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Learn with Sawgrass

Ink Differently

A Crafts , Leisure and Business podcast

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About the show

Welcome to Ink Differently, the official podcast from Sawgrass Technologies your source for innovation, creativity, and inspiration in the world of digital decorating. Each episode dives into the colorful world of sublimation, VersiFlex, design, and entrepreneurship. Join us as we chat with industry experts, creative makers, and business owners who are turning bold ideas into real-world success. Whether you’re just starting out or scaling your custom product business, Ink Differently helps you stay ahead, learn new tips, and unlock your full creative potential.

Newest episodes

Meet the Sawgrass Care Team

34 min

In this episode of Ink Differently, we sit down with the Sawgrass Care Team. Get to know who they are, hear their advice for new users of the Sawgrass SG500 and SG1000, and pick up helpful tips for opening a ticket with the Care Team.

Shipping, Packing, and Logistics TIps -- An Interview with Scott Stowers

29 min

In this episode of Ink Differently we sit down with Scott Stowers, Director of Distribution here at Sawgrass.  He'll pull from his over twenty years of logistics experience to give you tips on packing and shipping as well as creating a flow for producing and shipping your sublimation products. 

Adding VersiFlex to Your Business -- An Interview with Vik Patel

47 min

In this episode of Ink Differently, we explore how adding VersiFlex™ can open new opportunities in the personalized products market. Host sits down with Vik Patel, Founder and CEO of Craft Express, to talk about what it really takes to successfully expand your product offerings. Vik shares practical insights from his experience working with makers and product businesses across the industry. We discuss how to evaluate ROI when adding new equipment or product lines, how to decide what products are worth selling, and what successful personalized product sellers are doing differently right now. Whether you’re considering adding VersiFlex to your workflow or looking for ways to grow your customization business, this conversation is packed with actionable tips and real-world advice. If you’re ready to expand your offerings and think differently about your business, this episode is for you.

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All episodes

Meet the Sawgrass Care Team

34 min

In this episode of Ink Differently, we sit down with the Sawgrass Care Team. Get to know who they are, hear their advice for new users of the Sawgrass SG500 and SG1000, and pick up helpful tips for opening a ticket with the Care Team.

Shipping, Packing, and Logistics TIps -- An Interview with Scott Stowers

29 min

In this episode of Ink Differently we sit down with Scott Stowers, Director of Distribution here at Sawgrass.  He'll pull from his over twenty years of logistics experience to give you tips on packing and shipping as well as creating a flow for producing and shipping your sublimation products. 

Adding VersiFlex to Your Business -- An Interview with Vik Patel

47 min

In this episode of Ink Differently, we explore how adding VersiFlex™ can open new opportunities in the personalized products market. Host sits down with Vik Patel, Founder and CEO of Craft Express, to talk about what it really takes to successfully expand your product offerings. Vik shares practical insights from his experience working with makers and product businesses across the industry. We discuss how to evaluate ROI when adding new equipment or product lines, how to decide what products are worth selling, and what successful personalized product sellers are doing differently right now. Whether you’re considering adding VersiFlex to your workflow or looking for ways to grow your customization business, this conversation is packed with actionable tips and real-world advice. If you’re ready to expand your offerings and think differently about your business, this episode is for you.

Sawgrass Year in Review -- An Interview with the Sawgrass Team

36 min

In the final episode of Season 2 of Ink Differently, the Sawgrass team reflects on a milestone year and celebrates the biggest moments of 2025. Tune in as they highlight the launch of VersiFlex and the official transition to the MySawgrass design tool and Sawgrass Print Utility—innovations designed to make creating and printing even easier. Plus, get an exciting preview of what’s ahead as the team shares what they’re looking forward to in 2026.

Holiday Memories with the Sawgrass Team

34 min

In this special Holiday episode of Ink Differently, we take a walk down memory lane with members of the Sawgrass team as they discuss their favorite moments and traditions.  

Getting The Most Out of the Sawgrass Print Utility, An Interview with Julian Firth

34 min

In this episode of Ink Differently, we sit down with Julian Firth, the Director of Product Technology here at Sawgrass, to explore the Sawgrass Print Utility and the software development process behind it. Julian highlights the versatility of the Print Utility—how it streamlines production, enhances workflow, and helps users get the most out of their SG500 and SG1000 printers for both sublimation and the VersiFlex decorating system. Whether you're looking to boost efficiency or expand your creative capabilities, this conversation offers valuable insights for any business using Sawgrass technology.

Dealer Spotlight -- An Interview with Anuj Ghaghada from Longforte

35 min

Looking to expand your sublimation lineup? In this episode of Ink Differently, we chat with Anuj Ghaghada, Director at Longforte—a longtime leader in sublimation and a new partner for Sawgrass. Anuj dives into the latest in sublimation and the VersiFlex decorating system, plus shares his top picks for products you won’t want to miss.

Preparing for Holiday Selling -- An Interview with Judith from Lunally

38 min

Get ready for the holiday rush! 🎄 In this episode of Ink Differently, we sit down with Judith from Lunally.co to talk about what’s trending for sublimation and VersiFlex products this 2025 holiday season. Judith also shares smart, time-saving tips to keep your SG500 and SG1000 production running smoothly—so you can stay organized, boost sales, and make the most of the busiest time of the year.

All Things Design -- An Interview with Lindsay Sport

31 min

In this episode of Ink Differently, we sit down with Lindsay Sport, the Creative Marketing Director here at Sawgrass.  In this can't miss conversation, Lindsay walks us through the anchors of good design, how to make the most of fonts, tips on choosing colors, and so much more.  Lindsay will also tell you how to make designs that work bests with Sublimation and with the VersiFlex system.  

The Power of Social -- An Interview with Brett Buhle

23 min

In this episode of Ink Differently, we'll sit down with Brett Buhle to discuss the role of social media in marketing your small business.  Brett has been with Sawgrass for five years and will share some tips for creating a marketing campaign on social media whether selling sublimated products is your main business or your side hustle.  

What Products Work Best -- An Interview with Mike Hohler

36 min

In this episode of Ink Differently, Mike Hohler, a R&D chemist at Sawgrass, discusses what products works best for sublimation and with the new VersiFlex decorating system.  Mike shares some tips and tricks that every SG500 and SG1000 printer user will want to hear!

Success with Sawgrass -- An Interview with Alex Fox

24 min

In this episode of Ink Differently, Rhonda chats with Alex Fox, a successful Etsy seller and Sawgrass user, about how he built and scaled his online store by selling custom sublimation products. Alex dives into the strategies that helped him grow his Etsy business, attract loyal customers, and stand out with personalized designs. He also shares why he’s now adding the VersiFlex decorating system to his product lineup—and how combining sublimation with VersiFlex is opening new opportunities for sales and creativity. If you’re looking to grow your custom product business or explore new print-on-demand technologies, this episode is a must-listen!

The Science of VersiFlex; An Interview with Alex Tokarev

22 min

In this episode of Ink Differently, we sit down with Alex Tokarev, Director of R&D at Sawgrass, to dive into the exciting launch of our latest innovation—VersiFlex. Alex shares the inspiration, development journey, and cutting-edge technology behind this new product, and what it means for the future of customized product design. Whether you're a tech enthusiast or a printing pro, you won’t want to miss this behind-the-scenes look at how VersiFlex came to life.

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