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Nemo Design

CO-PRO

A Marketing , Business and Sports podcast Explicit

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About the show

A podcast powered by Nemo Design Collective Progression is the Nemo motto, and the way we work, live and learn. Join the journey with a rotating cast of curious creatives conversing about what connects.

Newest episodes

Beyond the Hype: Jim Anfuso on Building Brands and Navigating the Unexpected

1 hr 10 min

What does it take to build a brand and navigate the pressure that comes with it? Jim Anfuso joins us to talk brand-building, creative vision, and making tough calls when the stakes are high. From Burton and adidas to Yeezy, Complex NTWRK, and now Represent, his career spans action sports, streetwear, and culture-driven commerce. We explore the lessons along the way: turning cultural relevance into lasting growth, balancing creativity with business, and navigating the complicated moments behind the headlines. An honest conversation about the work behind the hype and what it takes to keep moving forward.

Brian Harper: Building Ramps for Skateboarding’s Biggest Stages

1 hr 43 min

Before Danny Way could jump the Great Wall of China, someone had to build the ramp. For Brian Harper, that road started at AZP, the skate shop where his ramp-building career began. In this episode of the Co-Pro Podcast, we sit down with Brian, Senior Vice President at California Skateparks, to trace a career built around progression. We revisit snowboarding’s early days, the Burton and Tom Sims era, and how his time at AZP opened the door to building skateboard ramps, eventually leading to the massive big-air ramp behind Danny Way’s historic Great Wall jump. Along the way, Brian and his teams have helped build the stages for action sports’ biggest moments, from X Games street, park, vert, and Big Air courses to builds for Dew Tour, MegaRamp events, and Red Bull Hart Lines. It’s a conversation about skate-shop roots, creative problem-solving, and turning a love of board culture into a career, building what comes next.

Brian Franks: Is Starting an Agency Actually Worth It?

57 min

In this episode of the Co-Pro Podcast, we sit down with Brian Franks, founder and executive creative director of Where Eagles Dare, to talk about brand strategy, creative leadership, and building brand identities with heart, culture, and a real point of view. Brian spent more than 20 years at American Eagle Outfitters, rising from graphic designer to VP of Creative while helping shape the brand during a major period of growth. He also helped launch 77Kids, an experience that pushed him toward entrepreneurship and eventually led him to found Where Eagles Dare in 2015. We talk about the difference between making work that looks good and building a brand identity people actually feel connected to. Brian shares how pop culture, retail instincts, and personal experience shape his approach to brand-building, why collaboration is at the center of his creative process, and how he built an independent creative agency designed to bring the right people together around the right idea. We also get personal. After surviving a hemorrhagic stroke, Brian returned to the work he loves and used creativity as a way to reconnect with himself. His story is a reminder that doing work that matters can be more than a career; it can be part of who you are. A conversation about brand-building, creative risk, resilience, leadership, and finding your way back to the work that feels like it belongs to you.

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All episodes

Beyond the Hype: Jim Anfuso on Building Brands and Navigating the Unexpected

1 hr 10 min

What does it take to build a brand and navigate the pressure that comes with it? Jim Anfuso joins us to talk brand-building, creative vision, and making tough calls when the stakes are high. From Burton and adidas to Yeezy, Complex NTWRK, and now Represent, his career spans action sports, streetwear, and culture-driven commerce. We explore the lessons along the way: turning cultural relevance into lasting growth, balancing creativity with business, and navigating the complicated moments behind the headlines. An honest conversation about the work behind the hype and what it takes to keep moving forward.

Brian Harper: Building Ramps for Skateboarding’s Biggest Stages

1 hr 43 min

Before Danny Way could jump the Great Wall of China, someone had to build the ramp. For Brian Harper, that road started at AZP, the skate shop where his ramp-building career began. In this episode of the Co-Pro Podcast, we sit down with Brian, Senior Vice President at California Skateparks, to trace a career built around progression. We revisit snowboarding’s early days, the Burton and Tom Sims era, and how his time at AZP opened the door to building skateboard ramps, eventually leading to the massive big-air ramp behind Danny Way’s historic Great Wall jump. Along the way, Brian and his teams have helped build the stages for action sports’ biggest moments, from X Games street, park, vert, and Big Air courses to builds for Dew Tour, MegaRamp events, and Red Bull Hart Lines. It’s a conversation about skate-shop roots, creative problem-solving, and turning a love of board culture into a career, building what comes next.

Brian Franks: Is Starting an Agency Actually Worth It?

57 min

In this episode of the Co-Pro Podcast, we sit down with Brian Franks, founder and executive creative director of Where Eagles Dare, to talk about brand strategy, creative leadership, and building brand identities with heart, culture, and a real point of view. Brian spent more than 20 years at American Eagle Outfitters, rising from graphic designer to VP of Creative while helping shape the brand during a major period of growth. He also helped launch 77Kids, an experience that pushed him toward entrepreneurship and eventually led him to found Where Eagles Dare in 2015. We talk about the difference between making work that looks good and building a brand identity people actually feel connected to. Brian shares how pop culture, retail instincts, and personal experience shape his approach to brand-building, why collaboration is at the center of his creative process, and how he built an independent creative agency designed to bring the right people together around the right idea. We also get personal. After surviving a hemorrhagic stroke, Brian returned to the work he loves and used creativity as a way to reconnect with himself. His story is a reminder that doing work that matters can be more than a career; it can be part of who you are. A conversation about brand-building, creative risk, resilience, leadership, and finding your way back to the work that feels like it belongs to you.

How to Keep a Podcast Going for 50 Episodes

53 min

Fifty episodes of good conversations, lessons learned, and figuring it out as we go. For this milestone episode, we’re looking back at a few favorite moments and guests, sharing what’s helped us keep the podcast moving, and giving you a little peek at what’s next for Co-Pro. Thanks for coming along for the ride. Hit play and celebrate 50 with us.

Jim Geduldick: From Rocket Airs To Red Carpets

1 hr 20 min

In this episode of the Co-Pro Podcast, we sit down with Jim Geduldick, better known as Filmbot, to trace a career built at the intersection of action sports, filmmaking, and emerging technology. Jim started as a sponsored snowboarder before turning the camera toward the people and culture around him. What began with shooting snowboarding and skate videos with friends grew into a career spanning cinematography, editing, visual effects, virtual production, and some of Hollywood’s biggest sets. Along the way, he worked in GoPro’s professional marketing organization, helping explore how new camera technology could be used across cinema, broadcast, VR, and photography. We talk about the early days of making films with friends, learning by doing, and how a background in action sports shaped Jim’s creative approach. We also get into the transition from rider to filmmaker, the evolution of camera technology, working on major productions including The Martian, Point Break, and Transformers: The Last Knight, and why curiosity is still the most valuable tool in a fast-changing creative industry. From rocket airs to blockbusters, this is a conversation about following the next interesting idea and building a career where creativity, culture, and technology meet.

Selema Masekela: Building Culture Beyond the Mic

1 hr 52 min

Selema Masekela is one of the most recognizable voices in action sports. From snowboarding and surfing to skateboarding and the X Games, he has spent decades helping bring the culture and its biggest moments to a global audience. In this episode, Selema looks back on moving to California, discovering action sports, and working as a restaurant busboy before landing his first media job at TransWorld. He shares how stepping behind the microphone launched a career that would take him across the worlds of snowboarding, surfing, and beyond. We also talk about music, creativity, and legacy. As the son of legendary jazz musician Hugh Masekela, Selema felt hesitant to begin making music himself. But finding his own relationship with music ultimately brought the two closer than ever. From Alphanumeric and Burton to the X Games, the Tony Hawk 900, and the evolution of action sports culture, this is a conversation about taking chances, finding your voice, and building a life around what moves you.

Ian Rogers: The Blueprint for Modern Music Apps

1 hr 23 min

Today we sit down with Ian Rogers and chat about the difference between people who are genuinely excited by technology and the people who see a way to make money from it. Ian has spent his career on the leading edge of the technologies that reshape culture, from building for the Beastie Boys in the ’90s to Yahoo Music, Topspin, Beats Music, and Apple Music. Now at Ledger, Ian is focused on building products and experiences that give people more ownership and control in the digital world. A conversation about music, tech, culture, and staying curious about what comes next.

Pat Moore: From Big Airs to Boardrooms and Everything In Between

49 min

On this episode of the Co-Pro Podcast, we sit down with professional snowboarder Pat Moore. We trace his full journey from growing up in New Hampshire and first strapping on a board at age 3 at Waterville Valley, where his mother worked as the resort’s marketing director, to becoming a Forum Youngblood at 15 and rising through the competitive snowboarding world just two years later. Pat talks about riding for major brands like Vans, Arbor Snowboarding, and K2 Snowboarding, and how he became known for innovative tricks and a heavy metal–inspired riding style. We dive into his 2022 attempt to break the world record for the highest air ever achieved on a quarterpipe, and what it takes to push limits both on and off the mountain. Beyond the riding, Pat shares how he transitioned from pro athlete to the brand side of the industry, including his work with Arbor, and what it’s like to help shape products, campaigns, and culture from a different angle. If you’re into snowboarding, brand building, or stories about making the leap from athlete to executive, this one’s for you. 

The Photographer Behind Motorcycle Culture | Michael Lichter Interview

1 hr 9 min

In this episode of Co-Pro, we sit down with legendary motorcycle photographer Michael Lichter. We talk about brand and what it means to him through the lens. How he’s built a visual identity around bikes, builders, and the open road while staying true to his own voice.  From his early days shooting for Easyriders and Sturgis to working with brands like Harley-Davidson, Indian, and Nikon, Michael shares how he’s turned passion into a career and why authenticity matters more than any label.

Laurel Burton on Leading the Modern Agency

1 hr 11 min

Laurel Burton is a force. As CEO of Instrument, she’s built a career by wearing a hundred hats, pushing through late nights, and leading with the kind of creative fire that doesn’t ask permission. In this conversation, Laurel opens up about the path that got her here, from single mom to the C-suite, and what it really means to lead as a woman in an industry that’s still evolving. We talk about resilience, ambition, collective progress, and why she’s always been drawn to building what’s next. She’s sharp, thoughtful, and full of momentum. Laurel doesn’t just talk about progress, she embodies it.

Ehren McGhehey: The Brand That Runs on Danger

1 hr 20 min

“Danger” has always had a place in pop culture. From Kenny Loggins’ “Danger Zone” to Rodney Dangerfield and Danger Mouse, the word has a long history of showing up wherever things get bold, wild, or unforgettable. So when Ehren became “Danger Ehren,” it didn’t just sound cool. It felt inevitable. In this episode, Ehren shares how his early days in snowboarding shaped his mindset, how he ended up joining the Jackass crew, and the real story behind the creation of “Danger Ehren.” We dive into calculated risk, identity, and how he turned chaos into a lasting personal brand. We also talk about the upcoming Jackass movie, The Best and Last, what fans can expect, and how the legacy of Jackass continues to evolve. If you’re into Jackass, action sports, skate and snowboard culture, or building a brand through personality and risk-taking, this episode is a must-watch.

Mel Strong on Nike’s Golden Era and Purpose Driven Investing

1 hr 18 min

We sit down with Mel Strong to talk through her path through Nike’s world, from SB and ACG to Nike Running, and the culture that shaped each chapter. She shares a behind-the-scenes look at building brands that move people, with a perspective grounded in sport, style, and strategy. Now she is bringing that experience to Next Ventures, where she is helping back health and fitness companies with purpose alongside Lance Armstrong. It is a conversation about momentum, meaning, and what happens when smart ideas meet real conviction.

Tricia Byrnes & Jen Sherowski: Pro Snowboarding’s Past, Olympics & The Next Generation

1 hr 8 min

Modern snowboarding needs a conversation that cuts through the noise. That’s why we sat down with Tricia Byrnes and Jen Sherowski, hosts of the Going-Off podcast, to talk pro snowboarding past, Olympics moments that stuck, and how today’s riders are rewriting the next chapter. We’re getting real about the golden era of competition, the cultural shifts that shaped the sport, and the fresh energy the new generation is bringing to the mountain. This isn’t just a look back, it’s a launch ramp into what snowboarding becomes next. From high-impact stories to the soul of the culture, this episode brings emotion, perspective, and serious mountain moments together

Bruno Musso and the Blueprint That Shaped Action Sports

1 hr 12 min

From downtown Manhattan to the global stage, Bruno Musso has been quietly engineering the DNA of modern action sports culture for over 30 years. In this episode, we sit down with the mind behind some of the most iconic moments in skateboarding, surfing, and snowboarding. From founding Shut Skateboards (NYC’s first skate brand) and helping build Zoo York, to producing legendary tours with Tony Hawk and reshaping how brands like Red Bull show up in skate culture. If you’ve watched the US Open of Surfing, the Hurley Pro, or any modern surf contest and thought “this feels different,” there’s a good chance Musso had something to do with it. We get into the evolution of youth culture, the business of action sports, and what it really takes to turn underground scenes into global movements. Along the way: Manny Mania, Seek & Destroy, First Descent, and the behind-the-scenes decisions that helped define an entire generation of skate, surf, and snow. Call him a tastemaker if you want, but “culture sculptor” feels a lot closer.

Full Throttle Thinking W/ Casey Potter

1 hr 19 min

This week on the Co-Pro Podcast, we ride with Casey Potter, founder of CP Design and a creative shaped by moto, culture, and purpose-driven brand work. From designing helmets at Bell to collaborating with Roland Sands Designs, Casey’s approach is rooted in craftsmanship, speed, and storytelling that actually hits. Through CP Design, he helps brands cut through the noise with sharp strategy, cultural relevance, and design that stands for something, not chasing trends but setting them. We get into helmets, heritage, and building brands from the inside out, grounded in real culture, not surface-level hype.

From Barbies to Burnouts W/ Leo Battersby

1 hr 4 min

This week on The Co-Pro Podcast, powered by Nemo Design, we’re hanging out with Leo Battersby,  the creative mind who helped transmute toys into pop culture gold. As a former Mattel exec and co-founder of Mattel Creations, Leo helped transform a wild idea about “grown-up toys” into a $110 million global phenomenon. Now he’s carving his own lane as Founder of Midnight Rally Club and VP of Brand Creative at Fluid Logic, bringing the same mix of imagination, mischief, and brand wizardry to the worlds of cars, culture, and performance. In this episode, we talk about creative chaos, building communities around passion, and why sometimes the best ideas start with play. Buckle up,  this one’s got high-octane creativity written all over it.

Raising the Vibrations W/ Jesse Conte

1 hr 9 min

In this episode of The Co-Pro Podcast, powered by Nemo Design, we sit down with Creative Director and multidisciplinary artist Jesse Conte. For over 20 years, Jesse has shaped brands in the outdoor, sports, and active-lifestyle sectors. He is now transitioning his creative expertise toward fine art and sculpture. This conversation explores creative evolution, examining how his background in hands-on design intersects with his experiences in nature. Join us for an inspiring discussion on continuous transformation, the importance of craft, and the lifelong pursuit of creativity, from sculpting brands to sculpting clay.

From Powder to Purpose W/ Brad Steward

1 hr 14 min

In this episode of the Co-Pro Podcast, we sit down with Brad Steward, snowboard pioneer, entrepreneur, filmmaker, and founder of Bonfire Snowboarding. Brad shares stories from the early days of snowboarding, when the sport was still carving out its place in the world. From exploring mountains across Russia, Japan, Sweden, Argentina, and the Pyrenees, Brad was part of the generation of riders who helped push snowboarding onto the global stage. We also dive into Brad’s entrepreneurial journey, building Bonfire into one of the most influential snowboard apparel brands in the industry, helping shape the Olympic pathway for snowboarders, working in film and advertising, and later launching ventures like Caravan Outpost. This conversation covers the evolution of snowboarding culture, building brands from the ground up, taking creative risks, and what it means to follow ideas across industries. If you're into snowboarding history, action sports culture, entrepreneurship, and creative careers, this episode is packed with stories from someone who’s been there since the beginning.

Behind the Camera with Director Rob “Whitey” McConnaughy

1 hr 16 min

On this episode of the Co-Pro Podcast, we sit down with Cannes Lion–winning director Rob McConnaughy, better known as Whitey. Whitey started directing snowboard and skateboard films at just 21, producing more than 16 best-selling action sports movies that helped define an era. He later helped shoot the pilot for Jackass and went on to write and shoot the first two Jackass films, shaping the hidden-camera chaos that became a cultural phenomenon. Since then, Whitey has directed campaigns for global brands like Nike, Honda, Burger King, Mountain Dew, and Coca-Cola, while also creating comedy work for The Late Late Show with James Corden and Funny or Die. In this conversation, we talk about the early days of action sports filmmaking, the making of Jackass, directing commercials, and the creative process behind capturing real moments with real people.

Sebo Walker: Skating, Art, Fatherhood & What Comes Next

47 min

Sebo Walker came by the studio, and we ended up talking about way more than skating. We get into how skating feeds his art, how art feeds his skating, and what it actually looks like to balance being a working creative with being a pro skater. Sebo also opens up about fatherhood, how becoming a dad shifts your perspective, your priorities, and the way you think about legacy. We talk about growing up in skate culture, staying independent, building something that lasts, and what it means to create with the next generation in mind. This one’s about skating, sure, but it’s also about time, responsibility, and figuring out how to keep pushing without losing what matters. If you’re into skateboarding, art, or building a creative life on your own terms, you’ll dig this one.

How to Be Core with Kelly Vaught

1 hr 4 min

What does it really take to build brand experiences that people feel, not just see? In this episode of the Co-Pro Podcast, we sit down with Kelly Vaught, Principal at BeCore, to unpack the craft, strategy, and human side of experiential marketing. From culture-first brand activations to the behind-the-scenes realities of producing large-scale experiences, Kelly shares what it takes to turn ideas into moments that actually move people. We talk about: What experiential marketing really means today How BeCore approaches culture, community, and authenticity Building trust with brands while pushing creative boundaries The balance between strategy, creativity, and execution Lessons learned from producing experiences in the real world Why experiences—not ads—are shaping the future of brand connection Whether you’re a creative, marketer, producer, or brand builder, this conversation dives deep into how meaningful experiences are made and why they matter more than ever.

Nike Skateboarding: The Untold Story (Part 2)

1 hr 31 min

Welcome back to Part Two of The Untold Stories of Nike Skateboarding, powered by NEMO Design. In Part One, we introduced the people behind the project and teased the early foundation work that set everything in motion. Now, we dive straight into the product. This episode goes behind the scenes of what made Nike SB so special, from the details, decisions, and experiments that shaped the product to the creative and cultural considerations that helped it earn credibility in skateboarding. It’s a deeper look at how product, purpose, and people came together to build something that would ultimately change the game.

Nike Skateboarding: The Untold Story

1 hr 35 min

For decades, skateboarding wanted nothing to do with Nike. Too big. Too corporate. Too far removed from a culture built on instinct, rebellion, and earned credibility. And skaters could smell the disconnect from a mile away. Nike had already tried twice and failed. Money, power, and global reach weren’t enough. What they lacked was trust. In this episode of Co-Pro, we unpack the moment Nike stopped trying to force its way into skateboarding and instead chose to listen. A third attempt. New leadership. A stacked internal crew. A carefully built team of skaters. Real product. Real intent. And finally, a version of Nike Skateboarding that resonated with the culture. This is Part One of Nike Skateboarding: The Untold Story. How one of the world’s biggest brands learned that in skateboarding, credibility isn’t bought. It’s earned.

Sweat the Details w/ Aaron Draplin

1 hr 4 min

On this episode of the Co-Pro Podcast, we open the proverbial can of worms with Aaron Draplin — designer, maker, Field Notes co-founder, and all-around creative force of nature. The Michigan-born legend has gotten his hands dirty on the heaviest of brands: Nike. Burton. Red Wing. Patagonia. Fender. NASA. Even campaign work for Obama and Bernie. And that’s before you get to the posters, merch, and the gospel of good design he’s been preaching across 500+ stages from Adobe MAX to TEDx. Draplin brings his trademark mix of honesty, humor, and blue-collar hustle to the table — talking shop on the business of merch, the grind of freelancing, and why community and collaboration still matter. He gets real about sweating the details, rooting for the underdog, and keeping your compass steady in a world that moves too damn fast. Oh, and we also throw him an AI logo challenge just to see what happens when analog meets algorithm. If you’ve ever filled a Field Notes notebook, drooled over a clean logo, or just love hearing a big personality speak their truth — this one’s for you.

Hot off the Press with Pat Bridges

54 min

From stretchy ski pants to the golden age of baggy snowboard gear, Pat Bridges has seen it all. Growing up as one of the only snowboarders in his Vermont town, Pat went on to become one of the sport’s most influential voices — documenting snowboarding’s evolution from the pages of E.I. and Snowboarder to the rise of Slush Magazine. In this episode, we talk about the new age of documenting snowboarding, the craft of storytelling on and off the mountain, and how Slush found its footing during COVID, carving out a space for authentic, rider-led media. Pat shares how the magazine’s collective approach mirrors snowboarding itself, from the way they gather content to the diverse skill sets their tight-knit team of seven brings to each issue. He also breaks down what keeps a brand strong over time, by not only staying true to its roots, but by speaking to and collaborating with the community that defines it. It’s a conversation about presence, passion, and preserving the soul of snowboarding one story at a time.

Leading by Design W/ Damion Triplett

56 min

On this episode of the Co-Pro Podcast, we enter the ring with Damion Triplett — a Creative Director who’s helped shape the DNA of modern sports culture. From cutting his teeth at the legendary Wieden+Kennedy agency to steering creative at Nike SB and Jordan Brand, Damion has been behind some of the most defining stories, products, and moments in the game. We trace his path from a skateboard-obsessed kid to a global creative leader, unpack what it really takes to build brands that endure, and distill the lessons he’s gleaned from decades inside Tier 1 teams. Damion opens up about collaboration, culture, and craft — and why staying true to the muse has always been his north star.

In the Creative Fastlane w/ Justin Lewis

1 hr 0 min

On this episode of the Co-Pro Podcast, we sit down with Justin Lewis, co-founder of Instrument. From his early years in the Marine Corps to co-founding one of the world’s most respected digital agencies, Intrsument, Justin’s path has been shaped by discipline, service, and a drive to build with purpose.  We dive into his leadership philosophy, his approach to fostering values-driven organizations, and the lessons he’s carried from military life into the creative industry. Justin shares how empowering individuals and decentralizing leadership can unlock collective greatness inside any team.

Russell Winfield: Mag covers, VHS-era Hammer Hunting and Aprés Antics

1 hr 6 min

This episode on the Co-Pro Pod, we chop it up with none other than Russell Winfield — style icon, culture shaper, and certified legend in the game. Russ takes us back to Stratton grom days, where he went from lift rat to local hero, blasting onto the scene with Ride Snowboards and changing the whole look of what a pro could be. We’re talking mag covers, VHS-era hammer hunting, aprés antics, and the kind of global travel stories you can’t print in TransWorld. Fast forward — dude’s still bringing the progression. Linking with Arc’teryx, Loro Piana (yes, Italian cashmere vibes), and even dropping a collab board with Virgil Abloh that had hypebeasts foaming. From blasting airs to shaping culture in boardrooms, Russ’s fingerprints are all over snowboarding. Pull up, hit play, and get ready for some heavy history mixed with Russ’s trademark wit. This one’s a time capsule and a masterclass all in one.

25 Episodes Recap

44 min

We’ve created 25 episodes of the Co-Pro Podcast. Along the way, we’ve gained a range of insights from our guests. Plus there’s the countless micro-lessons gleaned from doing production: set design, dongle procurement, audio level techniques, background research, and the human skills of connecting, interviewing, and storytelling. In honor of building the plane while teaching yourself how to fly it, we reflect on the lineup of industry pros who’ve joined us to share their tales. Kicking things off with Todd Richards, swapping Jackass memories with Thor Drake, and diving deep into the sports agent world with Circe Wallace, just to name a few. Whether you’ve been here since episode one or are just tuning in, this is a behind-the-scenes taste of what it takes to cook up our podcast, and the wild, inspiring conversations that keep us coming back for more collective progression.

Circe Wallace: From Powder Slayer to Power Player

1 hr 0 min

In this episode of the Co-Pro Podcast, we link up with Circe Wallace—legendary pro snowboarder turned deal-closing dynamo. From slashing runs in video parts to running the industry as the sports agent, Circe carved her own line from the backcountry to the boardroom. We dig into her rise from the early days chasing the dream, to repping the next generation of podium-toppers, and how the skills she learned as an athlete inform her approach as an agent, advocate, and occasional therapist to some of the biggest names in action sports. She pulls back the curtain on cutting career-defining deals, navigating the wins, the hustle, and the heart behind her journey.

JUMPING IN with Bobby Meeks

1 hr 16 min

Strap in and hold your breath—this episode takes the drop with Bobby Meeks, a true original who’s never played it safe, whether he’s hucking off high dives or carving his path through snowboarding’s golden era. From launching himself into aquatic stunt shows as a kid to linking up with the legendary Robot Food crew, Bobby’s always followed the most creative line—even if it meant pissing people off or going off-piste. We dive deep into his behind-the-scenes role shaping Nike Snowboarding from the inside out, and what it’s like to ride the fine line between core culture and the corporate world. Today, as VP of Marketing at We Are Camp, Bobby’s still living the dream—and, he’s building launchpads for the next generation of riders, thinkers, and doers. Packed with stories, style, and the kind of perspective you only get from someone who’s taken the plunge (more than once), this one’s a proper send.

Full Throttle with Thor Drake

1 hr 4 min

Tighten your chin strap and get ready to rip through a full loop with Thor Drake—builder, dreamer, and visionary behind countless all gas / no brakes events via his community-charged hub, the One Moto Cafe. Thor’s tale is equal parts grit, garage grease, and make-it-yourself magic: From his slippery roots as an Arizona hockey grom, to finding his footing in the creative counterculture, building badass passion projects, and eventually launching one of the world’s most iconic motorcycle happenings, The One Moto Show.  Thor spills the beans about how a fateful cameo in Jackass Number Two helped shape his creative path, what it takes to build something from nothing, and why the biggest wins often follow the hardest wipeouts. Whether you're into bikes, grinding rails, brewing bold ideas, or just trying to make something that matters—Thor’s story will light your fuse. 

Progressive POV with Lindsey Byrnes

58 min

In this episode, we look through the lens of Lindsey Byrnes. Bringing together musical and visual alchemy, Lindsey’s journey is embedded in the culture of skateboarding. Her drive and talents lead to a job with Thrasher magazine, and she shares how she pivoted from writing—which triggered anxiety—to the visual narrative.  Using a camera to tell stories, Lindsey found a new focus on festival stages, the Grammys, touring with artists. Stripping away filters and hype, she made photography a tool for honest, edgy storytelling. We also talk about her long-term creative partnership with artists like Paramore, Tegan and Sara, and others, and her involvement with her own Paradise Boys band to expand her creative approach. Whatever medium she pursues, Lindsey shows how vulnerability and trust are at the heart of her work.

Dani Kiwi Meier: Storytelling from the Edge w/ Dani Kiwi Meier

1 hr 8 min

In this episode, we connect with a rare import: New Zealand-born pro snowboarder and surfer Dani Kiwi Meier. From the bottom of the world to the top of the industry, Dani adjusted his sideways stance and activated his network to launch Mana Media. Ever dreamed of creating a global content studio tapped by big brands like Nike, Netflix, Toyota, and more? Dani’s done it, and we dig into his decades of insights and forward thinking. Dani has always believed storytelling should sit at the center of everything. Seeing life through that lens led to The Crystal Awards, snowboarding’s first culture-driven competition…an approach which has become a blueprint for the sport. From mountains to the director’s chair, Dani keeps his edges sharp by relying on instinct over convention, and explains why saying less and truly listening might be the most powerful creative tool of all.

Hank Brentlinger: Putting the Hank in Thankful

55 min

What’s the secret sauce of the success of a small-but-mighty creative shop? We explore this topic with Hank Brentlinger, the force behind Hank Makes Studio. Hank shares the origin story of evolving from bringing design to bear within the local music scene, and then transferring that passion to California. He sharpened his visual storytelling chops at the legendary California College of the Arts, propelling Hank into the agency world. After stints at Harlo Interactive and Studio Mega, Hank hit the freelance button and never looked back.  From rolling solo to firing up full service versatility, we learn how Hank brought entrepreneurial skills into the fold and expanded across industries. From golf to pickleball apparel, to brewery branding and identity systems for neighborhood-level organizations, Hank has his hands full and raised up in thankmoji format.

From Athlete to Industry Insider with Chris Owen

53 min

One of Chris Owen’s greatest moves was spinning a frontside 360 into a full-blown career in the action sports industry. Coming up during the era when solid style and a bit of hustle were essential ingredients to standing out and sending it forward, Owen’s path is unconventional and inspirational. Making the jump from sponsored Morrow team member to becoming the last employee as the brand folded, Chris shares stories of maxed-out airs and credit cards while managing the Morrow snowboard team at the ’98 Olympics alongside Todd Richards. From navigating marketing roles across brands like K2 and Nike, Chris ultimately landed at Zumiez as Senior Marketing Manager, just as the retail world turned upside down during COVID. For anyone looking to follow their heart and find their compass, this episode of Co-Pro is a ride through chaos, creativity, and the upsides of sticking with your crew.

From Stalefish to Cured Meat w/Elias Cairo

58 min

What do snowboarding, Jägermeisters, and Greek heritage have in common? Elias Cairo.  On this episode of the Co-Pro Podcast, we break bread with the co-founder of Olympia Provisions to learn what led him to swap sideways sliding across the slippery slopes for a culinary career (hint: it was after an apprenticeship in Switzerland). Elias’ journey from curious apprentice to building a brand took unwavering support of his family, who saw his ADHD as a strength, not a limitation. Together with his sister, Elias created a business that’s revolutionizing sustainable farming and artisanal meats. Tune in to hear how Elias turned his unconventional path into a recipe for success.

Steep & Deep with Wille Yli-Luoma

1 hr 4 min

A common pursuit for those born from boardsports is what’s next? After establishing a career as a world-class ripper for Forum Snowboards, Wille Yli-Luoma began searching for a new challenge. One that would match the endless inspiration, creativity, and boosts of energy he got from the sideways life. Wille found his next frontier in the world of coffee. In this installment of the Co-Pro Podcast, Wille shares his insights about making the leap from the Robot Food Crew to crafting award-winning brews. Blending the ability to trust his instincts, take risks, and collaborate, Willie and his wife Rebekah created an iconic coffee brand, Heart Coffee Roasters. Based in Portland but with a reputation that spans the world, the story of Heart is a testament to the power of the pivot, and how vital it is to cultivate good community, learn transferable skills, and pour unwavering passion into everything.

Seeing Your True Path with Shaun Tinney of Goodr

1 hr 5 min

In this episode, we look through the lens of Shaun Tinney, Head of Learning and Development at Goodr Sunglasses. Shaun has the rare ability to turn shade into bright optimism, and he shares his insights about forging your own path and using rejection as fuel. He also frames up what it’s like to live and work out of an Airstream travel trailer (including some hidden features), the journey of building a company with friends, and the process of writing a marketing book. The conversation is also a playbook for those interested in how Goodr has set itself apart in a crowded industry, starting with a real problem and closing the gap instead of just adding more noise. Whether you’re an entrepreneur, creative, or just looking for inspiration to shake things up, this episode is packed with knowledge, humor, and a fresh take on what it means to build something unique.

Kara Fullmer-Wehner: Adaptability, Authenticity & Lifelong Learning

45 min

In this episode of Co-Pro, we sit down with Kara Fullmer, Senior Director of Marketing, Creative at Chewy, a brand known by every pet-parent. Kara’s brand-building trajectory spans categories defined by passion, including action sports, gaming, and of course pets. Proof that great ideas and talent transcends industries when fueled by adaptability and authenticity. In this episode, we explore what it takes to evolve in creative roles, the importance of staying true to yourself in branding, and why being a lifelong student is key to success. Whether you’re crafting campaigns or carving out a career path, Kara’s insights will inspire you to embrace change and keep learning.

Michael Brown: Director and Co-Owner of Sweetgrass Productions

48 min

Join us as we chat with Michael Brown, Director and Co-Founder of Sweetgrass Productions, the team behind award-winning films that blend cinematic artistry with raw adventure. Michael shares stories of turning his passion for skiing into a career, building Sweetgrass with friends, and staying true to his ski bum roots.  From machete-wielding in the jungle for a Vin Diesel project to capturing untamed Alaskan peaks, this episode is all about chasing dreams, taking risks, and making art that lasts.

Ryan Coulter: Founder of The James Brand

1 hr 2 min

Ryan Coulter, founder of The James Brand, joins us for a conversation about how he’s stayed sharp on his journey. Growing up in Bloomington, Indiana, when it wasn’t cool to be a skater, Ryan shares how the tenacity and creativity he honed on a board shaped his career. We explore the unique collective progression of the skateboarding community and his bold early steps, like applying to be an astronaut at age 9—a dream that remarkably came full circle when he later collaborated with NASA. Ryan also takes us through his time as a Spy Hunter videogame champion, and how that James Bond-esque ethos permeates his creative pursuits. From his visionary work alongside Jake Burton Carpenter to bringing refined revolution to the tools we carry every day—don’t miss this conversation with a true pioneer in design and innovation.

Ray & Joyce Tsang: Emmy-Winning Producers

55 min

Ray and Joyce Tsang are the husband-and-wife duo behind Only Today, a 10X Emmy-winning production company in Portland, Oregon. Risk-takers by nature, Ray and Joyce both left successful careers in engineering to pursue their dreams of video production. Acclaimed work with the NFL, iconic collabs with John Malkovich, and capturing President Obama at the Army-Navy game guerilla-style are all in a day’s work. In this episode, we talk about what it takes to reinvent your career and follow your creative dreams, plus insights on aligning work with purpose-led storytelling and more.

Kevin English: WE ARE CAMP CEO

55 min

Learn how to method-grab life by the horns with Kevin English—CEO of WE ARE CAMP, the masterminds behind High Cascade Snowboard Camp, Windell’s Ski Camp, Seek Skate Camp,  Wy'East Mountain Academy, and more.  Under Kevin’s leadership, this innovative collective of action-sports experience brands empowers young athletes and amplifies personal growth through the transformative power of outdoor adventure. He gives us a behind-the-scenes on WE ARE CAMP’s magic blend of skill development, fun, and camaraderie—and how it’s helping shape the future of action-sports education.  This episode is full of hard-won insights into the power of mentorship, the importance of a holistic approach to education, and how the principles of action sports build the skills for personal resilience, teamwork, and leadership in life.

Ryan Wines: License to Sync

53 min

Ryan Wines is the founder of the famous Portland-based music production and licensing studio Marmoset. In this episode of the Co-Pro podcast, Trevor and Ryan dive into Marmoset's unique mark on the world of sync licensing and music curation. Ryan talks about the art and grit of building a business from the ground up, sharing insights on how to cultivate a creative and authentic work culture. They examine the evolving landscape of music licensing, Ryan’s personal sources of inspiration, and how he’s navigated the industry while staying true to his vision. Tune in for a candid look at business, creativity, and the heart that drives it all.

Jaclyn Suzuki: Consumer-Insight Superpowers

52 min

In this episode of the Co-Pro Podcast, powered by Nemo Design, Trevor Graves sits down with veteran-strategist Jaclyn Suzuki. Founder of MADO, a boutique consumer-insights and strategy studio, Jaclyn shares how her work empowers brands to see beyond the obvious and tap into the power of consumer behavior.  We dig into her approach—a unique flex of qualitative research, quantitative data, and creative activation tools—and talk about how she unearths the deep and useful insights behind more impactful brand efforts. Join us as Jaclyn shares her secrets and favorite insights, and talks about what it takes to spark lasting connection in a modern market.

Vince LaVecchia: Fighting the Unknown

59 min

In this episode of the Co-Pro Podcast, Trevor welcomes longtime friend Vince Lavecchia, founder of the Portland-based creative agency, Instrument. The two examine the impact of their early days amidst the first-gen East Coast snowboard scene, where a creative POV and DIY nature first took root in both of them. Vince shares his journey from helping shape Burton Snowboards to building one of the most influential agencies in the creative industry. They discuss all the lessons learned from having to change within the changes of the marketing industry, and how running Instrument stoked Vince’s entrepreneurial spirit. From snowboard history to branding and building a business to the creative process, this episode is packed with fun and insightful stories.

Matt Teske: Amped on Electric Energy

1 hr 1 min

In the next episode of the Co-Pro Podcast, powered by Nemo Design, we sit down with Matt Teske, founder of Chargeway—the visionary app making it more accessible and intuitive for you to charge your electric car. We dig into the origin story of Chargeway when Matt saw the need for simplifying the EV charging experience, and what it took to bridge the gap between everyday people and electric infrastructure. We also discuss the future of electric vehicles, the importance of user-friendly technology, and other ways Matt is driving change in the EV landscape.

Shannon Dunn-Downing: Carving Her Own Path

59 min

In this episode of the Co-Pro Podcast powered by Nemo Design, our very own Jen Sherowski sits down with pro snowboarder and trailblazer Shannon Dunn-Downing. Together, they revisit the historic 1998 Nagano Olympics, where Shannon competed in the first-ever Olympic halfpipe event.  They also dive into the creation of the first-ever women’s pro snowboard model and how Shannon continues to push boundaries in snowboarding and inspire the next generation. From making history to empowering others, Shannon’s story is a must-listen for anyone passionate about the progression of sports and snowboarding.

Kemp Curley: The Art of Producing Live Sports

58 min

Welcome to the Co-Pro Podcast powered by Nemo Design, where we dive deep into the stories of the most interesting people in action sports and beyond. We’re excited to introduce today’s guest, Kemp Curley.  Kemp and Nemo co-founder Trevor Graves first crossed tracks back in 2007 working on the iconic shred flic “First Descent.” Since then, Kemp’s journey has taken the twists and turns of an adventurous life. From Evel Knievel's legendary stunts to Tony Hawk’s Boom Boom Huck Jam, Kemp has been at the forefront of producing some of the most exciting events in action sports. As the founder of Transition Productions, he continues to evolve, creating envelope-pushing experiences with X Games, Dew Tour, and the recent Rockstar Energy Open held right in Nemo’s backyard. Today, we’ll explore Kemp's creative evolution, the challenges and triumphs of producing world-class events, and what it takes to keep pushing the boundaries in an explosive industry. Let’s do this. 

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