Skip to content
Log in Join free
In A(i) Nutshell cover art

Andrew Davis

In A(i) Nutshell

A Marketing , Business and Technology podcast

#34 in Marketing · 🇦🇪 #123 in Marketing · 🇬🇧
Good podcast? Give it some love!

About the show

A 10-minute daily podcast about the world of Generative AI for marketers and the everyday person.

Newest episodes

Three Prompt Endings That Make AI Admit What It Does Not Know (Prompt Hacks)

6 min

Andrew Miles Davis shares three more prompt endings, the lines you add at the end of a prompt to get better answers from any large language model. First is "what additional context or information do you need from me to make this answer ten times better?", which makes AI name the gaps in your brief and turns a generic YouTube strategy into one built around your audience and goals. Second is "if you are uncertain about any fact or figure, flag it clearly with a warning", which separates what AI is confident about from what it is guessing and tells you which statistics to check before they go on a slide. Andrew explains why this does not stop hallucinations, but tells you when they might be happening. Third is "give me the short answer first, followed by the detailed explanation", which gets the recommendation in the first sentence so you can stop reading when you have had enough. Find his full list of prompt endings at AndrewMilesDavis.com/prompt-endings. Subscribe to In AI Nutshell for prompt tips you can use today, in ten minutes.  

ChatGPT Images 2.6 Makes GIFs and Remembers What You Look Like Finally (Cool Tools 87)

8 min

Andrew Miles Davis shares three cool tools in week 87 of Cool Tools Tuesday. First is the ChatGPT Images 2.6 update, which is the main reason he still uses ChatGPT. It is faster, it creates GIFs of a set length from a photo or from video footage, and it lets you upload a photo of yourself and label it so you do not need to upload it each time. Andrew explains why GIFs are useful when video stutters on someone else's screen during online sessions. Second is Whisper AI, a transcription site that handles large audio and video files, preview the first part for free, transcribe into over 100 languages and give timestamps, which Andrew explains are handy for editing and motion graphics. Third is FridgeSnap, an app that turns a photo of your fridge into recipes, which is the tool people most often ask him to build in his AI training sessions. Andrew also talks about whether to build your own version of a tool like this or pay a small price for one that already exists. Subscribe to In AI Nutshell for three cool tools every Tuesday in ten minutes.  

The Plot Twist I Lived Through at MySpace Is Happening Again

11 min

Andrew Miles Davis takes you back 20 years to MySpace UK, when people asked whether social media was a fad and why he left the BBC to join a website. He explains why he has almost identical conversations about generative AI today, and introduces the Story Lens method, which he uses to understand change, make sense of complicated situations and make better decisions. He compares the hero's journey, the story most of us know from Disney films, The Hunger Games and The Devil Wears Prada, with the stranger comes to town story, using Shawshank Redemption, Ted Lasso and the Banks family in The Fresh Prince of Bel Air as examples. Andrew argues that social media and AI are both strangers coming to town. When the rules change, people divide, we discover how we really work, mistakes are exposed, and decisions have to be made. The people who benefit most are the ones who experiment, adapt and build a new normal. Andrew leaves you with two questions. What has changed in your working world because of AI, and what decisions have you been putting off? Subscribe to In AI Nutshell for practical AI ideas for marketers and content creators, every day in ten minutes.  

Similar podcasts

All episodes

The newest 50 of 778 episodes

Three Prompt Endings That Make AI Admit What It Does Not Know (Prompt Hacks)

6 min

Andrew Miles Davis shares three more prompt endings, the lines you add at the end of a prompt to get better answers from any large language model. First is "what additional context or information do you need from me to make this answer ten times better?", which makes AI name the gaps in your brief and turns a generic YouTube strategy into one built around your audience and goals. Second is "if you are uncertain about any fact or figure, flag it clearly with a warning", which separates what AI is confident about from what it is guessing and tells you which statistics to check before they go on a slide. Andrew explains why this does not stop hallucinations, but tells you when they might be happening. Third is "give me the short answer first, followed by the detailed explanation", which gets the recommendation in the first sentence so you can stop reading when you have had enough. Find his full list of prompt endings at AndrewMilesDavis.com/prompt-endings. Subscribe to In AI Nutshell for prompt tips you can use today, in ten minutes.  

ChatGPT Images 2.6 Makes GIFs and Remembers What You Look Like Finally (Cool Tools 87)

8 min

Andrew Miles Davis shares three cool tools in week 87 of Cool Tools Tuesday. First is the ChatGPT Images 2.6 update, which is the main reason he still uses ChatGPT. It is faster, it creates GIFs of a set length from a photo or from video footage, and it lets you upload a photo of yourself and label it so you do not need to upload it each time. Andrew explains why GIFs are useful when video stutters on someone else's screen during online sessions. Second is Whisper AI, a transcription site that handles large audio and video files, preview the first part for free, transcribe into over 100 languages and give timestamps, which Andrew explains are handy for editing and motion graphics. Third is FridgeSnap, an app that turns a photo of your fridge into recipes, which is the tool people most often ask him to build in his AI training sessions. Andrew also talks about whether to build your own version of a tool like this or pay a small price for one that already exists. Subscribe to In AI Nutshell for three cool tools every Tuesday in ten minutes.  

The Plot Twist I Lived Through at MySpace Is Happening Again

11 min

Andrew Miles Davis takes you back 20 years to MySpace UK, when people asked whether social media was a fad and why he left the BBC to join a website. He explains why he has almost identical conversations about generative AI today, and introduces the Story Lens method, which he uses to understand change, make sense of complicated situations and make better decisions. He compares the hero's journey, the story most of us know from Disney films, The Hunger Games and The Devil Wears Prada, with the stranger comes to town story, using Shawshank Redemption, Ted Lasso and the Banks family in The Fresh Prince of Bel Air as examples. Andrew argues that social media and AI are both strangers coming to town. When the rules change, people divide, we discover how we really work, mistakes are exposed, and decisions have to be made. The people who benefit most are the ones who experiment, adapt and build a new normal. Andrew leaves you with two questions. What has changed in your working world because of AI, and what decisions have you been putting off? Subscribe to In AI Nutshell for practical AI ideas for marketers and content creators, every day in ten minutes.  

Companies Are Rehiring the People They Replaced With AI (AI News)

9 min

Andrew Miles Davis covers a week of AI news that is mostly about work. He starts with ChatGPT's new image update that turns prompts or photos into animated GIFs. Then he looks at four studies on AI at work. Nearly one in five workers laid off because of AI have been asked to return, 32% of organisations that cut staff because of AI had to rehire, and nearly half of those workers want a significant pay rise. Atlassian research found that 82% of AI users say it has taken on tasks they actually enjoy, and another study found 76% of workers have asked AI a question they were too embarrassed to ask a colleague. Andrew asks whether we are asking what AI can do rather than what we want it to do. He also covers Apple's new 18+ age rating for dating apps and AI companions with romantic conversations, Jermaine Dupri challenging Spotify's planned AI remix tool, Grok users finding their usage limits cut, and Netflix launching an AI feature to help you choose what to watch. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

Using AI Every Day Does Not Make You Good at It and These Five Mistakes Show Why

10 min

Andrew Miles Davis builds this episode around a line from a workshop attendee, who said she uses AI every day but does not feel she is good at it. He breaks down five mistakes he sees, which come down to searching, accepting, producing, blaming and misusing. First is using AI like Google, with one chat for unrelated questions, and why that confuses the model and can use up credits. Second is accepting the first answer, and Andrew explains his AI sandwich, where you add the first 15%, AI does the middle 70% and you finish the last 15%. Third is using AI mainly to produce content, and how his AI Essentials show there is far more to do with AI, with the best results coming from people who already know what great looks like. Fourth is blaming the tool when it does not understand you, and why taking responsibility for explaining yourself gets better results. Fifth is knowing how to use AI but not where to use it, and how to hand your admin to AI so you can spend more of your day on what you love. Subscribe to In AI Nutshell for practical AI ideas for marketers and content creators, every day in ten minutes.  

Does AI Make Us Lazy, Will It Steal My Job and How Do I Write Better Prompts (FAQs)

8 min

Andrew Miles Davis answers three questions from his training sessions in this fortnightly FAQ episode. First, does AI make us lazy? Andrew says yes, but not automatically. Using AI to remove repetitive admin is just saving time, but outsourcing your thinking is different, like a calculator you can no longer do without. Second, will AI steal my job? Andrew says AI will take out a lot of jobs, as technology always has, but right now it feels like it is taking tasks and changing jobs. He explains why the best AI results come from people who already know what good looks like, and why you should bring your experience to the table. Third, how do I write better prompts? Andrew compares prompting to martial arts belts and shares GCSE, a simple framework of goal, context, sources and expectations. He also explains why he now thinks prompt endings matter more, and where to find his list at AndrewMilesDavis.com/prompt-endings. Subscribe to In AI Nutshell for the answers to the questions your team is asking, every other week in ten minutes.  

Granola Now Does Voice Dictation for Free and Ideogram Is Back With Vectors (Cool Tools 86)

10 min

Andrew Miles Davis shares three cool tools for Cool Tools Tuesday. First is a big update to Granola, the note taker that does not need an invite to your call. Granola has now added voice dictation, which takes it head to head with Whisper Flow, the tool Andrew uses more than any other because of his RSI. Andrew explains why he might have to cancel his Whisper Flow subscription if Granola does everything he needs. Second is a blast from the past, Ideogram, which has launched a vector feature. You can create SVG files from text, edit one specific area of an image or logo without changing the rest, and the quality stays sharp when you zoom in. Andrew explains why this matters for logos, why other image tools often change things you did not ask for, and how long he thinks the feature will stay unique. Third is Athena, a tool that helps you stay focused on one goal by asking questions, giving morning briefings and keeping a to-do list, and why it works best when you focus on one project. Subscribe to In AI Nutshell for three cool tools every Tuesday in ten minutes.  

What I Am Looking Forward To In November

6 min

Andrew Miles Davis shares what he is looking forward to in November. First is the new Grand Theft Auto, which he has waited over a decade for. Andrew explains where he thinks AI fits in, with a theory that the long wait was about getting to a point where AI can help players build and share their own worlds, like a full version of South London, for years to come. Second, and his top pick from a work point of view, is the personal agent space, which he thinks will shape his 2027. He shares how he has been using Muse, how his use has changed to a collective brain approach, and why knowing what he wants to do makes it easier to make better decisions. Andrew also explains why he sees personal agents as the next evolution of generative AI, rather than a replacement for large language models. Finally, he looks forward to November being the last full month of work until February or March, and why he prefers a full month as a creature of habit. Subscribe to In AI Nutshell for what is coming next in AI, every day in ten minutes.  

Websites Are Locking Out AI Agents and the AI Graveyard Keeps Growing (AI News)

11 min

Andrew Miles Davis covers a quiet week of AI releases with some big stories underneath. He starts with the AI graveyard, a running list of AI startups that have failed, including Relay and Character AI, and why a product that is only one feature struggles once ChatGPT or Google adds it for free. He covers O'Reilly research showing employee AI use is moving faster than training and governance, with 39% of people saying they acted on an AI answer that turned out to be wrong and only 24% always checking first. He also covers a report that 59% of marketers say admin has increased in the last three years. Andrew explains Anthropic's new Smart Reports feature for Claude, which lets employers analyse how staff use Claude at work, and his simple rule that if it is a work account, assume work can see it. Then he looks at Bank of America's email asking customers not to share banking passwords with AI assistants, and why responsibility stays with you. He finishes with the growing list of sites, including Yelp, airlines, banks and Amazon, that are blocking AI agents, and what that means for the personal agent race. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

The Top 3 Tools I Have Used Most In October

6 min

Andrew Miles Davis shares the AI tools he used the most in October. He leaves out ChatGPT and Whisper Flow because he uses them every month. First is Claude, which he says has been a better tool than ChatGPT this month for strategic work, Claude Design and building artifacts, although he finds the credit limits really annoying compared with ChatGPT. Second is Meta Muse, a personal agent he has been using to research subjects and clients, with six or seven use cases lined up. He explains why you need to know what you want from a personal agent before you spend credits and time, and that he plans to try Grokbot for a month. Third are two note takers, Fathom and Granola, which he has connected to ChatGPT and Claude to find patterns across 200 to 300 sales and training calls. His plan is a report on what is really happening in the room when it comes to AI at work. Subscribe to In AI Nutshell for the AI tools that matter to marketers and content creators, in ten minutes.  

Three Prompt Endings That Make Every AI Answer More Useful (Prompt Hacks)

6 min

Andrew Miles Davis shares three prompt endings, the short lines you add at the end of a prompt to get better answers from AI. First is "turn this into a fill-in-the-blank template I can reuse", which turns a one-off answer into a tool, like a meeting follow-up email or a proposal structure. Second is "focus only on" one angle and "ignore everything else", which stops answers wandering, whether you use it on a customer survey or to see an argument from the other person's side. Third is "summarise the core argument in one sentence before giving the details", which tells you straight away whether a long report is worth reading. Andrew also explains why he now thinks the ending of a prompt matters more than the beginning, and how it takes you from white belt to black belt in prompting. You can find his full list of prompt endings at AndrewMilesDavis.com/prompt-endings. Subscribe to In AI Nutshell for prompt tips you can use today, in ten minutes.  

Three Tools to Write Better, Ace Job Interviews and Record Your Screen (Cool Tools Tuesday 85)

10 min

Andrew Miles Davis shares three cool tools in week 85 of Cool Tools Tuesday. First is Editly, a writing tool that corrects, edits, rewrites and translates your text, with a focus on humanising AI writing. It shows you what it changed and why, gives you a clean version to copy, and even lets you send your text to a human editor. Andrew explains why he still thinks the human side matters in writing and creativity. Second is UseToby, which prepares you for a job interview from a link to the role and your CV. It researches the company, checks recent news and reported interview questions, and gives likely questions with a difficulty rating. Andrew connects it to media training and the idea of having three things you always want to get across. Third is Zight, the screen recorder Andrew has used for around ten years, which has AI features including transcription you can ask questions of. He explains why he prefers it to Loom, and mentions Screen Studio for tutorials. Subscribe to In AI Nutshell for three cool tools every Tuesday in ten minutes.  

My Top 5 Red Flags That Worry Me Most About Generative AI (Part 1)

11 min

Andrew Miles Davis counts down his top five AI red flags from the bad part of his Good, Bad and Ugly talk, the things that affect you or your company rather than society. At number five is hallucinations, and why checking sources and human judgement matter more as the output gets more important. Number four is over-reliance, when AI moves from helping you think to thinking for you, and how it can bring overwhelm. Number three is data privacy, where people paste client information into AI tools because they do not know what they are allowed to share, and why organisations need clear rules on approved tools. Number two is loss of creativity, as AI goes for the average and content starts to look generic, although people with a creative background still have a real head start. Number one is the skill gap, and why the divide between people who use AI well and people who do not gets bigger every month. Subscribe to In AI Nutshell for practical AI ideas for marketers and content creators, every day in ten minutes.  

Anthropic Joins the Personal AI Agent Race While Barclays Cuts 5,000 Jobs (AI News)

9 min

Andrew Miles Davis covers a Friday news episode led by the next stage of AI, the personal agent. Anthropic has joined X, Meta and OpenAI in launching one, and Andrew explains why he still thinks 2027 is the year agents go mainstream. If large language models give you answers, agents take action. He looks at Meta's Muse, which Mark Zuckerberg thinks could eventually be a bigger business than Facebook, and which already has ten million users. According to Datadome, Muse accounts for a third of all agentic browser traffic. He then asks whether rushing in is wise, as Meta reportedly scaled back plans to replace staff with agents and Microsoft says access and usage do not equal transformation. Barclays is cutting around 5,000 jobs, roughly 5% of its workforce, while increasing its use of AI, with its chief executive calling AI the icing on the cake, not the cake. Andrew also covers AI scams getting harder to spot, why seeing a face or hearing a voice is no longer proof, and the TikTok CEO and Microsoft executives saying the AI hype has gone too far. His take is that we overestimate what AI can do in a month and underestimate it over a year. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

AI Might Be The Greatest 80/20 Tool We've Ever Had... But There's A Catch

9 min

Andrew Miles Davis combines two productivity ideas from The 4-Hour Work Week with AI. Parkinson's law says work expands to fill the time available. Pareto's law, the 80/20 principle, says roughly 80% of your results come from 20% of what you do. Andrew explains how the two work together, and asks whether AI is the best 80/20 tool we have ever had. His answer is yes and no, because AI is brilliant at finding the 20% but it cannot make you stop at the right point. He shares four ways he uses it. These are strategic planning from a messy brain dump, deciding which 20% of his to-do list matters most each Monday, vibe coding with his 70% rule, and learning something new. Andrew also shares how the 70% rule finally got In AI Nutshell started after fifteen years of thinking about it. Subscribe to In AI Nutshell for practical AI ideas for marketers and content creators, every day in ten minutes.  

Can AI Actually Reduce Stress? (FAQs)

7 min

Andrew Miles Davis answers three questions from his recent training sessions in this fortnightly FAQ episode. First, can AI reduce stress and burnout? He says it depends, but AI can lift admin and repetitive work. The catch is what happens to the time it saves, because if your employer simply adds more work, stress goes up rather than down. Second, what happens if AI gives financial or medical advice that harms someone? Andrew explains that AI takes zero responsibility for your decisions, so you cannot go back to a chatbot and ask for your money back. Use it as a starting point, compare answers across models if you like, but the final decision and the consequences are yours. Third, will AI steal my job? Andrew says AI will take some jobs, as the internet and social media did, but the people getting the best results already know what good looks like. He shares what he sees on his AI Live Show and why you should double down on your experience while now is the time to do it. Subscribe to In AI Nutshell for the answers to the questions your team is asking, every other week in ten minutes.  

This Tool Reads Loads Of YouTube Videos So You Do Not Have To Watch To Get The Answer (Cool Tools 84)

9 min

Andrew Miles Davis shares three very different cool tools for Cool Tools Tuesday. First is Veridive, a site with a Deep Query feature that searches dozens of YouTube videos on your topic and gives you one answer with citations, much like an AI overview for video. Andrew explains why this matters in a no-click world and what it could mean for YouTube creators. Next is Google's new Foresight, a note taker that runs as an app on your Mac and stores everything on your device. It works offline, turns two or three jotted words into full notes from the live conversation, and connects to your docs, slides and emails. Andrew also covers the ethics of recording calls without telling people. The third tool is Tolixy, a directory of over 190 free in-browser tools across eight categories, including PDF, image, video, audio, text, developer tools, file converters and calculators. Use them as they are, or take them as inspiration to vibe code your own. Subscribe to In AI Nutshell for three cool tools every Tuesday in ten minutes.  

Why Paying More for AI Now Gets You Less (Pet Peeves)

10 min

Andrew Miles Davis is back with another AI pet peeves episode, the monthly look at three things that annoy him about generative AI. First up is ChatGPT's lack of a "last modified" sort for chats, a small change that Claude has made and one that has led him to use Claude more. He explains why searching old chats is so painful when you have 15 different chats on strategic planning. Next is the social media algorithm, where one click on kettlebells or saunas can flood your feed for weeks. Andrew shows how this affects both users and creators trying to reach the right audience. The third peeve is cost. With ChatGPT's new $500 a month plan, he argues the real problem is that what you paid for last year now gets you less, just like Netflix adverts creeping into the standard tier. He predicts a $2,000 a month plan within a year. Subscribe to In AI Nutshell for the AI insights that matter to marketers and content creators, in ten minutes.  

Nicolas Cage Refused to Sign an AI Waiver and It Could Cost Him Work (AI News)

8 min

Andrew Miles Davis covers a week of AI news led by entertainment, starting with Nicolas Cage refusing to sign an AI waiver connected to an Amazon Spider-Noir series. He suggests the stance could mean Cage does not work with the studio again, and asks whether other actors will face the same choice. He also covers the backlash to the Kardashians using AI generated imagery in the opening of their eighth season, with Khloe Kardashian pushing back and saying people should watch the whole sequence before judging it. Andrew uses it to show how using AI can now become a reputational issue, and how people often react to a clip rather than the full story. Other stories include Sony Music asking for more than a quarter of a million AI tracks impersonating artists to be removed, a number that has doubled in six months, and Anthropic updating its usage policy to prohibit sustained unnecessary cruelty towards its AI models. He covers Joseph Gordon-Levitt's concern that AI companies could profit from encouraging emotional relationships with chatbots, McDonald's facing a lawsuit over claims that AI pricing tools coordinated prices between independent restaurants, and Google research in which an AI system interviewed 98 patients before urgent care appointments. Doctors said the summaries helped them prepare in 75% of cases, and the suggested diagnosis matched the final one 90% of the time. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

If Your AI Could Notice One Thing for You Tomorrow Without Being Asked, What Would It Be (Personal AI Agents)?

10 min

Andrew Miles Davis explains why personal AI agents, such as Meta's Muse and Grokbot, are the biggest shift in generative AI right now. He sets out three stages. Chatbots wait for you to ask. Do-it-yourself agents such as ChatGPT work or Claude Code work across your files and apps. Personal agents are proactive and notice things before you ask, such as spotting tomorrow's meeting and pulling together previous conversations and the latest news about the company. He argues the old assumption was that AI gets more useful when you get better at telling it what to do, and the new one may be that it gets more useful when it knows enough about you that you do not have to. He is open about the trade-offs, covering privacy, security and control, plus the lock-in risk of spending two years teaching one agent how you work. His practical advice is to skip the question of which agent to sign up for and ask what you would actually want AI to notice, starting with the things you repeatedly remember, monitor or discover too late, such as an unpaid invoice. He closes by saying the real advantage becomes judgement about what AI should know, watch and act on. Subscribe to In AI Nutshell for daily ten-minute episodes on where AI is really heading.  

Three Prompt Endings That Stop AI From Guessing and Make It Ask You First (Prompt Hacks)

8 min

Andrew Miles Davis resets his prompt hacks series around one idea, that what you add to the end of a prompt now matters more than the prompt itself, because endings give the model the context it needs. He compares this to how hooks replaced headlines in content marketing, and argues prompt endings will become the next thing everyone talks about. He shares three endings with real examples. The first asks for up to five clarifying questions before the final response, which turned a vague request for a fitness plan into one built around his goals, ability, time and equipment. The second tells the AI to stop and ask if any part of the request is ambiguous, which caught that a five day holiday in Italy was far too broad. The third asks for a brief outline and approval before writing a long piece, which let him shape a seven day meal plan before it was built. He ties all three back to his AI sandwich and points listeners to his prompt endings page on his website. Subscribe to In AI Nutshell for prompt hacks twice a month and daily ten-minute AI insight.  

This Free Tool Turns Your ChatGPT Chats Into a To Do List (Cool Tools 83)

6 min

Andrew Miles Davis covers three tools on week 83 of Cool Tools Tuesday. He starts with Note It Hub, which takes a long chat, finds the to dos scattered through it, and turns them into one list, solving the problem of good ideas getting lost across separate conversations. He then covers Claude's new add-on for Google Workspace, which brings AI into Sheets in the way Copilot does for Excel, with the same catch that even simple tasks can take up to a minute, so it earns its place on complicated jobs rather than quick ones. He closes with Google's SynthID, a tool for identifying AI generated content, and uses it to raise the bigger question of where the line sits between AI generated and AI edited, arguing the line matters more than the label because the real concern is being manipulated. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone testing them in real work.  

I Spent Ten Days With No Phone and No Talking and Here Is What It Taught Me (Random Questions)

10 min

Andrew Miles Davis answers eleven randomly generated questions in his favourite monthly format. On the AI side, he says the job he would be most nervous about AI doing is any role where a wrong answer lands on him, because AI will never care if it gets it wrong, so it can advise him but never decide. He also says Apple is the brand he most wants to see fix its AI, since anyone in the Apple ecosystem would benefit, and he adds that he is fine with the hardware but not the prices. On the personal side, he tells the story of being given the honeymoon suite at a hotel in Portugal, shares what a ten day silent Vipassana retreat with no phone was really like, and recalls a stranger on a beach telling him he was a fantastic dad. Other answers cover the best domain name he knows of, the fictional worlds he would visit for a week, why he refuses to pay full price for a car, and the ridiculous event he would add to the Olympics. Subscribe to In AI Nutshell for one of these unscripted, unfiltered episodes every month alongside daily ten-minute AI insight.  

Meta Muse Is Building a Profile on People Who Never Signed Up and an AI Book Got Caught Making Up Quotes (AI News)

9 min

Andrew Miles Davis covers a week of AI news that mixes useful new features with some uncomfortable warnings. He leads with ChatGPT's new Intelligent UI, which decides how best to answer and can show interactive results while it is still researching in the background. He also covers Google's Playground, which lets you describe a game in plain English and share or publish it, though for now it is limited to adults in the US. Andrew then covers the story of a California woman who spent five and a half hours on the phone with a scammer using a cloned version of her daughter's voice, sending $5,400 in four transfers before discovering her daughter was at work. He explains why he has agreed a safety question with his own family that only they would know. Other stories include an update to Meta's Muse that builds a page on every person in your life, including people who never signed up, Audioball's plan for interactive audiobook stories where you can talk to the characters, and an author whose book on AI and truth was found to contain 26 quotes that did not stand up after AI tidied his original wording. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

She Paid £30k On An Influencer Degree. Here Is Why!!

9 min

Andrew Miles Davis uses a BBC story about a 21 year old graduate who spent £30,000 on a content creation degree to ask a bigger question about AI learning. If you spend hours mastering a tool that changes a month later, what exactly did you pay to learn? He argues that access to information and actual learning are not the same thing, and shows how skills turn into features, then buttons, then a single sentence, using infographics and elaborate prompt formulas as examples from his own 15 years of training. He introduces the disappearing tool test, which separates tool knowledge from transferable knowledge such as explaining problems, questioning answers, and knowing when your own judgement should override AI. He ties it back to his time at MySpace, where the platforms vanished but the problems of attention, understanding people, and selling survived. Subscribe to In AI Nutshell for daily ten-minute episodes on what is actually worth learning.  

Will Your Next Manager Be an AI and Who Takes the Blame When It Gets It Wrong (FAQs)

7 min

Andrew Miles Davis answers three questions from recent training sessions and keynotes. He starts with whether your next manager could be AI, concluding that it could handle functional work like allocating tasks, tracking performance, and analysing data, but that accountability is the real barrier, since you cannot discipline or hold an AI personally responsible when something goes wrong. He then explains how to make AI forget something you have told it, focusing on temporary chat modes found in ChatGPT, Claude, and Copilot, while warning that temporary does not necessarily mean no record exists, so confidential company information should never be treated as safe. He also mentions deleting saved memories in settings and asking the model not to remember as alternatives. The episode closes with the question he hears in almost every workshop, which single AI tool he would pick, and his answer that there is no single best tool, only the right tool for what you are trying to do. For him that means ChatGPT and Whisper Flow, for stylisation-heavy presentation work it would be Midjourney, and for video producers it would likely be Seedance. Subscribe to In AI Nutshell for daily ten-minute episodes built around the questions real people are asking about AI right now.  

Ahrefs Now Has a Free Tool That Shows How Often AI Mentions Your Brand (Cool Tools 82)

9 min

Andrew Miles Davis marks week 82 of Cool Tools Tuesday by revisiting Napkin AI, a visual graphics tool he first covered in episode two, which has found new relevance with a presentation feature. It asks how many slides you want, offers four options per slide, follows your chosen style as it goes, and gives more control than prompting a whole deck in Copilot or ChatGPT. He then covers Ahrefs' free AI visibility checker, long known for SEO, which shows how many times a brand is mentioned across ChatGPT, Perplexity, Copilot, AI Overviews and AI Mode, plus top topics, most cited domains and most popular pages, and he tests it on a company he trains for. The episode closes with GPT Watermark Remover, a free tool that detects and strips invisible characters such as zero-width spaces from text pasted out of AI chat tools, useful for anyone worried that hidden markers could trigger AI detection or cause formatting issues. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone testing them in real work.  

Pay With Money, Pay With Ads, or Pay With Reduced Access. Those Are Your Three Options Now

9 min

Andrew Miles Davis argues that the real story behind OpenAI's new $500 a month ChatGPT plan is not the price itself but the reduced allowance quietly applied to the existing $200 tier, and what that signals for everyone further down the ladder. He sets out three ways of paying for AI emerging in parallel, with money, with advertising, or with reduced access, and warns that features currently usable for free may gradually move behind subscriptions. He explains why this matters more than a Netflix-style tier split, since better AI is an economic capability rather than a nicer evening in front of the television, and walks through how to judge whether a pricier plan is worth it by asking what it would let you do and whether you can put a financial value on that difference. The closing advice is practical: use the cheap era to experiment hard, build real workflows, make the mistakes now, and avoid waiting for AI to improve or for a company strategy before starting. Subscribe to In AI Nutshell for daily ten-minute episodes tracking exactly how and when the golden era of affordable AI ends.  

OpenAI Launched Dot to Take On Meta Muse and the Difference Between Answers and Action Is the Whole Story (AI News)

12 min

Andrew Miles Davis covers a week of releases that somehow topped the previous one, led by OpenAI launching Dot, an always-on assistant that takes action rather than just answering, positioned as a direct response to Meta Muse overtaking ChatGPT as the most downloaded app. He breaks down OpenAI's new $500 a month tier, more than double its previous top plan, framing it as confirmation of a pricing trajectory he has predicted for over a year where the $20 tier eventually offers what free currently does. Other releases include Claude's new Sonnet 5.5 model, which is already performing impressively enough that Andrew plans to test it against his usual Opus setup, Kling 4.0 re-entering the AI video race against Seedance, Eleven Labs releasing version four, Copilot introducing its own coding tool to compete with Codex and Claude Code, Fireflies launching a Whisper-style universal dictation feature, and Gemini's upcoming move to replace Gems with universal skills compatible across models. He also covers Apple raising phone prices partly due to AI-driven chip and memory shortages, Reid Hoffman criticising the tech sector's apocalyptic AI messaging, an Ofcom report showing 21% of UK adults now use tools like ChatGPT as a primary news source despite lower trust than traditional journalism, and Google's publisher payout test revealing that most media outlets are recovering less than 0.1% of lost referral revenue. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

What I Am Looking Forward To In October

10 min

Andrew Miles Davis opens October by reviewing a genuinely productive September, where a return to full training routine, quiet progress developing the Story Lens into proper intellectual property, and a 21-day daily LinkedIn video run all delivered on what he had hoped for. For October he sets out three priorities, starting with finding the right YouTube format after three attempts, a talking head episode, then two use case videos that were useful but not entertaining, landing on a plan to aim for genuine edutainment rather than pure utility. On LinkedIn he is scaling back from daily posting to a more sustainable weekly rhythm of one FAQ video and one step-by-step tutorial, filling remaining days with curated content and, in a habit he openly admits he has neglected, actually posting about his own keynotes and training sessions. The third focus is pushing agentic AI tools like Muse and Codex properly, setting two or three genuinely significant tasks with a clear end goal rather than spreading himself across too many half-finished experiments, a pattern he is consciously trying to avoid this time. Subscribe to In AI Nutshell for daily ten-minute AI insight from someone building all of this in real time.  

I Would Actually Pay for Meta Muse and I Never Thought I Would Say That About Meta

9 min

Andrew Miles Davis wraps up September with his monthly tool review, led by Meta's Muse, an agentic assistant he had held off testing for a while given his earlier frustration with Open Claw, which he had bought a Mac Mini for specifically and ultimately abandoned due to complexity. Muse's WhatsApp and iMessage style interface removed that friction entirely, and after pushing it with increasingly difficult tasks he found it succeeding roughly 80% of the time, enough that he says he would genuinely pay for it once the current free access ends, provided the same capability isn't matched elsewhere in tools he already pays for. Claude Design returns for a second consecutive month, credited as the driving force behind a 21-day daily LinkedIn video challenge where motion graphics that would previously have required outsourcing now take seconds to produce. Copilot in Excel also holds its place, now underpinning nearly every operational spreadsheet in Andrew's business from podcast tracking to LinkedIn planning to daily habit discipline, run consistently across both his Mac Mini and laptop. Subscribe to In AI Nutshell for a daily ten-minute update on what is actually worth using, from someone running these tools in real client work every day.  

Your Personal AI Assistant Might Live Inside iMessage Sooner Than You Think (Cool Tools 81)

9 min

Andrew Miles Davis covers three quick, self-explanatory tools on week 81 of Cool Tools Tuesday. He starts with Canva's AI Title Generator, a feature surfaced by an attendee in a recent training session who found it genuinely useful for brainstorming hooks and headlines, though Andrew personally still prefers training a large language model directly for that level of control. He covers Good Vibes, a free Chrome extension that lets users specify exactly what they never want to see across platforms like X, Reddit, LinkedIn, and YouTube, then quietly filters it out of the feed, offering both a capped free tier and an unlimited option via a Typesafe API key. The episode closes with IrisAgent, a personal AI assistant built around iMessage that connects apps like Slack, Notion, and Gmail so tasks can be delegated by text, which Andrew frames as an early signal of the agentic assistant trend he has been predicting will become mainstream by 2027, pointing to Meta's Muse as further evidence that these tools succeed by working inside interfaces people already know how to use. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone testing them in real work.  

My Top Five Large Language Models Going Into the Final Quarter of 2026 and Why

11 min

Andrew Miles Davis ranks the five large language models he pays for as of 28 September 2026, after being asked the question twice in a single week. Gemini lands at number five, strong in its wider Google ecosystem but still weak as a standalone model for how he works, with YouTube handling as its one clear advantage. Copilot takes number four on the strength of its native integration with Excel, Word, and PowerPoint, which he now considers a game changer for spreadsheet formulas and document building, despite occasionally taking longer than doing the task manually. Claude sits at number three purely because of Claude Design, which he says has transformed his ability to create motion graphics for LinkedIn video, while its memory inconsistency and habit of either forgetting or over-obeying training instructions is why it would be the first cut if budgets tightened. Perplexity takes number two as his first port of call for research and trustworthy answers, and ChatGPT holds number one thanks to the combined strength of its chat, work mode, and Codex. He also flags Meta's Muse as a likely top three contender in six months once the honeymoon period passes. Subscribe to In AI Nutshell for daily ten-minute episodes that tell you honestly which tools earn their place in a real working week.  

OpenAI Anthropic Meta Google and X All Dropped Major Releases in the Same Week (AI News)

11 min

Andrew Miles Davis covers what he calls the busiest AI news week of the year, opening with an unprecedented wave of simultaneous releases from OpenAI's GPT 6 Sol and GPT 6 Lunar, Anthropic's Opus 5.5, Grok 4.7, a new Gemini model, and a major Meta conference covering AI glasses, Muse, and VR, alongside significant updates from Eleven Labs, Runway, and Midjourney. He covers a new LinkedIn ghostwriter economy emerging as AI makes polished posts cheap to produce, with one study estimating 81% of long LinkedIn posts in July were likely AI generated, and highlights growing scientific debate about whether advanced AI systems could develop something resembling internal experience worth ethical consideration. Other stories include a UK startup raising £20 million to recreate concerts using hyper-realistic digital avatars of artists, Andreessen Horowitz launching a practical AI-focused alternative to traditional college, the first entirely AI-produced British sitcom landing on YouTube to a genuinely split reception, and a significant controversy around Meta's Muse customer service platform after it emerged some responses marketed as AI voice were actually being handled by humans at a third party company. The episode closes with Muse reportedly growing faster on mobile than ChatGPT's early launch period due to its embedded position across WhatsApp, Instagram, and Facebook, its new shopping agent capability working smoothly with Shopify, and Amazon blocking it outright over concerns around credential capture and terms of service violations. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

Every Advertising Platform Starts Helpful Then Agendas Change and ChatGPT Will Be No Different

9 min

Andrew Miles Davis tackles what he considers a genuinely pivotal moment for the golden era of AI, OpenAI's newly published proposal for conversational advertising inside ChatGPT, despite Sam Altman previously calling advertising an aesthetic disaster. He deliberately argues both sides, acknowledging that sponsored suggestions appearing at the exact moment of highest intent, such as a labelled airline offer within a travel itinerary someone can then question in plain English, could genuinely be the most powerful advertising format ever built. He then makes the case against it, walking through the well-worn pattern of Google and Facebook, both of which launched with promises of minimal, transparent advertising before becoming saturated with it once growth slowed and shareholders got involved. Andrew's central concern is a psychological one specific to conversational AI, that people treat a chatbot's answer as a conclusion from an advisor rather than a list of options from a directory, meaning the introduction of paid influence fundamentally changes trust in a way search advertising never did, since users have spent two decades learning to spot ads in a list of links but have no equivalent instinct for spotting influence inside a single confident answer. Subscribe to In AI Nutshell for daily ten-minute episodes tracking exactly how and when the golden era of free, unbiased AI actually ends.  

Can AI Actually Reduce Stress and Burnout or Does It Just Create More Work (FAQs)

8 min

Andrew Miles Davis returns to frequently asked questions after focusing on daily LinkedIn video content for the past few weeks, tackling three questions from recent sessions. He gives a genuinely nuanced answer to whether AI can reduce workplace stress and burnout, arguing that while AI can technically free up hours of time, expectations tend to rise to fill the gap, meaning burnout risk may actually increase unless people deliberately manage their own workload, sharing his own interval-based working method built originally around his RSI that now doubles as a mental wellbeing tool. He clarifies a common misunderstanding about processing speed, explaining that cloud-based AI generation happens on the provider's servers regardless of the user's own device, with local hardware and internet connection affecting perceived speed rather than the actual generation itself. The episode closes with a straightforward recommendation of Eleven Labs as his go-to tool for AI-generated sound effects. Subscribe to In AI Nutshell for daily ten-minute episodes built around the questions real people are asking about AI right now.  

Finally I Have Found A Tool For Apple Notes (Cool Tools 80)

11 min

Andrew Miles Davis marks 80 weeks of Cool Tools Tuesday with three picks, leading with Meta's Muse, an agentic AI tool built into a WhatsApp-style messaging interface that finally solves a problem he has struggled with for years, connecting AI directly to Apple Notes so scattered notes across folders can be searched, combined, and queried naturally. He covers his first genuinely positive experience with the newly updated Siri, contrasting a frustrating initial test asking for the weather with a much smoother experience retrieving information from Apple Notes the next morning, while noting it still interrupts mid-sentence in a way that lags behind competitors. He also covers a free video generator from There's An AI For That, which produced what he rates as the best result yet on his standard test prompt with sound included and no watermark, and closes with Sherpa by Pocket FM, a fiction-focused collaborative story development tool currently running a $200,000 writing contest, useful for turning a loose creative idea into a structured storyboard though limited strictly to fictional content. Subscribe to In AI Nutshell for three new tools every Tuesday with honest verdicts from someone testing them in real work.  

Three Hikers Blamed AI for Getting Stranded on a Mountain But That Is Not What Actually Happened

8 min

Andrew Miles Davis goes deeper into a story he first covered on the Friday news, three novice hikers stranded overnight on Mount Shasta after relying heavily on Gemini for route planning, gear advice, and nutrition, and finds the full story more revealing than the headline suggests. Gemini reportedly gave them a noon turnaround time, information they ignored entirely, continuing to climb until 7pm before descending in darkness, wandering off route, injuring a knee, losing phone navigation, and running out of water. Andrew rejects both easy conclusions, that AI is useless or that AI had nothing to do with it, arguing the real lesson is about where delegation ends and personal judgement must take over, connecting this directly to his four Ds framework of do, delay, delegate, and delete. He argues that the skill that matters most going forward is not better prompting but knowing precisely what you are prepared to hand over to AI and what decision must always remain yours, particularly when the consequences of being wrong are serious. Subscribe to In AI Nutshell for daily ten-minute episodes that go beyond the headline into what these AI stories actually teach us.  

Get AI to Attack Its Own Naming Suggestions Before You Pick a Favourite

8 min

Andrew Miles Davis argues that when using AI to generate names for products, services, or campaigns, most people make the same mistake by asking for more options rather than building a better way to judge the options they already have. He outlines a four-part naming brief covering the product, the audience, the desired outcome, and the point of difference, arguing this alone produces better results than a vague request generating fifty forgettable names. Drawing on a real workshop example where a name loved by the room turned out to mean something offensive in another language, unnoticed by everyone except one person who spoke it, he demonstrates why the next step should be asking AI to attack its own suggestions, surfacing unintended meanings, generic overlap, and confusion risk before any name gets chosen. He connects this to his Story Lens method's exposure stage, arguing that a weak name often reveals an unclear understanding of positioning rather than a naming problem itself, and closes with the central lesson: never ask AI what is best without first establishing best according to what, since criteria must exist before judgement can happen. Subscribe to In AI Nutshell for daily ten-minute AI insight and to the YouTube channel for the full video breakdown with live examples.  

Three Hikers Nearly Died on a Mountain Because Gemini Gave Them the Wrong Directions (AI News)

8 min

Andrew Miles Davis leads this week with a genuinely alarming story from Mount Shasta, where three hikers ignored official safety guidance to turn back by midday after receiving conflicting information from Gemini, resulting in an injury, dead navigation devices, and a night stranded on the mountain waiting for rescue, with the hikers themselves admitting they relied too heavily on AI over their own critical thinking. He also covers OpenAI officially confirming advertising is coming to ChatGPT, a development he has been anticipating and dreading for nearly three years as a signal that the current ad-free era of large language models is ending, drawing a direct parallel to how Facebook's feed evolved once advertising took hold. Other stories include a former TikTok executive's AI photo-coaching app built after her husband's inability to take a decent picture, the official trailer for Artificial starring Andrew Garfield as Sam Altman landing around Christmas, Reddit's research showing AI is making holiday shopping more conversational while community trust still outweighs polished product pages, Adolescence co-writer Jack Thorne raising concerns about screenwriters passing off AI-generated scripts as their own without addressing who trained the underlying models, and a Lancashire company using AI-powered sorting machines to rescue 25 million Lego bricks from landfill for cleaning and resale. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

Codex Made My Problem Worse Then Told Me I Was Out of Credits (Pet Peeves)

10 min

Andrew Miles Davis returns to pet peeves for the first time since July with three genuinely fresh frustrations. He starts with training projects and chats in both ChatGPT and Claude, describing hours spent uploading detailed source material only for both models to confirm they can see the information and then ignore it entirely when generating output. He then tests ChatGPT's sycophancy directly, deliberately contradicting himself about a simple fact and watching the model agree with every version regardless of accuracy, contrasted against Claude going too far the other way by rigidly refusing to budge from an outdated goal Andrew had since changed elsewhere. The most costly frustration involves Codex repeatedly failing to fix a teleprompter mirroring issue between his laptop and iPad, making the problem worse with each attempt before running out of credits entirely, a experience Andrew compares to hiring a plumber who breaks something further and then walks off once the paid hours are up. Subscribe to In AI Nutshell for daily ten-minute episodes that tell you honestly what using AI is actually like, frustrations included.  

Three Years of Daily AI Podcasting and Here Is What I Have Learnt (In AI Nutshell 3rd Birthday)

11 min

Andrew Miles Davis marks the third anniversary of In AI Nutshell by reflecting on what daily podcasting has actually taught him rather than covering the latest news or tools. He traces the idea back to abandoned attempts at daily video content in 2010 and an early influence from 50 Cent's relentless mixtape output, and shares the surprising discovery that finding something to say every day was never the real challenge, deciding what to focus on was. He weighs the trade-off between audio's consistency and relationship-building strength against video's greater reach, acknowledging he could have grown faster on video but doubts he would have sustained three years of daily output the same way. Looking ahead, Andrew announces a shift in emphasis for the podcast's fourth year, moving beyond tools and prompting mechanics toward judgement, decision-making, and how people navigate ongoing change, tying this directly to his Story Lens method, a framework built around the "stranger comes to town" story structure that he has developed and delivered for over a decade and will be focusing on much more heavily going forward. Subscribe to In AI Nutshell for daily ten-minute AI insight, now heading into its fourth year.  

Never Know What to Type Into Suno Again. This Free Tool Builds the Perfect Music Prompt For You (Cool Tools 79)

9 min

Andrew Miles Davis marks 79 weeks of Cool Tools Tuesday with three specialist tools, starting with ClerkAI, a bookkeeping assistant that prepares accounts for accountants by matching bank transactions to receipts, flagging missing documentation, and drafting communications, all with double opt-in confirmation before touching any login-protected accounts. He covers Music Prompts by Scholarsail, a free tool that builds structured music generation prompts for platforms like Suno and Udio by walking through genre, mood, and energy selections, which Andrew tests with a UK garage prompt and rates as a genuinely solid result for something built entirely from dropdown menus. The episode closes with Magic Tellers, a colouring page and activity generator for kids that turns uploaded photos or text prompts into printable black and white colouring sheets, alongside maze generators, crossword makers, and other activity tools useful for teachers, parents, or anyone working with children. Subscribe to In AI Nutshell for three new tools every Tuesday, some built for daily use and some genuinely niche, but all worth knowing about.  

Not Everything on Your To-Do List Needs to Get Done. Here Is the Framework That Decides What Does. (Do Delay Delegate Delete)

8 min

Andrew Miles Davis breaks down a productivity system he has used and taught for years but never fully explained in detail, built around four decisions for anything that lands on a to-do list: do, delay, delegate, or delete. He draws on Stephen Covey's urgent and important matrix to explain how items within the do category still require prioritisation, using his own test of what would not let him sleep at night. He argues delay is often mistaken for procrastination but works as a genuine productivity tool when paired with a system that guarantees the task actually resurfaces later. Delegation gets a modern update, covering both handing work to people and increasingly to AI, with Andrew encouraging listeners to practise identifying which steps of a workflow genuinely need human involvement now, ahead of a future where AI agents handle far more autonomously. He closes on delete as the hardest and most disciplined choice, sharing his own decision years ago to deliberately drop Google AdWords from his skillset entirely rather than trying to do everything. Subscribe to In AI Nutshell for daily ten-minute episodes covering how to actually think about productivity in an AI-driven world.  

Apple Finally Fought Back in AI and ElevenLabs Just Signed Its First Major Label Deal (AI News)

10 min

Andrew Miles Davis covers a genuinely massive week in AI news, opening with OpenAI's double release of ChatGPT 6 Astra, already being called the most intelligent and aligned model yet for coding, scientific research, and complex agent tasks, alongside ChatGPT Images 2.5, which promises 50% faster generation, sharper detail, and significantly improved multi-turn editing that no longer distorts faces across repeated prompts. He covers Apple's AI comeback attempt with a major overhaul of Siri into a dedicated chatbot-style assistant capable of generating images, tempered by the now-familiar pattern of a limited free tier designed to push users toward a paid subscription. Other stories include 11 Labs signing its first major label deal with Universal Music Group to build a licensed AI remix platform, the Seattle Times and Newsday suing OpenAI and Microsoft over alleged unauthorised training on paywalled journalism, an expanded class action lawsuit against Anthropic alleging its $100 and $200 subscription tiers were marketed with usage multipliers that mean far less in practice due to five-hour windows and weekly caps, a widely reported claim from an Anthropic figure about long-term existential AI risk, and Amazon Prime Video launching AI-powered lip-sync dubbing technology starting with a German romance series. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

What Is Something I Would Never Trust AI to Decide For Me (Random Questions)

11 min

Andrew Miles Davis answers eleven randomly generated questions in his favourite monthly format, covering the most memorable being asked what he would never trust AI to choose for him. His answer centres on major strategic life decisions, explaining that when a human decision goes wrong there is at least someone to hold accountable, even if that someone is yourself, whereas an AI carries no such responsibility and leaves you with nowhere to direct the frustration when things go badly. He also touches on how he uses AI as an honesty check for his own goals, asking it to be bluntly honest about gaps between his stated ambitions and his actual behaviour. Beyond AI, the episode covers lighter ground including the most ridiculous thing he has ever queued for, involving a five hour London traffic ordeal caused by closed bridges, memorable adverts he still remembers years later, and the first website he ever regularly visited, an early UK garage and drum and bass forum tied to the London record shop Uptown Records. Subscribe to In AI Nutshell for one of these unscripted, unfiltered episodes every month alongside daily ten-minute AI insight.  

Three Prompt Endings That Take Any Answer From White Belt to Black Belt (AI Prompt Hacks)

8 min

Andrew Miles Davis returns to prompt hacks with a shift in focus, arguing that as prompting fundamentals become second nature for most people, the real differentiator is what gets added to the end of a prompt rather than the prompt itself. He shares three foundational endings aimed at clarifying message and tone: asking AI to explain something as if you are a complete beginner with no prior knowledge, which forces the model to build from a genuine foundation rather than assuming existing understanding; instructing AI to adopt a specific tone such as professional, empathetic, and reassuring, which shifts focus toward business outcomes and away from purely technical detail, illustrated with a real example of drafting a complaint email calmly despite personal frustration; and asking AI to avoid industry jargon and acronyms in favour of plain, accessible language, preventing specialist terminology from undermining clarity. He also points listeners to his continuously updated prompt endings guide on his website for further examples. Subscribe to In AI Nutshell for prompt hacks and daily ten-minute AI insight built for marketers who want sharper, more usable answers.  

This AI Meeting Assistant Records Without Ever Joining the Call as a Bot (Cool Tools 78)

7 min

Andrew Miles Davis marks 78 weeks of Cool Tools Tuesday with three tools recommended directly by listeners rather than sourced by him, with no affiliate or sponsorship ties to any of them. Sidelong.app promises to combine research, writing, and publishing into a single workflow, and Andrew flags a personal use case, uploading nearly three years of podcast transcripts to potentially generate that same length of social media content. Olva.ai offers bot-free real-time meeting transcription that records audio directly from a device without needing to formally join a call, positioned as an alternative for people uncomfortable inviting a visible AI assistant like Fathom or Otter into meetings while still wanting the transcript benefits. Jobseeker.com rounds out the three, an AI-powered platform for building CVs, cover letters, and tracking applications that a listener credited with directly helping them land a job, though Andrew notes it currently appears geared toward US and EU users with the UK notably absent from its country selector. Subscribe to In AI Nutshell for three new tools every Tuesday, sourced from what's actually working for real listeners.  

Why Prompting Well Will Stop Being Impressive and Judgement Will Become the Real Skill

7 min

Andrew Miles Davis argues that one of the biggest mistakes marketers can make is assuming AI simply lets them do the same job faster, when in fact it is fundamentally shifting where marketing value sits. Drawing on his ten years in the music industry, he compares the emerging marketer role to a music producer, someone whose value lies not in playing every instrument but in knowing what good sounds like and directing the process toward it. He explores what happens to value when production becomes cheap, using music's shift from paid cassettes to free streaming as a parallel, and argues that judgement, taste, and the ability to spot technically competent but boring or off-brand work will matter more than the ability to prompt well. He warns against mistaking polished-looking AI output for genuinely good thinking, and closes with a practical challenge: pick one task you produce repeatedly, like a weekly report or email copy, and start building a process where AI handles more of the production while you focus entirely on the decisions. Subscribe to In AI Nutshell for daily ten-minute episodes exploring where AI is genuinely changing the shape of marketing work.  

ChatGPT's Ad Business Hit a Billion Dollar Run Rate in Under 200 Days (AI News This Week)

10 min

Andrew Miles Davis covers a week defined by AI facing pressure on multiple fronts, starting with OpenAI's advertising business reaching a billion dollar annualised run rate in under 200 days as self-service ad buying expands across India, Europe, the Middle East, and North Africa, a development Andrew is openly hoping fails given his long-held concerns about ads eroding trust in AI-generated answers. He covers Australia's music industry body barring fully AI-generated tracks from official charts following controversy over an AI-assisted Madonna cover, Sony and Warner suing Anthropic for allegedly torrenting and scraping songs to train Claude and seeking up to $150,000 per song, and the US government weighing in on the New York Times' lawsuit against OpenAI in favour of fair use, framed around not falling behind the rest of the world on AI development. Other stories include Instagram replacing its optional AI creator label with a blunter AI-generated tag that throttles reach for undisclosed AI content, a survey suggesting older content creators are becoming more valuable to brands seeking credibility in an AI-saturated market, Time magazine's fourth annual Time 100 AI list sparking debate over the inclusion of celebrities like Paris Hilton and Ben Affleck alongside traditional tech figures, and a study showing AI can measure heart fat in under two seconds compared to fifteen minutes manually, with significant implications for cardiovascular risk assessment. Subscribe to In AI Nutshell for the AI news that matters to marketers, every Friday in ten minutes.  

See all 200 episodes

–

0 ratings from members

5
4
3
2
1

Rate this podcast

Log in to rate and review the shows you listen to.

No reviews yet — be the first member to rate "In A(i) Nutshell".

This podcast, its content and its artwork are not owned by, affiliated with, or endorsed by Castquire.

Keep listening

Discover more podcasts like this.

Browse podcasts See the charts

Up next

  1. Nothing queued. Use + Queue on any episode to line it up.

0:00 0:00

Cookies

We set only what the site needs to sign you in and remember your theme. No advertising, no analytics. Read more.