Bernardo Henning on graffiti, movement and organizing chaos
49 min
PUBLICIDAD · SPONSORED BY BLACKWING · Pencils made with Japanese graphite and California cedar for nearly 100 years. Get 10% off with code CREATIVE10 at https://blackwing602.com/creative-figures Illustrator Bernardo Henning (Hola Maybe) on graffiti, finding his own style, drawing movement onto athletes and organizing chaos. "When it comes to your own style, it's you versus you. It's you inside your head, just trying to not follow the trends, but follow your guts." Bernardo Henning is an illustrator and graphic designer based in Buenos Aires. He saw graffiti for the first time in La Plata, the city drawn with a ruler, and started painting on the streets and working at DOMA in his first year of university. Today he runs the branding studio Hola Bosque with friends and works solo as a commercial artist. He talks about why finding your own style is "you versus you", the canvas at the entrance of his first solo exhibition saying the worst thing that happened to him as an artist was being a graphic designer, and why he now sees the combination of both as the key to his work. He also explains how Procreate changed his process, how he draws energy onto photos of athletes, what he thinks about AI, and the advice he would give his kids. Timestamps 00:00 Opening 01:45 La Plata, the diagonal city 03:29 Where Hola Maybe comes from 05:48 Graffiti and writing fast 06:42 A studio and a solo career 08:21 You versus you 10:30 Imposter syndrome and commercial art 12:32 The right place at the right time 14:55 Discovering graphic design 16:48 "The worst thing that happened to me as an artist" 21:44 The canvas he would hang today 22:42 Learning from his daughter 27:11 Procreate and a style that moves 30:25 Drawing energy onto athletes 32:58 Stars and newcomers 36:11 Messi, Julián Álvarez and football 39:37 Life outside of work 41:03 AI: "I don't love it, I don't hate it" 43:17 Brands asking for the process 45:22 One piece to keep 47:47 Advice for his kids Bernardo Henning Instagram: htt...