business owners stop apologizing for growth and start charging with confidence. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How We Stopped Underselling Our Shirts and Boosted Revenue

41 min

Are you still hesitating about raising your prices? Today, we’re talking about the changes we’ve made after moving into a new shop, why we finally decided to raise our shirt prices, and how small tweaks in scheduling and client management have made a huge difference in revenue and sanity. Through these changes, we’ve uncovered a sharper vision of our mission and discovered how to scale sustainably. If you’re wondering about the shifts you’ll need to take in order to become more profitable, stick around to hear how we finally got out of our own ways and learned to make confident moves that our clients love.  Highlights 00:00  - Big changes call for big conversations: what's different this season on the podcast and in our business. 05:15 - Our new shop and the impact its had on client experience, workflow, and our mindset. 09:56 - Creating a buying environment that supports clients and sales. 15:24 - Why luxury requires elevated experiences.  17:39 - The realization that we were underselling our shirts. 20:05 - Simplifying the sales process: more revenue, fewer clients. 22:31 - Six figure up-sells in action and how to implement premium prices confidently. 26:29 - The market we've opted out of in order to target repeat, high-value buyers. 29:53 - The power of small changes and taking action right now.  36:58 - Have you raised your prices yet?  Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How and WHY You Need to Turn People Away

45 min

Not every lead deserves your time, and not every dollar is worth what it costs you. In this episode, we talk honestly about why turning people away is one of the most important skills you can build as a business owner. We break down how to qualify prospects, set non-negotiable minimums, and stop bending over backward for people who aren't aligned with your goals, values, or process. We share a real email exchange that proves exactly why boundaries matter, how misaligned clients reveal themselves early, and how clear communication actually protects both sides. Tune in to learn how protecting your time, energy, and standards is the fastest path to building a premium, profitable business.    Highlights 00:00 Why not every client is worth it (and why that's okay). 04:15 Why most business owners struggle to turn leads away. 07:45 How to know instantly when it's a no. 12:00 Why offended prospects prove your system is working. 15:15 Why are order minimums important? 20:00 When prospects get defensive about your process. 24:00 Why valuing your time filters out the wrong clients. 27:15 Easy scenarios that should always be a NO. 30:00 What's your order minimum for a rush order? 32:00 Why "money isn't the issue" is a red flag. 34:15 What to do when clients try to control your process. 37:15 Why sending prospects to competitors is smart. 42:00 How to turn people away without conflict. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

What Flipping Burgers Teaches You About Building a Business

51 min

Before we ever ran a high-end business, we picked rocks in farm fields, flipped burgers at the county fair, mowed lawns, landscaped, and parked luxury cars as valets. None of those jobs were glamorous, and most of them weren't fulfilling, but every single one taught us something we still rely on today. In this episode, we break down the business lessons hidden inside menial work, from understanding value over cost, to pricing projects instead of hours, to learning why not every job is meant to feel inspiring. We also talk about unrealistic expectations around fulfillment, why work ethic matters more than passion early on, and how these early experiences shaped how we price, communicate, and lead now. Tune in and start 2026 with a clearer perspective on work, value, and growth.   Highlights 00:00 Why the new year is the easiest time to change prices and policies. 07:15 What flipping burgers taught us about business fundamentals. 15:00 The difference between fulfillment and enjoyment at work. 19:15 Why unrealistic expectations ruin careers and businesses. 21:00 Lessons from working at the county fair and off-menu pricing. 26:45 Learning how value is not the same as cost. 29:00 Should you charge for convenience or just labor? 33:00 Why working smarter mattered even in high school. 37:45 Why landscaping was our favorite job and best teacher. 44:00 What valet work taught us about confidence and authority. 49:00 The lesson every "bad" job quietly teaches you. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Signs You're Undervaluing Your Business

48 min

Has anyone ever told you to raise your prices and your immediate response was to explain why that won't work? That reaction alone might be the clearest sign you're undervaluing your business. In this episode, we break down the most common signs your business is quietly operating from a place of undervaluation. We talk about how these habits train clients to treat your work as less valuable than it actually is, the difference between cost and value, why premium clients don't want bargains, and how discount-driven businesses train customers to only show up when there's a deal. Get ready to rethink how you price, position, and talk about your business.   Highlights 00:00 What does it really mean when clients tell you to raise your prices? 07:45 The reason most business owners undervalue their work without realizing it. 10:45 Tips to separate personal undervaluation from business undervaluation. 17:00 Why constant discounts quietly train the wrong kind of customer. 22:00 Why your current clients won't pay more, but better clients absolutely will. 27:00 What premium buyers think about cost and value. 30:30 Why value buyers don't want cheap. 37:15 How over-apologizing undermines your authority as a business owner. 43:30 The worst advice for growing your business. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

The Dream Client Blueprint: Boundaries That Create Respect, Higher Profit, and Referrals

49 min

Scope creep. No-shows. "Quick questions." If any of that just triggered you, press play. In this episode, we're talking about how to "train" your clients so they actually respect your time and follow your process. We share the real boundaries we've built, why we're obsessed with clarity (and paper trails), and the small, subtle tweaks that make people take you seriously without you having to be a jerk about it. Expect some laughs, a few strong opinions, and a whole lot of "we learned this the hard way" moments, because nothing inspires a better system like getting burned once and deciding, yeah… never again.   Highlights 00:00 Have you watched the Jonas Brothers Christmas movie? 03:15 Our yearly trip to NYC, holiday traditions, and  06:45 How have you trained your clients to treat you? 11:00 Lessons learned the hard way that have led to the boundaries we've set. 15:00 How we fixed the problem in our business of having no shows. 18:00 Are you qualifying your clients to make sure they're the right fit for you? 21:15 Why it's important to set expectations for your clients. 26:45 The first training we implemented early on in business. 31:30 Post-purchase expectation emails: how to cut down follow-ups and constant check-ins. 35:15 Speaking in ranges: how to communicate timelines and pricing to prevent conflict. 39:00 Why repeating the same language (in-person + email) protects you and builds trust. 42:00 Bad business advice: "If you're busy, you're successful" (and what to aim for instead.) 46:30 How training clients creates a better experience for them and for you. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How to Turn Google & Local Media Into a Marketing Machine & Get Found WITHOUT Paid Ads

44 min

Feel like you "should" be running ads, but you're not even sure what's working… or if you can afford it? In this episode, we share the mistake most small business owners make paying for marketing way too early, and the free (or almost free) marketing moves that actually move the needle for a high-end, service-based business. We'll walk you through how to set up your Google Business Profile the right way, what your website really needs to convert local clients, how to think about social media without chasing every trend, and how to use earned media (local TV, magazines, radio, podcasts) to build credibility and get found on Google. If you want practical marketing ideas you can implement this week without blowing your budget, this one's for you.   Highlights 00:00 Why "staying ready" matters more than you think. 04:00 Why marketing is last in our Million Dollar Manual (and what comes first.) 08:00 The real problem with paying for marketing too early (and the "flush it down the toilet" test.) 12:00 Free marketing that works and how to get found on Google.    16:00 Google Business Profile basics that boost local SEO and visibility. 20:00 MUSTS to include on your website as a small business. 24:00 Pricing, location, and calls to action (making it easy for people to book, call, or buy.) 27:00 How to leverage social media as free marketing. 30:00 Why your haircut, in-person presence, and customer experience are all part of your marketing. 33:00 Earned media 101: using local TV, radio, newspapers, and magazines as FREE advertising. 36:00 How we've used press, features, and strategic partnerships to grow our custom clothier business. 38:00 How free + low-cost marketing compounds over time (and what to do if you need money right now).      Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury C...

The Tax Guy Who Embezzled From Us, Red Flags We Ignored & What We Did to Fix It

51 min

Most entrepreneurs worry about getting more clients, not getting burned by the people who are supposed to be "on their side." In this episode, we share the full story of how our longtime tax preparer secretly stopped paying our payroll taxes, how it spiraled into years of penalties, fear, and cleanup, and what we did to finally get out of it. We walk through the red flags we missed, why "no news" from your tax person is not good news, and the exact steps we took to switch firms, negotiate repayment, and get our business and personal finances back on solid ground. If you've ever felt clueless about taxes, afraid you'll look stupid for asking questions, or tempted to ignore uncomfortable money stuff, this conversation will help you protect your business, choose better advisors, and start cleaning up any mess one smart move at a time.      Highlights 00:00 Halloween candy, Snickers, and the "lies" we tell ourselves. 05:30 What it took for us to set hard boundaries, raise prices, and order minimums. 11:45 Meeting "Jerry," and why he seemed like the perfect tax guy. 19:00 Small penalties, extensions, and the slow creep of red flags we ignored. 27:30 Realizing we were two years behind on taxes. 35:00 The quarter-million dollar gut punch. 43:15 The letter that exposed years of unpaid payroll taxes. 52:00 Why we didn't sue, what we'd do differently, and how to vet your tax pros now. 59:30 Practical encouragement if you feel stupid, behind, or scared of what you'll find. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How to Set Goals You'll Actually Accomplish

39 min

Most entrepreneurs only celebrate when something huge happens, and that isn't often enough. In this episode, we talk about Thanksgiving, gratitude, and why small and repeatable wins are the things that prevent burnout and keep momentum alive. We share how we set realistic goals, how to reward yourselves when you hit them, and ways you can start celebrating even if cash is tight. Tune in to celebrate more, stress less, and enjoy the business you've built. Happy holidays ahead!   Highlights 00:00 Holiday sign-offs and the mood before Thanksgiving. 07:30 Why gratitude is hard for entrepreneurs. 13:15 Examples of small celebrations that actually stick. 17:30 Why a milestone reward can be worth it even if it fails the "banker test". 21:00 How do you set a realistic goal? 27:15 How we reduced our yearly goal list to two priority goals. 34:15 What we are grateful for.   Resources + Links Sign Up for our Newsletter HERE Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

They Don't Care Why It Went Wrong: How to Talk to Clients When Things Go Sideways

53 min

Blame might feel satisfying in the moment, but it is quietly torching your reputation, your team culture, and your profit. In this episode, we unpack why the buck really does stop with you as the business owner, and how owning that actually gives you more control, not less. We walk through real stories from our shop and our clients where shipping disasters, customs delays, and vendor mishaps could have turned into finger pointing, and instead became opportunities to reinforce trust and integrity. You will learn how to talk to clients when things go sideways without throwing your team or your circumstances under the bus, how to design policies that protect you from "unforeseen" issues, and when it is actually helpful to share context or responsibility. We also tackle the classic line "you have to spend money to make money" and show you where that is true, where it is killing your cash flow, and what to stop spending on immediately so you can run a profitable, high end business you are proud of.   Highlights 00:00 Rat boy summer, fat boy fall, and why this episode is really about blame. 04:30 How casual blame creeps into everyday conversations and business stories. 09:15 Why throwing your own team under the bus makes you look insecure and unprofessional. 14:00 Handling mistakes in house without making your client part of the internal drama. 18:45 Blaming circumstances like shipping, weather, and vendors and how that lands on your client. 23:30 Real stories from customs delays, snowstorms, and missing packages that test your policies. 28:15 Building timelines, boundaries, and rush rules that protect you from "unforeseen" issues. 33:00 When it is actually appropriate to share responsibility or context with a client. 37:30 Why the buck stopping with you is the price of freedom in business and how to accept it. 40:45 Breaking down "you have to spend money to make money" for small, high end businesses. 44:00 What new businesses should avoid spending on, includ...

What You Really Mean When You Say You Can't Afford It

47 min

Most business objections that sound like "I can't afford that" are really a priorities problem, and the language we use matters. In this episode, we talk about why saying you can't afford something hides the real decision, how to reframe tough choices through your priorities lens, and why that clarity makes saying "no" easier and more profitable. We share examples (vacations, trainers, hires, branding) and a few stories from the shop that reveal how thinking in priorities changes decisions, simplifies sales conversations, and helps you run the business you actually want. Get ready to call the right thing what it is and make clearer business decisions.   Highlights 00:00 Why language matters when making business choices. 05:00 Lesson in choosing your attitude even when the situation is annoying. 09:30 Why "I can't afford it" often means I won't prioritize it. 15:45 Examples of when people misuse 'afford' versus 'prioritize'. 21:00 How your buying behavior sends loud signals about what you value. 24:45 How to communicate your budget without disrespecting someone's expertise. 28:00 How to communicate expectations in a way that's respectful and realistic. 33:45 What we mean when we say prioritize vs. afford. 40:30 A healthier and more flexible way to think about affordability in your business.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Our Biggest Business Pet Peeves That Make Your Brand Look Cheap (And How to Avoid Them)

40 min

We've seen a lot over 15 years of running a high-end small business, and some of the things business owners do (including things we used to do) make your brands look way less premium than they actually are. Some of the stuff you think is "nice," "humble," or "on trend" is actually making your business look low-end. In this episode, we talk about the business-owner pet peeves that quietly communicate insecurity instead of authority and the signals clients pick up on that communicate whether you're confident, insecure, or trying too hard. Tune in and see which of these pet peeves you might be guilty of too.   Highlights 00:00 The pet peeve underneath the pet peeve narcissism. 06:00 Are iPads actually useful for adults or just a kid distraction device? 09:30 What are your business-owner pet peeves? 13:30 How over-apologizing trains your clients to value their time over yours. 16:00 The content that every custom clothier posts and why it all looks the same. 21:45 Why "thank you for the opportunity" can quietly undermine your authority. 26:15 Why color analysis is not for us! 31:00 The line between funny pet peeves and actual dangerous business habits. 35:00 The worst business advice we've ever heard. 37:00 Which risks are worth taking in your business?   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Peaks & Valleys Playbook: What to Do When Business Is Slow (and When It's Slammed)

50 min

Feeling whiplash from the peaks and valleys in your business? In this episode, we share a practical playbook for riding the inevitable ebbs and flows without panic or price-slashing. You'll learn how to plan for slow seasons, what to focus on when you're slammed, and why margin (not volume) is your real recession insurance. We also break down smart ways to raise prices, swap discounts for value-adds, and "train" clients to buy at full price. You'll walk away with clear actions to stabilize cash flow, protect profit, and make better decisions so you can enjoy the busy seasons and actually leverage the slow ones. Highlights 00:00 Why uncertainty is guaranteed and how to prepare instead of panic. 02:10 Peaks & valleys 101: identifying your predictable busy/slow seasons. 05:00 Bad Business Advice of the Day: "The customer is always right" (what's actually true). 08:15 Busy season game plan: rinse-and-repeat rhythm, protect focus, avoid new strategy sprawl. 11:30 Slow season strategy: what to work on vs. what to intentionally ignore. 14:25 Why staying cheap repels premium buyers (steakhouse analogy). 17:40 When to raise prices (and why Q4 slowdowns can be the perfect window). 20:30 Promos that attract loyal clients instead of bargain hunters. 26:45 How constant promos "train" customers—and how to retrain for full-price buying. 29:20 Case example: pairing a premium purchase with a complimentary add-on (win-win promo). 32:00 Margin as insurance: why profit discipline makes downturns survivable. 35:15 What not to do when it's slow. 37:40 Lessons to make your business recession proof. 40:05 Your "CEO list" for slow weeks. 48:30 Action checklist: raise prices, plan value-adds, calendar your slow-season projects.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Ma...

Working Smarter Not Harder Actually Made Us More Money

51 min

Ever wonder if working less could actually grow your business faster? In this episode, we talk about how one mindset shift changed the way we ran our business and our lives. We share how cutting meetings, simplifying offers, and protecting your calendar can lead to higher revenue and profit. We break down the operational tweaks and sales rules that free your time, upgrade your clients, and make work fun again. Get ready to learn what growth really means and find the freedom hiding in smarter decisions.   Highlights 00:00 Proof that fewer meetings can drive higher revenue and profit. 05:30 Our biggest year ever and why we refused to repeat the pace. 09:00 Short trips spark a new goal for life and work balance. 12:30 Are you willing to lose 40% of your revenue to get your life and your weekends back? 14:30 Two lanes to optimize operations and sales. 20:15 Top tip to centralize all your client communication and save hours. 24:00 Routine that removes guesswork and keeps you in rhythm. 26:30 How simplifying your vendors and offers makes every decision faster and cleaner. 28:00 Why saying "no" might be the most profitable move you ever make. 32:30 The mindset shift that helps you say no without guilt. 36:00 The "no fatigue" we all face regularly and how to push through it when it hits. 40:00 What happens when you serve fewer clients on purpose? 46:00 A story that proves smarter always beats harder.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Mentorship | Why It Matters & How to Choose The Right Mentor FOR YOU!

42 min

What if we told you there is a "cheat code" that saves you time, prevents mistakes, and makes you money FASTER? In this episode, we break down how to find a real mentor (not a cheerleader), the red flags to run from, and the simple way to start the relationship without making it weird. We share the exact advice that changed our business (and lives), how to adapt guidance to your unique business, and why taking "every client" is terrible advice if you want profit, sleep, and longevity. You'll leave with a filter for choosing mentors, a first-reachout script, and a smarter path to the premium business you actually want to run.   Highlights 00:00 Why mentorship matters & what you have to gain from the RIGHT mentor. 02:00 What do you want to hear more of on the podcast? 04:30 How to approach a mentor without making it weird (first-coffee script.) 06:45 Red flags vs. green flags: who to trust, who to skip. 10:00 Story lesson: when the right move is to "pump the brakes" to avoid costly mistakes. 16:05 How to adapt advice to your model, stage of business, and market. 18:30 The sign you've found the right mentor (not a cheerleader.) 21:15 Decision discipline: how to know when to slow down or go all-in. 23:15 Prep questions to ask a mentor for max ROI. 27:30 The playbook for bigger orders, better clients. 32:20 How to shift the DNA of your business to attract high end clients. 37:10 Finding the right mentor for your business.    Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Want to Raise Your Prices? | Biggest Lessons NYC Taught Us About Building A Premium Client Experience

32 min

New York City (and how we do NYC NOW vs how we used to) has taught us more about creating a high end business than maybe any other place. We're here to share the biggest lessons New York has taught us about building a higher-margin, lower-stress business. You'll learn how to price without apologizing, design a premium client experience that actually matches your rates, swap scarcity for abundance, and choose margin over volume (all while borrowing real scripts and micro-moves we use.) If you're ready to work with fewer, better clients and elevate your offer, this one's your playbook.   Highlights 00:00 What you can learn from NYC about building a luxury business. 02:00 The time I proposed in NYC and we sang on Broadway for Busta Rhymes. 06:15 How to stop discounting, start differentiating. 08:00 Design the premium experience first.  12:40 What luxury buyers actually want. 17:30 Pricing that signals "best," not "cheap". 19:45 Ways to get out of a poverty or scarcity mindset. 24:25 How to raise prices and back that up with your experience. 26:30 What you can learn from other luxury experiences. 30:00 Language to use when speaking to your clients to give the best experience.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Boundaries That Scale Predictable Income, Protected Time, & Quality Clients

49 min

There is one really important lever that creates more profit, time, and sanity in high-end business. That one thing is boundaries. From weekends off and rush-order rules to order minimums and price confidence, we share the scripts and mindset that took us from reactionary "yes to everything" guys to appointment only. The best thing about defining and holding clear boundaries is it leads to happier clients, healthier margins, and a life you actually want to live. Expect twin banter (per usual) and plenty of plug-and-play moves you can use this week.   Highlights 00:00 Today's forecast: twin banter + boundary breakthroughs. 02:10 Why boundaries aren't mean, they're priorities on paper. 05:30 Saying "no" without guilt (and keeping clients). 08:15 How we protect having weekends off with policies clients respect. 11:20 How we talk about our order minimums. 14:45 What to do about rush orders. 18:00 Why we are by appointment only (and how it can apply to you.) 21:10 Industry norms vs. building the business you actually want.  24:00 Scripts for handling expired promos and clients asking for discounts. 27:35 How to protect family (and how that leads to better work.) 30:10 Why pushback to price increases is rarer than you think. 33:00 The easy transition to phase out Saturdays. 36:20 The "better yes" principle to know what to decline NOW to win bigger later. 40:05 Boundaries you need to set to honor this season of your life and business. 44:30 Three boundary upgrades to implement this week. 47:45 Why you must build a business that serves your life. Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Kenny & Danny Off The Clock - Get to Know Us

51 min

Today we go off the clock getting real (and ridiculous) about twins-in-business life, competitiveness, morning routines that would disappoint productivity YouTubers, and the tiny "luxuries" that keep us sane while building profitable, high-end businesses. Between choir-class trauma, our first "startup", and a few rants, you'll hear how we think about partnership, success, and staying relaxed enough to play the long game. It's fun, it's honest, with some business nuggets tucked into the chaos.   Highlights 00:00 Today's vibe: casual Q&A (with a few biz nuggets.) 03:00 Our power-move lesson. 09:15 How we channel competitiveness into business. 11:30 Our twin partnership: trust, conflict, and synergy. 17:45 Ways we unwind that actually work. 22:30 Small luxuries we enjoy and buying back time. 29:15 Our morning routines. 33:30 What we're loving right now. 41:45 Defining what success means to us. 45:30 Fake "podcast clips" on social: quick take. 47:45 Dancing With the Stars chat. 49:30 A sneak peek at what's next.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How To Recognize & Attract Dream Clients That Respect Your Time (& Filter Out The Ones Who Drain You)

40 min

We might be in different industries, but what we know for sure is we've had the same clients. In this episode, we break down the common traits your best clients share, and the red flags your worst clients almost always wave, so you can not only spot your ideal client when they show up, but attract more of them. Knowing these red and green flags will help you make faster decisions, prevent headaches, and build a business that finally respects your time. What we're sharing with you is exactly what has helped us filter out energy drains without drama, and tune our offers and policies so the right people lean in and the wrong ones self-select out. No fluff, no therapy session, just the perspective shift that helps you raise your floor, protect your peace, and close bigger deals with less effort.    Highlights 00:00 How predictable client patterns help you prevent problems before they happen. 05:12 How to spot red flags early so you can protect your time and energy. 08:40 Recognizing when a client doesn't trust you and what that means for your process. 11:55 Why your best clients actually appreciate strong boundaries and clear direction. 15:03 The kind of expectation setting that naturally attracts premium buyers. 18:27 Understanding the difference between "comma" and "decimal" decision-makers. 21:10 How raising your prices can instantly filter out problem clients. 24:36 Simple ways to stop scope creep before it starts. 27:58 Why people who respect your time will always respect your process. 31:22 Turning what you've learned from bad experiences into better systems and policies. 34:09 How to build your business for your best clients and letting the rest self-filter. 37:45 The one email that tells the right clients they're in the right place. 39:30 The power of designing your business around the clients you actually want.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube...

How to Handle Client Conflict Like a Pro While Keeping Your Reputation & Sanity

39 min

If you've ever found yourself in a dumb conflict with a client and thought, "How did we even get here?", this episode is for you. We're Kenny and Danny, and today we're talking about what every business owner eventually learns the hard way: conflict is inevitable, but chaos is optional. Whether it's a client with unrealistic expectations or a misunderstanding that spirals out of control, we've learned that managing it well is what separates the pros from the amateurs. In this episode, we share our real world framework for managing conflict with high-paying clients (the same one we teach in our mastermind for custom clothiers.) You'll learn how to protect your sanity, your reputation, and your profit margins all at once.   Highlights 00:00 How humor keeps business conflicts from feeling heavy. 02:30 Why perspective matters more than perfection in leadership. 05:00 Discover what jury duty can teach you about clients. 09:30 Recognize early signs of conflicts before they escalate. 11:30 Why conflict is a normal part of growth. 14:00 Master the art of responding fast without reacting emotionally. 16:30 How to document to protect your business and reputation. 19:00 Discover which communication method keeps clients calm and clear. 22:00 Word-for-word strategies to de-escalate conflict through email. 25:00 Learn how to keep the tone human in written messages. 28:00 When a quick phone call can save a client. 31:00 Use "two-option" solutions to turn frustration into collaboration. 34:00 Evaluate every conflict to strengthen systems and boundaries. 36:30 The clear formula for conflict-free growth.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonl...

Competition - Who Are Your REAL Competitors, Copycats, & Where Comparison Is Killing Your Business

48 min

Let's talk about the real role competitors play in your business journey. In this episode, we break down two common (yet flawed) mindsets, how to spot your REAL competitors, and the difference between awareness and fixation (hint: one kills momentum.) We'll share how to stand out no matter how crowded your market may feel, stay confident when people copy you, and play offence instead of defense. If you're tired of feeling behind or second-guessing your place in the market, this episode will help you focus on what really matters: doing your thing, better than anyone else. Highlights 00:00 The twin skincare experiment and celebrating friends 40th. 08:15 Why we need competition in business. 10:00 Two harmful mindsets when it comes to your competition. 15:45 How to use competition to your advantage. 20:15 Misconceptions we had about competition when we were early in business. 23:00 How to identify who your real competition is. 29:00 Balancing being content in business while striving for more. 31:00 Why we love competition not just as business owners but also as customers. 37:45 How you stand out as the best in your industry. 40:00 The journey from "broke and comparing" to defining your own lane. 43:45 What we wish we heard 15 years ago when we started our business. Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

How We Almost Went Out of Business and The Moves That Fixed Everything

50 min

Want fewer sleepless nights, better clients, healthier margins? This episode is here to help you build a business that not just survives the plot twists, but help you confidently run your business on your terms.You'll learn how to stop "accommodating yourself out of business," switch from half-now/half-later to paid-in-full (without backlash), and why "industry standard" is not a business strategy. We'll show you how to raise prices during uncertainty (built-in excuse!), set non-negotiable boundaries, and politely ditch price-shoppers so you can attract clients who actually value your process. You'll walk away with the mindset shift to run your company your way, the courage (and scripts) to say "no" without flinching, and a simple filter to decide which policies to change today so you never get caught cash-starved again. Highlights 00:00  06:00 Lessons from what's worked (and hasn't) in our business. 11:15 How we made the change to charge up front.  16:30 How we handled clients who didn't respect our time and boundaries. 21:00 The power of having a mentor who's navigated the cycles of ups and downs in business. 29:15 Are you aware of the bad habits hurting your business? 34:00 The difference it makes to be proactive rather than reactive in business. 38:00 The impact of tariffs on businesses and how to adapt to market changes. 41:45 How to push past the discomfort of making necessary changes in business. 48:15 How to handle client pushback and the importance of staying true to your business. Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

The Most Expensive Mistakes We've Made In Business & How YOU Can Avoid Them

56 min

Ever get caught in the slippery slope of "just this one favor"? If you give a mouse a cookie, he'll want milk… then your nights and weekends. In this episode, we break down the mindset and mechanics of protecting your time, because no one will value it more than you do, and how that single shift transforms profit, sanity, and client quality. You'll learn the difference between a customer and a client (and why only one belongs on your calendar), how to stop pricing with your wallet in their pocket, why order minimums are the simplest boundary with the biggest payoff, and how saying "no" (without excuses) ends scope creep before it starts.   Highlights 00:00 Don't make these same mistakes we made early on in business. 03:45 Who should sponsor the podcast? 15:30 What assuming your client's budget is costing you. 22:00 How to set and keep boundaries that honor your time (and your clients too.) 27:00 Just because it's how everyone does it, doesn't mean it's how it should be done. 33:45 Is doing favors hurting your business?  38:45 Your business is NOT for everyone. 43:00 The first hard lesson we learned in business.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

What Getting Sober and Losing 100 Pounds Teaches You About Business

1 hr 0 min

We've never talked in depth about this, at least not publicly, and it's something that completely changed our lives and business. We quit drinking and rebuilt our routines from scratch. This isn't a preachy sobriety thing; it's taking a real look at your habits and whether they're helping or hurting your ability to have what you say you want. Not only did we end up losing weight and changing our health, but we also came out with clearer minds, steadier energy, stronger relationships, and more discipline in our day-to-day lives. We'll also show you the business parallels: raising your prices/positioning without burning bridges, cutting the offers you secretly hope no one buys, and stacking boring, repeatable reps that actually move profit and freedom. If you want more control, more clarity, and fewer energy leaks, this convo gives you the nudge (and the playbook) to make a clean change now   Highlights 00:00 One brother in a tie, one without. 07:00 The decision to stop drinking. 18:45 How did the decision to quit drinking impact your relationships and business? 22:00 Developing the discipline to hold boundaries and follow through in life and business. 30:00 Saying goodbye to our old drinks of choice and Ryan Renold's not saying "Hi". 37:15 Why making exceptions is just a form of self sabotage. 40:00 Want expert results? Hire an expert in that area to get there. 47:15 What in your life right now is no longer serving you? 52:00 Looking back at what we've learned by changing our habits. Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Time Is Money: How Valuing Your Hours Multiplies Margin with Amanda Brinkman

1 hr 9 min

We're kicking off our first guest episode with a bang joined with creator and host of the Emmy-nominated Small Business Revolution, Amanda Brinkman. We swap origin stories and the moment she gave us permission to build a great small business without falling for the trap of scaling for scale's sake. Amanda shines a light on what most owners miss (think: your Google listing, true profit drivers, and why you must actually pay yourself), how to protect partnerships before feelings get weird, and the real reason valuing your time multiplies your margin. We also dig into her leap from corporate to founder, the ripple effect of purpose, and why contentment, not just achievement, keeps your business from running you.   Highlights 00:00 Amanda's career journey. 06:45 Behind the scenes of an Emmy nominated show. 13:00 The overlooked tool to bring customers straight to your door. 20:15 Why profitability decisions matter more than exciting new ideas. 25:45 The one thing most entrepreneurs forget to do for themselves. 32:00 How to protect friendships when business partnerships get tricky. 36:30 The hidden cost of doing everything yourself in business. 44:00 What are you applying to your business that you wish every small business knew? 52:00 Operating from and keeping your mindset focused on purpose. 1:00:00 What are your current favorite books and podcasts?   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod Amanda Brinkman: @amandakbrinkman Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

The Non-Negotiables We Wish We Learned Sooner About Building a High-End Business

55 min

How do you know when it's the "right time" in business? In this episode, we share the stories of leaving safe careers, opening new locations, raising prices, and making timing calls that never felt convenient but always moved us forward. We talk about how to trust yourself, stop hiding behind excuses, and build a business that doesn't just survive… it creates profit, freedom, and a life you actually want to live. Get ready to learn what it really means to run a high-end small business.   Highlights 00:00 Why profit and not revenue is the only number that matters. 03:45 ChatGPT gives us a hairstyle glow-up we didn't ask for. 08:15 What bad networking groups taught us. 11:00 Lessons from mentors who told us what we didn't want to hear. 19:15 Kenny's transition from TV news to full-time entrepreneurship. 25:15 Danny's leap while raising a family and carrying a mortgage. 29:30 Why timing will never feel "right" for big decisions. 32:15 The underrated business value of contentment. 35:15 The decision that tripled our revenue and quadrupled our profit. 39:00 Why physical office space still matters in 2025. 43:15 When is the right time to raise prices? 48:15 Why your best clients want you to stay in business and will pay for it.   Resources + Links Apply for Luxury Clothier Collective Mastermind HERE More resources for custom clothiers HERE Watch on Youtube   Follow Appointment Only in IG: @appointmentonlypod   Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

The #1 Thing That Took Us From Unprofitable Grind to High-End Growth

48 min

Ready to build a high-profit company that actually serves your life? In our first conversation, we (Kenny & Danny—yes, twins, yes, business partners) pull back the curtain on the mindset shifts that took our custom clothier from reactive and exhausted to intentional and profitable. You'll hear the real stories, like our chaotic 2020 fork-in-the-road the moment we chose "better over more," and the turning points that taught us to protect our time, qualify clients, and charge for the value we actually deliver. No hustle theater, just the honest lessons we wish we had on day one, told with a little brotherly banter and a lot of respect for your calendar.   Highlights 00:00 What we wish we knew that would have built the freedom we have now, faster. 05:15 What took us from TV Anchor and Youth Pastor to the custom clothier business. 12:00 Misconceptions we had about business before becoming business owners. 15:45 The turning point that got us clear on what had to change to have a profitable business. 22:00 The #1 thing we did that tripled revenue and quadrupled profit. 28:15 What happened when we focused on only needle moving activities. 32:30 One piece of advice our Grandpa gave us every business owner needs to hear. 36:00 How to protect your time (and the reason behind the name Appointment Only). 39:30 Celebrating wins and experiences we've had because we're in business. 42:00 The best advice we'd give our younger selves. Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

Welcome to Appointment Only

1 min

Want to build a business that gives you more control, profit, and freedom from endless hustle? This is Appointment Only, the podcast for building profitable, high-end businesses.  We're Kenny and Danny, twin brothers from day 1 - and business partners for 15 years.  We're sharing insights from our own experiences running a high-end small business — the highs, lows and what we've learned that will help build businesses you enjoy running - that aren't running you!  Let's start creating a business that supports the life you actually want to live! Resources + Links Apply for Luxury Clothier Collective Mastermind  HERE More resources for custom clothiers HERE Watch on Youtube  Follow Appointment Only in IG: @appointmentonlypod

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