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Alexandra Pare

Weddings Unscripted

A Courses , Education and Arts podcast

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About the show

With over 18 years of planning and designing weddings, we have seen it all! Join us for a fun and insightful journey as we laugh, cry, and learn together on Weddings Unscripted – because planning a wedding is just as unforgettable as the big day itself! Subscribe today and be the first to listen! Launching January 10, 2025.

Newest episodes

Ep 57 • Inside a New DC Wedding Venue Built for Planners and Vendors with Ryan Ryskamp

49 min

Supply House, a new 16,300 sq ft venue in Navy Yard, was built to fix a real DC problem: plenty of venues, very few that can handle 250+ guests.   In this episode of the Weddings Unscripted, we are joined by Ryan Ryskamp, co-founder of Social Supply and Supply House. He covers capacity, the electrical and AV infrastructure, and the layout, all designed with input from caterers, AV teams, and planners. He also gets candid about opening in a historic building, including permitting delays, tariffs, and rent. And, he breaks down how he markets the venue on social media and gives advice for vendors who want to show up on camera without oversharing.   Key Takeaways Build for the vendors and the clients follow. Ryan's real audience is planners, caterers, and AV teams. If they can work easily in your space, they become your best referral source. Document, then add "why us." Share the process, but plant reasons to choose you in every story. Cut the "will we make it?" storylines, because they get views but scare off paying clients. Be authentic, but discerning. Save the full tell-all for when you're a few years removed from it.   Chapters  (00:00) Welcome and meet Ryan Ryskamp (01:18) Origin story: Jess's planning career to Social Supply's 75,000 sq ft (05:48) Why a venue, and why live experiences are becoming a luxury (11:31) DC's shortage of large venues (16:45) Inside Supply House: interior, atrium, courtyard, and plaza (19:44) Built for vendors: power, dedicated circuits, floor pass-throughs, AV (28:16) Opening week, construction, tariffs, and rent (31:14) Social media strategy: talking heads and a slim content team (36:53) Why Ryan dropped the "will we make it?" storyline (44:57) Advice: document over create, and be authentic but discerning     Resources and mentions Supply House DC: supplyhousedc.com Social Supply: socialsupplydesign.com Instagram: @supplyhousedc and @socialsupplydesign   Connect with us: Visit our website: www.weddingsunscripte...

Ep 56 • What Is a Ketubah? Jewish & Interfaith Wedding Tips from Michael Shapiro

56 min

One product. One small community. A website built years before Google. This week on Weddings Unscripted, Ali flies solo for a conversation with Michael Shapiro, founder and CEO of ketubah.com, the go-to source for the ketubah, the Jewish marriage contract signed at Jewish and interfaith weddings. In this episode, Michael explains what a ketubah is, how he launched a business around one product, for one small community, in 1996, when almost nobody shopped online, and how it grew into 900+ designs from about 90 artists serving more than 100,000 couples. Ali shares the behind-the-scenes wedding planner tips that make or break the ketubah  and deciding whether the ketubah is displayed or packed away. Whether you're planning a Jewish or interfaith wedding, a wedding planner learning to serve diverse cultures, or a vendor curious about building a niche business, this episode is full of practical wedding planning tips and heart.   Key Takeaways Pick your ketubah text before you fall in love with a design.  Build the ketubah signing into your wedding day checklist.  Modern couples can honor tradition and still make it their own.    Chapters (00:00) — Welcome: Meet ketubah.com founder Michael Shapiro (01:18) — What is a ketubah? The Jewish marriage contract explained (03:24) — Starting ketubah.com in 1996 (16:08) — The "aha" moment: one product, sold worldwide (20:20) — Personal touch vs. online efficiency in wedding planning (25:24) — A wedding planner's guide to handling the ketubah on wedding day (30:14) — Ketubah text options for Jewish, interfaith & LGBTQ+ couples (30:51) — Free tools: Hebrew Namer & Jewish Wedding 101 (36:34) — How to choose your ketubah text (talk to your officiant early) (38:09) — From faxes to giclée printing: how ketubahs are made today (44:08) — Tradition vs. modern: breaking wedding rules while honoring heritage (50:40) — What's new: Doing Jewish Today magazine, Growing Family Trees & where to find Michael   Connect with Michae...

Ep 55 • How a Wedding Magazine Editor Picks Which Weddings Get Published (with Alexandria Taylor Craig of What's Up Weddings)

55 min

Ever wonder why a gorgeous wedding didn't make the magazine? It's rarely about the wedding.  Alex Pare and Alison Golt sit down with Alexandria Taylor Craig, editor of What's Up Weddings, the magazine covering Annapolis, the Eastern Shore, and Central Maryland. Alexandria walks through how she builds each issue, from sorting submissions and storyboarding in a spreadsheet to six months of chasing photographers and couples for details. She explains why a great wedding can still get passed over: venue and vendor balance, similar dress styles, and issue variety all play a part. The trio also dig into what's trending (more color, lace, drapery, vintage touches), why print is holding strong in a digital world, and why expert-sourced planning articles beat the content-mill blog posts couples often stumble on. Along the way, they talk Polaroids, wedding albums making a comeback, AI-generated florals, and how to make a wedding feel like the two people at the center of it.   Key Takeaways Not getting published isn't a verdict on your wedding. Editors balance venues, vendors, dress styles, colors, and regions across an issue, so a beautiful wedding can lose out to one that fills a gap. Make trends your own. Alexandria says the weddings that stand out take a trending color or idea and adjust it to fit them, rather than copying what's on social media. Personal details beat perfect ones. Cocktails named after pets, a family car, a tradition from your culture, or a convertible gown with three looks are what make a wedding memorable and feature-worthy.   Chapters (00:00) Welcome and meet Alexandria Taylor Craig (01:42) From rom-coms and Pinterest boards to editing a wedding magazine (03:11) What gets younger people into weddings now (hint: social media) (05:10) What Annapolis and Eastern Shore weddings look like: coastal blues, greens, and sailboats (07:08) How a twice-yearly issue comes together (08:20) 30 to 40 submissions for 18 spots, and couples who submit before the...

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All episodes

Ep 57 • Inside a New DC Wedding Venue Built for Planners and Vendors with Ryan Ryskamp

49 min

Supply House, a new 16,300 sq ft venue in Navy Yard, was built to fix a real DC problem: plenty of venues, very few that can handle 250+ guests.   In this episode of the Weddings Unscripted, we are joined by Ryan Ryskamp, co-founder of Social Supply and Supply House. He covers capacity, the electrical and AV infrastructure, and the layout, all designed with input from caterers, AV teams, and planners. He also gets candid about opening in a historic building, including permitting delays, tariffs, and rent. And, he breaks down how he markets the venue on social media and gives advice for vendors who want to show up on camera without oversharing.   Key Takeaways Build for the vendors and the clients follow. Ryan's real audience is planners, caterers, and AV teams. If they can work easily in your space, they become your best referral source. Document, then add "why us." Share the process, but plant reasons to choose you in every story. Cut the "will we make it?" storylines, because they get views but scare off paying clients. Be authentic, but discerning. Save the full tell-all for when you're a few years removed from it.   Chapters  (00:00) Welcome and meet Ryan Ryskamp (01:18) Origin story: Jess's planning career to Social Supply's 75,000 sq ft (05:48) Why a venue, and why live experiences are becoming a luxury (11:31) DC's shortage of large venues (16:45) Inside Supply House: interior, atrium, courtyard, and plaza (19:44) Built for vendors: power, dedicated circuits, floor pass-throughs, AV (28:16) Opening week, construction, tariffs, and rent (31:14) Social media strategy: talking heads and a slim content team (36:53) Why Ryan dropped the "will we make it?" storyline (44:57) Advice: document over create, and be authentic but discerning     Resources and mentions Supply House DC: supplyhousedc.com Social Supply: socialsupplydesign.com Instagram: @supplyhousedc and @socialsupplydesign   Connect with us: Visit our website: www.weddingsunscripte...

Ep 56 • What Is a Ketubah? Jewish & Interfaith Wedding Tips from Michael Shapiro

56 min

One product. One small community. A website built years before Google. This week on Weddings Unscripted, Ali flies solo for a conversation with Michael Shapiro, founder and CEO of ketubah.com, the go-to source for the ketubah, the Jewish marriage contract signed at Jewish and interfaith weddings. In this episode, Michael explains what a ketubah is, how he launched a business around one product, for one small community, in 1996, when almost nobody shopped online, and how it grew into 900+ designs from about 90 artists serving more than 100,000 couples. Ali shares the behind-the-scenes wedding planner tips that make or break the ketubah  and deciding whether the ketubah is displayed or packed away. Whether you're planning a Jewish or interfaith wedding, a wedding planner learning to serve diverse cultures, or a vendor curious about building a niche business, this episode is full of practical wedding planning tips and heart.   Key Takeaways Pick your ketubah text before you fall in love with a design.  Build the ketubah signing into your wedding day checklist.  Modern couples can honor tradition and still make it their own.    Chapters (00:00) — Welcome: Meet ketubah.com founder Michael Shapiro (01:18) — What is a ketubah? The Jewish marriage contract explained (03:24) — Starting ketubah.com in 1996 (16:08) — The "aha" moment: one product, sold worldwide (20:20) — Personal touch vs. online efficiency in wedding planning (25:24) — A wedding planner's guide to handling the ketubah on wedding day (30:14) — Ketubah text options for Jewish, interfaith & LGBTQ+ couples (30:51) — Free tools: Hebrew Namer & Jewish Wedding 101 (36:34) — How to choose your ketubah text (talk to your officiant early) (38:09) — From faxes to giclée printing: how ketubahs are made today (44:08) — Tradition vs. modern: breaking wedding rules while honoring heritage (50:40) — What's new: Doing Jewish Today magazine, Growing Family Trees & where to find Michael   Connect with Michae...

Ep 55 • How a Wedding Magazine Editor Picks Which Weddings Get Published (with Alexandria Taylor Craig of What's Up Weddings)

55 min

Ever wonder why a gorgeous wedding didn't make the magazine? It's rarely about the wedding.  Alex Pare and Alison Golt sit down with Alexandria Taylor Craig, editor of What's Up Weddings, the magazine covering Annapolis, the Eastern Shore, and Central Maryland. Alexandria walks through how she builds each issue, from sorting submissions and storyboarding in a spreadsheet to six months of chasing photographers and couples for details. She explains why a great wedding can still get passed over: venue and vendor balance, similar dress styles, and issue variety all play a part. The trio also dig into what's trending (more color, lace, drapery, vintage touches), why print is holding strong in a digital world, and why expert-sourced planning articles beat the content-mill blog posts couples often stumble on. Along the way, they talk Polaroids, wedding albums making a comeback, AI-generated florals, and how to make a wedding feel like the two people at the center of it.   Key Takeaways Not getting published isn't a verdict on your wedding. Editors balance venues, vendors, dress styles, colors, and regions across an issue, so a beautiful wedding can lose out to one that fills a gap. Make trends your own. Alexandria says the weddings that stand out take a trending color or idea and adjust it to fit them, rather than copying what's on social media. Personal details beat perfect ones. Cocktails named after pets, a family car, a tradition from your culture, or a convertible gown with three looks are what make a wedding memorable and feature-worthy.   Chapters (00:00) Welcome and meet Alexandria Taylor Craig (01:42) From rom-coms and Pinterest boards to editing a wedding magazine (03:11) What gets younger people into weddings now (hint: social media) (05:10) What Annapolis and Eastern Shore weddings look like: coastal blues, greens, and sailboats (07:08) How a twice-yearly issue comes together (08:20) 30 to 40 submissions for 18 spots, and couples who submit before the...

Ep 54 • The Wedding Planning App You Need to Know: How Plannerd Helps Couples & Planners Stay Organized with Hannah Roze

58 min

Tired of drowning in email chains with your wedding planner? Or buried in a 51-tab spreadsheet just trying to keep your wedding straight? Keep reading — there's a new tool built to fix that, for couples and planners alike. In this episode of Weddings Unscripted, Alex and Ali sit down with Hannah Roze, founder and CEO of Plannerd, a wedding planning platform born out of her own frustrating wedding planning journey. Hannah walks through how Plannerd blends structure with flexibility for both couples and wedding professionals, why she built it, and the differences between Gen Z & Millennial couples in researching and booking vendors. They also touched on where AI genuinely helps in the planning process, what's coming next on her app, and why building wedding tech "in the open" alongside real planners matters. Whether you're a couple planning a wedding, an aspiring wedding planner, or a vendor trying to connect with a new generation of clients, this episode is full of practical wedding planning tips and an honest look at how the industry is changing.   Key Takeaways Gen Z couples research for months before ever reaching out — so vendors have to lead with transparency. Hidden costs are what blow up a wedding budget. AI is a helpful assistant for wedding admin, but a risky source for budget advice.   Chapter 00:00 — Welcome to Weddings Unscripted 01:03 — Meet guest Hannah Roze, founder & CEO of Plannerd 01:36 — From dream wedding to elopement: Hannah's own planning chaos 04:08 — Why she built Plannerd: from spreadsheet overload to structure 08:10 — Building with experts: how wedding planners shaped the platform 10:54 — Where AI actually helps (and where it doesn't) in wedding planning 12:33 — The budget conversation every planner dreads — and how to get it right 16:29 — Inside the Plannerd toolkit: budget, timeline & to-do features 21:00 — Favorite features and why flexibility beats a rigid template 26:06 — What's next: turning static planning into a conversat...

Ep 53 • From Church Basement to Retail Shop: Shelley O'Neill on Building a Florist Brand That Lasts

41 min

30 years of flowers, one wild career pivot, and the real math behind why your florist isn't overcharging you. This week on Weddings Unscripted, Alex flies solo and sits down with longtime friend and florist Shelley O'Neill, owner of Oyster Flower Company in Annapolis. Shelley walks through her unlikely start doing church arrangements for $60 a week, a decade running an event planning company, and the recent leap into opening her own retail flower and gift shop. They also get into Naval Academy wedding restrictions, what actually goes into flower pricing, and why the wedding design world has opened up in ways it never used to. If you've ever wondered what it takes to build a floral business — or just want to know why your centerpieces cost what they cost — this one's for you. Key Takeaways Specializing isn't quitting — you don't have to do everything to build something sustainable. Smaller budgets aren't smaller work — an 11-person wedding or a 3-week turnaround event can demand just as much (or more) problem-solving as a 300-person affair. Flower pricing isn't arbitrary — global supply issues, contract timing, and the fact that florists (unlike grocery stores) can't treat flowers as a loss leader all factor into the final cost. Chapters 00:00 — Introduction 02:52 — Shelley's origin story: $60-a-week church arrangements 04:10 — How "we'll never do weddings" turned into a full floral business 09:04 — Learning the ropes on Naval Academy weddings and stretching small budgets 14:30 — Behind the florals at Alex's color-drenched 50th birthday party 20:27 — Opening a retail flower and gift shop 24:19 — What makes the cut on *Oyster Flower Co's* shelves 26:12 — Juggling a new retail shop during peak wedding season 30:00 — The real reasons flowers cost what they cost 36:23 — Why it's an experience, not just an event   Connect with Shelley O'Neill Website: https://www.oysterflower.com/ ** (new site launching soon) Instagram: @oysterflowerco   Connect with u...

Ep 52 • What We Think We Know About the Taylor Swift Wedding (And What It Means for You)

41 min

In this candid summer check-in, Alex & Ali unpacks about Alex's birthday party, the heat wave, and a shoutout to the DC-area vendors who saved the day — before diving into the wedding industry's biggest talking point of the season: the rumored details of the Taylor Swift and Travis Kelce wedding at Madison Square Garden. Working entirely from rumors, leaked photos, and speculation (no official details have been confirmed), they discuss why celebrity wedding photos typically take weeks to release, what the venue choice might say about security and design flexibility, and why a leaked toss-bouquet photo sparked a florist panic over delicate blooms like Queen Anne's lace. The conversation turns into a broader look at fading wedding traditions and whether a star power could bring them back — plus practical takeaways on catering quality, vendor trust, and staying current on trends that shape client conversations. Key Takeaways Catering quality shouldn't be a gamble. Working with trusted, creative caterers prevents the all-too-common late dinner problems at weddings. Delicate flowers need real talk with clients. Blooms like Queen Anne's lace, sweet pea, and Dusty Miller wilt fast in heat, so setting expectations early avoids disappointment in photos and toss moments. Staying current on trends (even celebrity ones) is part of the job. Whether or not a bouquet or garter toss is "in," planners need to track what's resurfacing so they can guide clients confidently. Chapters & Timestamps 00:00 – Intro & Summer Chaos 02:38 – Behind the Scenes: Alex's Birthday Party 04:02 – Vendor Shoutout: Ken's Creative Kitchen & DC Rental 05:22 – Busting the "Catering Food Isn't Good" Stereotype 09:56 – Introducing the Taylor Swift & Travis Kelce Wedding 13:07 – Why Celebrity Wedding Photos Take So Long 17:56 – Speculating on Why They Chose Madison Square Garden 23:39 – Rumored Custom Branding Details 25:18 – The Toss Bouquet Controversy: Queen Anne's Lace & Delicate Florals 30:0...

Ep 51 • How Event Planners Party: Hosting Tips, Tablescapes & the Art of Being Present with Danielle Couick

30 min

What happens when a seasoned event planner throws her own party — and finally gets to do it exactly how she wants? In this episode, Alex is joined by longtime industry friend and mitzvah planning expert Danielle Couick of Magnolia Bluebird and Ghost Host — a lifestyle brand dedicated to the art of home entertaining. With Alex's 50th birthday party on the horizon, the two planners get into what it's really like to plan an event for yourself: the freedom, the overthinking, and the challenge of actually letting go long enough to enjoy it. From curating a guest list with intention to trusting your vendor team to execute without micromanaging, this episode is packed with honest insight on why hosting matters — for event professionals and everyday hosts alike. This is an episode you don't want to miss!   Key Takeaways: Your party doesn't have to be over the top — it just has to bring people together. Planning your own event is harder than planning one for a client. When you know all the options, narrowing them down is the hardest part. Trust your team and actually be a guest at your own party.   Chapter : 00:00 — Welcome & Introducing Danielle Cowik 01:03 — Magnolia Bluebird, Ghost Host & 20 Years in the Event Industry 03:24 — How Danielle Turned Her Birthday Into a Marketing Moment 04:35 — Swan House DC & Designing with Intention 06:12 — The Tablescape Process: Mood Boards, Partners & Trusting the Team 08:24 — Alex's 50th Birthday Party: Color, Chaos & Flowers in the Pool 11:44 — Building the Party Lineup: Live Music, DJ & Dancing on the Grass 13:19 — Why Everyone Deserves Professional Photos of Themselves 14:02 — The Real "Why" Behind Every Event We Produce 17:15 — "Have the Damn Party": Danielle's Philosophy on Hosting 20:41 — The Self-Imposed Pressure of Planning Your Own Event 22:24 — How to Let Go and Actually Enjoy the Night You Planned   Connect with Danielle: Instagram: https://www.instagram.com/magnolia_bluebird/ Website: magnoliabluebird.c...

Ep 50 • Big vs. Small: What a Micro Wedding and a 160-Person Wedding Taught Us About Planning Anything

44 min

11 guests. 160 guests. Same weekend. Wildly different chaos. What happens when your entire team is on-site at two completely different weddings at the same time? You get a masterclass in everything nobody tells you about micro weddings — and a reality check on why "small" doesn't mean "simple." In this milestone 50th episode, Alexandra and Alison pull back the curtain on a real behind-the-scenes weekend: Alex coordinating an intimate 11-person micro wedding at a private Airbnb estate in Middleburg, Virginia, and Alison managing a 160-guest celebration at the National Cathedral in DC — all on the same day. From last-minute rain calls and flipping tables outside under approaching storm clouds, to vendor minimums that caught them off guard, harp logistics, and the myth that small weddings are easier to plan, this episode is packed with honest, unfiltered insight for couples weighing their wedding size, vendors navigating micro event pricing, and planners who've ever had to build a fire in a fireplace because the venue person never showed up. Real stories, real lessons, and a lot of laughs.   Key Takeaways Micro weddings are not micro in effort. Your rain plan needs a rain plan. Build a team of yes-people.   Chapter [00:00:00] - Introduction [00:01:07] - The Two Weddings: Setting the Scene [00:01:43] - The Micro Wedding Myth [00:04:37] - Vendor Minimums & the Micro Wedding Struggle [00:07:44] - Meet the Vendors: Rosie Posie & the Private Chef [00:14:40] - Team Players Save Weddings [00:22:24] - Harp Logistics: What No One Plans For [00:28:20] - Outdoor Bands, Rooftop Risks & Rental Companies [00:33:26] - The Big Wedding: National Cathedral with 160 Guests [00:42:57] - The Real Difference: Big vs. Small   Connect with us: Visit our website: www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripte...

Ep 49 • The Design, Hospitality, and Details That Made Charleston Stand Out

42 min

What happens when a DC-based wedding planner takes her 20-year expertise to a brand-new city — and pulls it off flawlessly? In today's episode, Alex recaps MacRae and Austin's stunning Charleston wedding at Lowndes Grove, and she and Ali spill everything: the vendor trust-building, the color hunt that took months, the beauty concierge game-changer, and why your breakdown documents might be saving (or costing) you thousands. Together, we dish on destination wedding planning tips, vetting out-of-market vendors, why final walkthroughs matter (even if local teams think they don't), and the one planner document that will completely change how your caterer breaks down a reception. Whether you're a couple planning a destination wedding, a wedding vendor curious about how DC-area planners operate, or an aspiring wedding planner learning the ropes, this episode is packed with real, unfiltered insight from two planners who've seen it all.   Key Takeaways: Vetting out-of-market vendors is non-negotiable — even if they know the venue better than you do. A beauty concierge isn't a luxury — it's a timeline saver. Your caterer needs a visual breakdown document — full stop.   Chapters: [00:01:02] Why Cherry Blossom Events Said Yes to a Destination Wedding [00:03:10] Lowndes Grove Venue Breakdown (Ashley River views, Outer Banks filming location, all-day setup access) [00:09:05] Vetting Vendors You've Never Worked With Before (Trust-building, Instagram-stalking, and why your name is always on the line) [00:18:17] The Beauty Concierge: Worth Every Penny (On-site hair and makeup, timeline coordination, and the bun that almost caused a meltdown) [00:22:03] Bar Placement & Spatial Strategy [00:25:10] Linen Logistics & The Breakdown Document (Four rental companies, a mis-sorted fork, and the photo doc that changes everything) [00:31:20] Vendor Shoutouts & The Band That Didn't Take a Break (A-Town A-List, Palmetto Strings, Nebo Films, and more) [00:34:36] Transportation Trends: Tro...

Ep 48 • Music Without a Stage: Inside an Artist-Led Experience with Dylan Galvin

48 min

What if your guitarist didn't just play at your wedding — what if they walked through it with you?   This week Ali goes solo and sits down with Dylan Galvin, a wireless roaming acoustic guitarist and DJ who's bringing a whole new energy to DC-area weddings and events.   In this episode, Ali chats with Dylan Galvin — Berkley-trained guitarist, solo entrepreneur, and one of the most unique live performers in the DMV wedding market. Dylan breaks down his wireless roaming performance concept, how he became a one-stop-shop for live music and DJ services, and why reading the room is just as important as knowing your set list. From mentorships with Paul Simon, John Mayer, and Joe Satriani, to a cross-country solo tour that taught him what not to do, Dylan's story is packed with hard-won lessons in music, business, and the art of creating unforgettable wedding experiences. If you've ever wondered what live wedding entertainment can look like beyond the traditional string quartet or seated guitarist, this episode is your answer.     Key Takeaways Wireless roaming live music is a game-changer for wedding cocktail hours and receptions — it delivers the energy of a full performance without tethering the artist to one corner of the room. Being a successful wedding musician isn't just about talent — it's about mastering sales, marketing, and branding as a small business owner, and knowing when to outsource the rest. The best wedding entertainment starts long before the event: the planning calls, the vendor communication, and the ability to improvise on-site are what separate a good performance from a truly timeless occasion.   Chapters 01:17 – Meet Dylan Galvin: Wireless Roaming Guitarist & Event Performer 2:09 – What Is a Wireless Roaming Performance? (And Why It Changes Everything) 5:35 – The DC Wedding Market Needs This — Roaming vs. Traditional Live Music 7:37 – Dylan's Origin Story: Berklee College of Music & Famous Mentors (John Mayer, Paul Simon, Joe Satrian...

Ep 47 • Social Media Strategy for Wedding Vendors: How to Attract, Engage & Convert Modern Couples

56 min

Are you posting constantly but still hearing crickets? The rules of wedding vendor marketing have changed — and social media alone won't save you. In this episode, we sit down with social media strategist Heidi Schmidt of Heidi Schmidt Creative to unpack what's actually working in 2026: from building authentic content and nurturing leads, to understanding Gen Z couples and knowing exactly where your clients are coming from. Heidi breaks down the full lead lifecycle, from follower to signed contract, and shares actionable frameworks for multi-channel marketing, smart follow-up sequences, and understanding your ideal client avatar. Whether you're a wedding photographer, planner, or florist trying to figure out TikTok — this episode is your social media strategy session.   Key Takeaways: Stop Using Social Media Like a Billboard. Audiences want to be brought into your world, not sold at. Scarcity tactics and "slots available" posts belong in Stories, not your feed. You Cannot Rely on Social Media Alone — Know Where Your Leads Actually Come From. If Instagram went down tomorrow, would your business survive? Multi-channel marketing — email lists, referrals, Google, networking, vendor relationships — is non-negotiable. Gen Z Converts Through Trust, Transparency & Speed. They want pricing transparency, fast responses, authentic brand voice, and value alignment.   Chapters: 00:00:55 Meet Heidi Schmidt of Heidi Schmidt Creative 00:05:07 Quality Over Quantity: Why Follower Count Is the Wrong Metric 00:05:31 Stop Using Social Media Like a Billboard 00:07:00 Behind-the-Scenes Content: What Wedding Photographers & Vendors Should Be Posting 00:08:34 The Truth About Scarcity Tactics — When They Work & When to Ditch Them 00:10:19 Why You Can't Rely Solely on Social Media for Your Wedding Business 00:13:56 Auditing Your Lead Sources — Where Are Your Clients Really Coming From? 00:17:12 Marketing to Two Generations: Reaching Both Millennials & Gen Z Couples 00:22:37 Mak...

Ep 46 • Building Community in the Wedding Industry: Inside the DMV Wedding Collective

52 min

What happens when a wedding florist with 25+ years of experience starts noticing that her whole industry feels disconnected? She builds something about it. In this episode, we sit down with Kate Denman of Floret and Vine — and repeat podcast guest — to dig into the origin story of the DMV Wedding Collective, the DC-area's fastest-growing wedding vendor networking and education organization. From intimate coffee dates and planner-florist roundtables to a viral 175-person holiday launch party at the Line Hotel, Kate shares how she spotted a post-COVID gap in the wedding industry community and decided to fill it herself. If you're a wedding vendor, planner, florist, photographer, or officiant in the DC, Maryland, or Virginia area — or if you've ever felt like a solopreneur on an island — this episode is your invitation to find your tribe.   Key Takeaways Community-driven education beats one-size-fits-all conferences Relationships ARE your marketing strategy Every vendor at the wedding — even the 30-minute ones — deserves a seat at the table   Chapters 01:00 - Introduction: Kate of Floret & Vine 01:45 - What Is the DMV Wedding Collective? 02:47 - The Post-COVID Networking Void 05:31 - Kate's Coffee Date Marketing Strategy 08:07 - Disconnection Across the Industry 13:00 - Accessibility Gap in Wedding Education 21:07 - Giving Every Vendor a Voice 30:04 - The No-Recording Rule That Changed Everything 34:38 - Officially Launching the DMV Wedding Collective 41:21 - Listening to Members: Polls, Surveys & Real Feedback 48:30 - Why Continuous Community Check-ins Matter 49:25 - How to Join or Connect with the DMV Wedding Collective   Resources: Plan your wedding with confidence. Grab our FREE Wedding Planning Checklist: https://www.cherryblossomwe.com/wedding-planning-checklist   Connect with Kate & DMV Wedding Collective: DMV Wedding Collective: https://dmvweddingcollective.com/ Instagram: @dmvweddingcollective Website: https://floretandvine.com/   Co...

Ep 45 • How to Start Planning Your Wedding: Budget, Priorities & What Not to Assume

45 min

You just got engaged — now what? Before you book a single vendor, there's a conversation you need to have (and most couples skip it). In this episode of Weddings Unscripted, we are breaking down exactly how to kick off your wedding planning the right way — from that first budget conversation to knowing which vendors to book first. With 19+ years of combined experience, we walk through the biggest rookie mistakes couples make (hello, "venue poor"), why you should never assume anything is included, and what happens when nothing is in writing. Whether you're newly engaged or already deep in the planning trenches, this episode is packed with wedding planning tips, vendor booking strategies, and real-talk budget advice to help you stay organized and sane. Download your free planning checklist at www.cherryblossomwe.com/wedding-planning-checklist to follow along!   Key Takeaways Don't skip the budget conversation. About 50% of your wedding budget should cover venue, food, and beverage — knowing that number early helps you avoid becoming "venue poor" and informs every other decision. Book limited-availability vendors first. Photographers, hair & makeup teams, and bands only have one of them — prioritize locking those in before chasing decor details or lighting. Get everything in writing, always. Verbal promises mean nothing. If a venue or vendor commits to something — hours, exceptions to rules, special setups — ask for it in writing. One family learned this the hard way when their party was shut down two hours early with zero documentation to fight back.   Chapter 00:00 — Welcome & What We're Covering Today 01:07 — When Should You Actually Start Planning? 06:33 — The 50% Budget Rule for Venue & Catering 08:05 — How Venues Book vs. How Planners Book 13:21 — Staying Organized Without a Planner 16:39 — Using AI & Wedding Websites: What They Can and Can't Do 17:41 — Which Vendors to Book First (And Why Hair & Makeup Books Fastest) 21:00 — Transportation, Citywi...

Ep 44 • The Little Things That Frustrate Your Vendor Experience

38 min

Ever wonder what's actually going on behind the scenes of your wedding? Today, we are spilling. In this episode of Wedding Unscripted, we share the funny, unscripted moments that happen on the other side of every wedding day. Vendor meals, hotel bag drop-offs, transportation logistics, wild client requests — it's all here, told the way only two planners with 19+ years of experience can tell it. Consider this your behind-the-scenes pass to the wedding industry.   KEY TAKEAWAYS A fed vendor is a great vendor. Meal timing matters more than most couples realize — and the industry is finally catching up. Small logistics, big impact. Shuttle schedules, tip envelopes, hotel drop-offs — the details that seem minor can make or break the day. Always loop in the planner. Whether it's a yes, a no, or a change of heart — everyone wins when the planner's in the loop first.   CHAPTERS [00:01:24] — Let's Talk Vendor Meals (And Why Timing Is Everything) [00:08:31] — The Secret Planner Perk Nobody Talks About [00:10:04] — PSA: Always Say Goodbye to Your Planner Before You Leave [00:15:01] — Hotel Bag Drop-Offs & The Valet Who Timed Allie With a Stopwatch [00:22:10] — Smarter Ways to Keep Guests in the Loop on Wedding Day [00:26:24] — Transportation Tales: Drivers, Dispatch & Almost Air-Tagging a Shuttle [00:29:08] — When the Vendor Says Yes to the Couple (After Saying No to Us Three Times) [00:35:00] — Wild Requests: Guinness Kegs, Sky Lanterns & The Industrial Bubble Machine   Connect with us: Visit our website: www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted  

Ep 43 • Planner Q&A Part 2: Wedding Communication, Vendor Collaboration & Client Expectations in Wedding Planning

31 min

What actually makes a wedding run smoothly behind the scenes? In Part 2 of this Planner Q&A series, we dive deeper into real feedback from our industry survey — unpacking one of the biggest challenges in wedding planning: communication. From navigating vendor relationships and managing client expectations to avoiding costly assumptions, this episode is a candid look at what's really happening behind the scenes—and how both planners and vendors can work smarter together. If you've ever wondered why timelines fall apart, proposals miss the mark, or communication breaks down… this conversation pulls it all together.   Chapters 02:10 – The biggest industry issue: communication breakdowns 03:15 – Why planners shouldn't "do it all" (and how to lean on vendors) 05:53 – The timeline strategy: send it, review it, collaborate 06:58 – Why getting vendors on a call can solve problems faster 07:35 – The danger of assumptions in wedding planning 12:41 – Client decision delays + how it impacts vendors 14:13 – How to guide clients when they risk losing a vendor 17:21 – Budget mismatches and proposal frustrations 22:24 – Why planners request multiple proposals 23:24 – Improving proposal requests for better accuracy 25:34 – Communication tone and professionalism in vendor relationships 26:56 – Final takeaway: just talk (even when it's uncomfortable)   Key Takeaways Clear communication is everything. Most planning issues—from timelines to budgets—stem from misalignment or lack of clarity between vendors, planners, and clients. Collaboration beats assumptions. The best events happen when planners actively involve vendors instead of trying to control every detail. Set expectations early and often. Whether it's timelines, pricing, or deliverables, clarity upfront prevents stress (and costly mistakes) later.   Connect with us: Visit our website: https://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com   Follow us on our soc...

Ep 42 • Planner Q&A: Wedding Vendor Relationships, Client Red Flags & Wedding Industry Burnout

40 min

What do wedding planners actually look for when choosing vendors? Why do planners stop working with certain vendors—even ones they like? And how do wedding professionals avoid burnout in an industry that rarely slows down? In this episode of Weddings Unscripted, we asked our network of wedding professionals to send us anonymous questions through a vendor survey. From building trust with planners to navigating client fit, we share practical insights on vendor relationships, communication mistakes that break trust, and why social media followers don't determine a vendor's real value. We also dive into the bigger picture of longevity in the wedding business—discussing burnout, career pivots, and how planners and photographers can build sustainable careers without losing their passion for weddings. Whether you're a wedding planner, photographer, caterer, or engaged couple curious about how the industry works behind the scenes, this episode offers honest insights into what makes a vendor team succeed.   Episode Timestamps 01:00 – Why the hosts surveyed wedding vendors 03:30 – What planners actually value most in wedding vendors 07:00 – Why planners need vendors to respect the planning process 09:00 – Why planners sometimes stop working with certain vendors 11:00 – Do Instagram followers really matter for wedding vendors? 15:00 – Transportation vendors and why trust is critical 17:00 – Catering service mistakes that can affect the entire timeline 19:30 – Why networking matters in the wedding industry 22:00 – Wedding industry burnout and long-term career sustainability 25:00 – Why some photographers leave the industry after 40 27:00 – Finding balance between weddings, family, and business growth 32:00 – How planners determine if a client is the right fit 34:00 – Red flags wedding planners notice during consultations 36:00 – How to decline clients professionally and respectfully   Key Takeaways 1. Trust matters more than popularity 2. Communication...

Ep 41 • How to Choose Wedding Entertainment: Live Bands, DJs & Custom Music with Lucy Black Entertainment

54 min

What does it really take to build a successful wedding entertainment company from the ground up? In this episode of Weddings Unscripted, we sit down with *Rebecca Steele & Lauren Brettell*, the founders of Lucy Black Entertainment, a women-owned wedding entertainment agency known for curating live wedding bands, string ensembles, DJs, and immersive entertainment experiences. They share the story behind launching their company, how they create custom entertainment experiences for luxury weddings, and why relationships, networking, and trust are the foundation of success in the wedding industry. From building bands and vetting musicians to expanding their wedding entertainment services into new markets like St. Louis, Rebecca and Lauren reveal what really happens behind the scenes when planners and entertainment teams collaborate to create unforgettable wedding celebrations. If you're a wedding planner, vendor, musician, or engaged couple, this episode offers a rare look at how entertainment is curated, managed, and executed at the highest level.   Chapters 01:32 – How Lucy Black Entertainment Was Founded 05:10 – What Makes a Great Wedding Entertainment Company 07:05 – Custom Wedding Entertainment: Creating Unique Performances 08:50 – Vetting Musicians and Bands for Luxury Weddings 15:20 – Networking in the Wedding Industry 18:00 – The First Major Event That Changed Everything 23:15 – Advice for Vendors Starting in the Wedding Industry 29:40 – Expanding Lucy Black Entertainment to St. Louis 32:05 – Wedding Band Options: Live Music Formats for Different Events 35:00 – Creating Unique Wedding Music Experiences (Jazz, Festival-Style, and More) 44:00 – East Coast vs Midwest Wedding Industry Differences 50:45 – The Story Behind the Name Lucy Black Entertainment 53:10 – Where to Find Lucy Black Entertainment   Key Takeaways Wedding entertainment should be personalized. Great wedding entertainment isn't just about booking a band or DJ. Lucy Blank Entert...

Ep 40 • Fixing the Wedding Dress Shopping Experience with My BRIA

56 min

What if wedding dress shopping feels overwhelming because the system itself is broken? This week on Weddings Unscripted, we sit down with bridal industry innovator Becca Wenning, former boutique owner and founder of Dress It and MyBria, to unpack what's really happening behind the scenes in the wedding gown world — from inventory overload and store locator frustration to decision regret and AI innovations. If you've ever wondered why brides visit multiple boutiques, struggle to find the exact dress they saw online, or experience dress regret after saying "yes," this episode is a must-listen.   Key Takeaways: Brides are overwhelmed not because they're indecisive — but because the discovery process is fragmented. AI should enhance the bridal experience — not replace human consultants. Virtual try-ons may create unrealistic expectations before a bride ever steps into a boutique. The resale market is growing rapidly due to overproduction and dress regret.   Chapters: 00:00 – Meet Becca Wenning 06:00 – The Problem: Overwhelm, Too Many Dresses, Not Enough Direction 09:00 – Why Store Locators Don't Work (And How Brides Get Frustrated) 11:00 – What Is MyBria? Bridal DNA & Designer Matching 15:00 – Using AI to Support Humans — Not Replace Them 20:00 – Inventory Intelligence & Designer-Boutique Partnerships 37:00 – Why Virtual Try-Ons Might Be Hurting Brides 44:00 – The Explosion of the Bridal Resale Market 48:00 – Dress Regret: Why 2 Out of 3 Brides Experience It 51:00 – The Bridal Compass: A Better Way to Shop with Confidence 54:00 – Where to Find Becca + What's Next for Dress It   Resources & Links: My BRIA (For Brides): https://mybria.ai Dress It (For Designers): https://dressit.ai "The Confidence Engine" Substack - https://substack.com/@beccawenning   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=6...

Ep 39 • Planning a Maryland Eastern Shore Wedding: Venues, Tents & Budget with Caroline Petosa

1 hr 2 min

What really makes the Eastern Shore one of the most underrated wedding destinations in the DMV? This week on Weddings Unscripted, we're joined by Caroline Petosa, owner and editor-in-chief of My Eastern Shore Wedding - a digital planning resource and vendor directory to talk about what's actually happening across the Bay Bridge — from tent trends and bold design moments to building a tight-knit vendor community that's redefining what Eastern Shore weddings look like. Caroline shares how she went from intern to owner, what couples are loving right now, and why the Shore is so much more than nautical themes and crab cakes (though we're not mad about the crab cakes).   In this episode, we talk about… The Eastern Shore is no longer just "nautical weddings." Couples are embracing bold color, custom tent structures, and highly personalized design. Tent rentals are becoming architectural focal points — not just rain plans. Vendor directories like My Eastern Shore Wedding help reduce marketing pressure for creatives and centralize planning resources for couples. The Shore offers an experience-driven wedding environment — waterfront views, weekend stays, and intimate community vibes.   Chapters: [01:00] Introducing Caroline + Eastern Shore overview [02:45] What My Eastern Shore Wedding is (vendor directory, blog, features) [04:00] Caroline's waterfront wedding at Haven Harbor [06:00] From intern to owner: taking over the platform [08:30] Current Eastern Shore trends (tents, color, bold design) [13:30] Benefits of joining a wedding vendor directory [16:00] SEO reach + audience outside Maryland [22:00] Touring venues + Delaware expansion [32:00] Breaking the "nautical-only" stereotype [36:00] Budget ranges + venue pricing realities [57:00] Print magazine comeback plans   Connect with Caroline + My Eastern Shore Wedding Website: https://myeasternshorewedding.com/ Facebook: https://www.facebook.com/myeasternshorewedding Instagram: https://www.instagram.com/...

Ep 38 • A Sneak Peek at What We're Working on in 2026

27 min

Ever wonder what really goes into designing weddings that feel intentional, personal, and seamless? In this episode of Weddings Unscripted, we share behind-the-scenes updates from our upcoming 2026 weddings — from destination celebrations to large-scale cultural events at iconic venues. We discuss how design concepts evolve, why cultural awareness is essential in planning, and the level of coordination required to bring complex wedding visions to life. In this candid conversation, we highlight the unseen work couples don't always realize goes into protecting meaningful moments — and why experience, trust, and communication matter more than trends.   In this episode, we cover: Destination and large-scale wedding design planning Cultural awareness and honoring family traditions Vendor collaboration and entertainment decisions Timeline strategy and protecting emotional moments How modern couples are approaching wedding planning differently   Chapters: 00:00 Realities of Winter Wedding Season 02:07 Destination Wedding Planning in Charleston 05:30 Behind the Scenes of Our 2026 Wedding Projects 09:58 Designing a Mexican-Inspired Wedding Experience 12:43 Why a Strong Vendor Team Makes or Breaks a Wedding 16:22 Entertainment Trends: Bands, DJs & Guest Experience 21:44 Honoring Cultural Traditions in Wedding Design 27:08 How We Design Weddings That Feel Intentional     Connect with us: Visit our website: https://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Interested in joining us on a conversation, apply to become a guest: https://www.cherryblossomwe.com/be-a-guest   Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted  

Ep 37 • Using AI Without Losing the Human Touch: How Wedding Planners Can Work Smarter with Jessica Ashley

54 min

Curious how wedding planners are actually using AI behind the scenes—and where they draw the line so creativity, connection, and trust stay human? In this episode of Weddings Unscripted, hosts Alexandra Pare and Alison Golt are joined by fellow wedding planner, designer, and mom of four, Jessica Ashley. Following her standout panel appearance at the DMV Collective, Jessica dives deeper into how she's using AI as a tool—not a replacement—to build efficiencies in her business and reclaim time in her personal life. From faster email response times to meeting transcriptions, proposal workflows, and visual communication, this conversation explores the practical, ethical, and emotional realities of working with AI in a relationship-driven industry like weddings. The result is a thoughtful, honest discussion about embracing technology while protecting what matters most: human connection. What we'll talk about: AI works best as a junior assistant, not a creative director. Systems must come first—AI refines processes, it doesn't replace them. Faster response times can significantly improve client experience and bookings. Visual tools help bridge communication gaps between planners, clients, and vendors. Human connection, trust, and clarity remain irreplaceable in wedding planning. Chapters: [00:00] Welcome to Weddings Unscripted & meeting Jessica Ashley [01:24] Jessica's journey and why AI entered her workflow [02:04] Early experimentation with ChatGPT and learning by doing [03:36] How planners can practically use AI day to day [05:28] Building systems first, then layering in AI [12:17] AI, SEO, and how couples are searching differently [14:09] Jessica's background in weddings, interiors, and design [21:13] Real-world use cases: meetings, notes, tasks, and follow-ups [22:07] Permissions, sharing summaries, and client-facing clarity [22:26] Visual tools, renderings, and communicating design ideas [23:31] New tools, evolving platforms, and staying adaptable [25...

Ep 36 • Why Word-of-Mouth Still Wins: How Benable Is Changing the Way Couples Find Vendors

45 min

What if the most powerful marketing tool in the wedding industry isn't social media, ads, or algorithms — but real human recommendations? Welcome to Weddings Unscripted. In this episode, hosts Alexandra Pare and Alison Golt sit down with Tony Stubblebine, Founder & CEO of Benable, to explore how word-of-mouth marketing is evolving — and why it matters more than ever in a world shaped by AI, Gen Z buying behavior, and trust-based decision making. Tony shares the origin story of Benable, how wedding planners unexpectedly became the platform's earliest power users, and why real human recommendations outperform reviews, ads, and influencer content. Together, they unpack how planners, vendors, and couples can use technology to streamline decision-making while preserving authenticity.   Key Takeaways: Word-of-mouth isn't disappearing — it's becoming more valuable Gen Z and AI-driven search favor authentic, user-generated recommendations Planners save massive time by centralizing vendor recommendations Trust is built through transparency, visuals, and lived experience Early adopters shape platforms — and grow alongside them   Chapters: [00:00] Welcome to Weddings Unscripted + introducing Tony Stubblebine of Benable [03:33] What Benable is — and how it works for planners, vendors, and couples [07:14] How planners use Benable to replace long recommendation emails [11:18] Marketing to Gen Z — and now, marketing to AI [12:15] Why Benable isn't a review site — and why that matters [14:21] Tony's background and the real human problem that inspired Benable [17:00] Why recommendations change lives — not just buying decisions [21:33] A simple breakdown of how Benable works step-by-step [23:31] New feature: businesses claiming their Benable profiles [26:14] Benable as both a planning tool and a discovery platform [29:09] Why Benable doesn't believe in niches or follower minimums [35:59] Social media strategy advice for vendors in 2026 and beyond [40:22] Where Benable is heade...

Ep 35 • The One Choice Wedding Guests Will Talk About for Years with Sam Hill Entertainment

36 min

Ever wondered what really goes on behind the scenes when booking a live wedding band—and why logistics, timing, and trust matter just as much as talent? In this episode of Weddings Unscripted, Alexandra Pare sits down with Felicia Kettler of Sam Hill Entertainment to pull back the curtain on what it truly takes to book a live band for weddings and events. Felicia brings a unique perspective as both a wedding planner with Cherry Blossom Weddings & Events and a sales professional representing over 40 bands across the East Coast. Together, Alex and Felicia explore how bands are vetted, how timelines and budgets impact performance, and why trusting experienced professionals makes all the difference on event day.   Key Takeaways: Booking a live band is about far more than music—it's logistics, timing, and experience. Venue layout, stage size, power access, and load-in time all affect band recommendations. Trusting professionals to read the room creates better energy than over-controlling setlists. Agencies provide safety nets, backups, and vetted talent couples can rely on. Planners play a critical role in helping bands succeed on event day.   Chapters: [01:55] – The origin story of Sam Hill Entertainment and 30 years in business [02:52] – How many bands Sam Hill represents and where they perform [04:02] – Why couples choose an entertainment agency over booking direct [06:02] – The risks of "one-off" musicians vs. established bands [09:42] – How venue size and guest count affect band selection [11:48] – Band setup times, load-in logistics, and timeline planning [13:21] – Why backdrops, cases, and load-out timing matter [15:47] – Real wedding-day surprises and staying flexible [17:02] – How budget, music style, and season impact band recommendations [18:58] – Why Sam Hill doesn't typically host band showcases [22:57] – Do-not-play lists vs. trusting bands to read the room [26:10] – Challenges bands face when weddings don't have planners [28:55] – Hidden cos...

Ep 34 • Gen Z Weddings: How the Next Generation Chooses Vendors (with Adrienna McDermott)

1 hr 1 min

Wondering how Gen Z couples are really finding, vetting, and choosing their wedding vendors—and why what worked five years ago might not work anymore? In this episode of Weddings Unscripted, we are joined by Adrienna McDermott of Ava, an expert on Gen Z consumer behavior, to unpack how the next generation approaches wedding planning. From how Gen Z shops and researches to what builds trust (and what turns them off), this conversation offers an inside look at how younger couples qualify vendors, make decisions, and define value. Whether you're a wedding professional trying to stay relevant or a couple planning a wedding in a digital-first world, this episode offers timely insight into where the industry is heading next.   In This Episode, We Discuss… How Gen Z approaches vendor research and decision-making The platforms Gen Z actually uses to find and vet wedding professionals What authenticity means to younger couples—and how they define trust How values, transparency, and representation influence buying decisions What vendors can do now to better connect with Gen Z clients   Chapters [00:00] Introducing Adrienna of Ava and the Gen Z lens [06:40] How Gen Z shops differently than Millennials [14:25] Where Gen Z finds wedding vendors [22:10] Trust, transparency, and authenticity [31:00] What turns Gen Z couples off instantly [39:15] How vendors can adapt without losing themselves     Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted  

Ep 33 • The Last 2 Months Before Your Wedding: What Couples Don't Realize They Still Have to Do

39 min

Ever wonder why the final month or two before your wedding suddenly feels like a full-time job? You've booked the vendors, chosen your menu, and sent the invitations… so why does it feel like there's more to do now than ever? In this episode, Alex and Alison walk couples through everything that happens in the final stretch — the tasks planners can do, the ones they can't, and why that last push is the most important part of the process. They uncover the behind-the-scenes coordination, the decision-making crunch, and the small but essential details that ensure your wedding day runs seamlessly. Whether you're a couple gearing up for your day or a vendor wanting a clearer picture of what clients juggle at the end, this episode is a must-listen.   What we discuss: [00:55] The "last 1–2 months" and why they surprise couples [02:12] Why early decision-making is everything [03:49] The importance of seat numbers & place card organization [04:32] Advice for vendors: understanding the clients' workload [05:32] Why the final month feels overwhelming for couples [07:41] Multicultural ceremonies and educational program elements [09:25] Balancing work and wedding prep — the client struggle is real [11:51] Music selections and why bands need song choices early [13:46] Load-ins, venue rules & navigating vendor logistics [15:53] The pressure vendors face during busy months [17:47] Weather stress & the importance of a real rain plan [21:03] Early access fees & venue staffing realities [22:04] Pre-planning with venues to improve your chances [27:20] Common wedding-day items clients forget [30:25] The wedding-week pickup meeting & double-checking items [31:05] Why verifying place cards is essential (and how mistakes happen) [31:38] Avoiding seating chart disasters on the wedding night [36:42] Ideal timelines: RSVPs, printed items, and song selections [38:13] Final thoughts: Preparing early = a smooth, joyful wedding day   Key Takeaways: Planners handle a huge...

Ep 32 • What No One Tells You About Wedding Venues with Brick & Mortar

1 hr 1 min

If you've ever wondered what it really takes to run a wedding venue — the logistics, the zoning restrictions, the noise ordinances, the late-night load-outs, the neighbor complaints, the staffing puzzle — this episode is a must-listen. This week, Alison sits down with Sarah and Jenna of Brick & Mortar, the powerhouse team behind some of DC's most beloved event spaces. They break down everything couples and planners don't usually see, from behind-the-scenes operations to the surprising challenges of running a venue in a dense metropolitan area. From permits to parking to the politics of neighborhood associations, this conversation is packed with transparency, education, and real-world advice for anyone choosing (or managing) a venue.   In this episode, you'll hear: [03:26] - Sarah's Journey in the Venue Industry [05:54] -  Meet Jenna Mack: Event Management Veteran [06:14] - Jenna's Career and Collaboration with Sarah [09:28] - Launching Paige House: A New Venue [12:22] - Venue Logistics and Challenges [19:08] - Rules and Regulations in Event Venues [25:37] - Unexpected Challenges and Rule Creation [29:29] - Dealing with Broken Glass at Events [30:04] - Streamlining Event Planning with CRM Systems [32:10] - Challenges of Load-In and Load-Out at Venues [34:51] - Importance of Trusting Your Vendors [36:38] - Unique Needs of Different Clients [44:01] - Logistics of Managing Event Venues [54:03] - Crazy and Challenging Event Requests   Key Takeaways: Running a venue is far more than opening doors—it's permitting, logistics, staffing, timing, and constant coordination. Venue logistics shape the entire event. Parking, elevator load-ins, noise restrictions, and neighbor relationships can all impact how smooth the day feels. Couples need to ask smart questions. Clarify noise rules, load-in timelines, rain plans, vendor guidelines, and staffing expectations before booking.   Learn more about Brick & Mortar: Website: https://brickandmortarvenues.com/...

Ep 31 • Captured in Motion: Bowen Films and the Art of Wedding Videography

52 min

What really goes into creating a wedding film that makes you feel the magic all over again? In this episode, Alex and Alison sit down with Whitney and Taylor of Bowen Films, the sister duo behind some of the most heartfelt and cinematic wedding films in the industry. They share how their father's legacy inspired their work, what couples often overlook when choosing a videographer, and why video captures emotion in ways photos can't.   In this episode, you'll hear: [01:00] – Meet Whitney and Taylor of Bowen Films and their journey from family legacy to full-time creators. [04:50] – The emotional rewards of filming weddings and how clients react to their finished films. [07:45] – Why wedding videos are not a luxury—and what couples regret when they skip one. [10:20] – Reading the room: how Bowen Films captures authentic, emotional moments discreetly. [14:10] – Why strong communication between planners, photographers, and videographers matters. [22:00] – How the photographer–videographer dynamic has evolved. [28:00] – Behind the scenes: capturing clean sound and the importance of audio backups. [39:40] – The truth about raw footage (and why you probably don't want it). [47:00] – The value of backups, trust, and having a reliable creative team. [51:30] – Bowen Films' best practices for seamless, stress-free wedding videography.   Key Takeaways: Emotion Over Everything: Wedding videos allow couples to relive the sounds, laughter, and tears that photos alone can't capture. Preparation Is Everything: From backups to audio checks, professional videographers plan for every "what if." Communication Is Key: A great vendor team thrives on respect, transparency, and mutual understanding—no egos required.   Learn more about Bowen Films: Website: https://bowenfilms.net/ Instagram: https://www.instagram.com/bowenfilms/ Facebook: https://www.facebook.com/BowenFilms TikTok: https://www.tiktok.com/@bowenfilms   Connect with us: Visit our website: www.weddingsun...

Ep 30 • How Wedding Planners Balance Family, Clients, and Chaos

37 min

Ever wondered what it really looks like to build a thriving wedding planning career while juggling motherhood, pumping breaks in parked cars, surprise school pick-ups, and the occasional chair-hauling at 9 months pregnant? 🤯 In this candid episode, we peel back the curtain on the realities of being moms and wedding planners — the balance, the guilt, the boundaries, and the moments that make it all worth it. From pumping behind tinted car windows at venues to tag-teaming childcare between timelines and tent load-ins, this conversation is honest, heartfelt, and full of perspective for anyone in the events industry… or any career built on passion.   What we discuss: [00:00] — Why this conversation matters for the wedding industry [02:00] — The "dream job" myth vs. real logistics + spreadsheets [04:00] — Navigating pregnancy while planning weddings [10:30] — Learning to ask for help & building a supportive team [14:30] — When vendors don't show up — and planners step in [18:00] — How anxiety shows up in high-pressure wedding seasons [28:00] — Kids at weddings — behind-the-scenes realities [31:00] — Setting boundaries as a parent and wedding professional [35:00] — Why Zoom changed wedding planning forever   Key Takeaways: Wedding planning is flexible — but that doesn't mean easy Boundaries help you serve clients better (not less!) Childcare logistics in the events world are real and complex   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted  

Ep 29 • Inside the Mind of a Modern Bride: What Couples Really Think When Hiring Vendors with Maggie Rault

1 hr 2 min

Ever wondered what couples are really thinking when they scroll through your Instagram or hop on a discovery call? This week, we sit down with former client (and Weddings Unscripted listener!) Maggie Rault, who planned a six-event wedding weekend in Washington, DC. From her perspective as a bride, Maggie shares how she navigated vendor research, chose her dream planner, and found creative ways to make her wedding truly personal.   What we discuss: [00:03:00] Maggie's love story and the DC–New Orleans connection [00:07:00] Planning six events in four days — and surviving it [00:10:00] How Maggie found her planner (and why referrals mattered most) [00:18:00] The real research process: hashtags, Instagram, and wedding "burner" accounts [00:25:00] Why transparency matters in vendor communication [00:34:00] The "ghosting" dilemma — and how vendors can avoid it [00:46:00] How to stand out on sales calls and make genuine connections [00:57:00] Maggie's best advice for vendors and couples   Key Takeaways: Social media is a first impression, not the final decision. Maggie discovered her vendors through Instagram, but chose them for their authenticity, personality, and trustworthiness. Communication is everything. A simple "bump" email or transparent price range can save both clients and vendors valuable time. Couples are looking for innovation. Maggie's favorite vendors were those who were willing to create something unseen — custom designs, creative menus, and one-of-a-kind experiences. Planners bridge the gap. Having a planner means vendors can focus on their craft while couples feel supported and understood throughout the process.   Related Episodes Mentioned: Ep 8 • Planning a Complex, Four-Day Wedding Weekend with Multiple Events (Part One) Ep 9 • Planning a Complex, Four-Day Wedding Weekend with Multiple Events (Part Two)   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com   Fo...

Ep 28 • Behind the Color – Inside Something Vintage's Design Empire

53 min

Welcome to Weddings Unscripted! Ever wonder how a vintage rental company became one of the most trendsetting forces in the DC wedding scene? In this episode, we sit down with Dawn and Molly of Something Vintage — the powerhouse duo redefining event design through color, craftsmanship, and creativity. From humble beginnings collecting teacups to running a 35,000-square-foot warehouse, Dawn shares how her leap from the CIA to design entrepreneurship turned into a bold, thriving business. Molly joins in with insights on leadership, logistics, and what it takes to keep an ever-growing creative team aligned (and inspired). Together, they reveal the behind-the-scenes systems that keep Something Vintage running—from custom-built bars to nationwide linen shipping—and how they stay ahead of design trends that shape weddings across the country.   What we discuss: [00:01:18] – Dawn's unexpected career pivot from the CIA to weddings [00:06:49] – Molly's path into events and how business savvy fueled their rapid growth [00:09:01] – How Something Vintage sets national trends (and what happens when China copies them!) [00:18:48] – The birth of their custom linen line and how they scaled nationwide shipping [00:25:57] – Why booking early is essential—trucks, timelines, and logistics behind the scenes [00:34:10] – Wild weather, rain plans, and lessons learned from unpredictable event days [00:40:48] – The real challenges of warehouse life (and the math behind getting furniture into elevators) [00:46:08] – The creative social media strategies that built Something Vintage's iconic brand   Key Takeaways: Trendsetters, Not Followers: Something Vintage doesn't wait for inspiration—they create it, leading the way with original designs and bold aesthetics. Kindness Counts: The team reminds us that compassion and respect between vendors are what make event days seamless and enjoyable. Social Media with Purpose: Their content isn't just pretty—it educates, entertains, and buil...

Ep 27• Behind the Bar: Expert Catering Tips for a Flawless Wedding Experience with Ridgewells (Part 2)

40 min

Ever been stuck in a long bar line at a wedding and thought, "There has to be a better way"? You're not alone. In this episode of Weddings Unscripted, Alex and Alison continue their candid conversation with Mary Margaret of Ridgewells Catering, diving deep into what it really takes to create a seamless, guest-centered dining and bar experience. From perfecting staffing ratios to preventing those all-too-common alcohol mishaps, this episode pulls back the curtain on the art, logistics, and heart of catering. Whether you're a planner, couple, or fellow vendor, get ready for practical insights and heartfelt truths about collaboration, hospitality, and creativity in the wedding world.   In this episode, you'll hear: [00:01:00] – Why long bar lines are the number-one guest complaint (and how to fix it) [00:02:00] – The golden rule: one bartender per 50 guests [00:05:00] – The psychology behind closing the bar—and why it's not as scary as it sounds [00:09:00] – Tales from the bar: guest behavior and enforcing liquor laws [00:17:00] – Creating unforgettable culinary experiences [00:21:00] – Why collaboration sparks creativity between planners and caterers [00:27:00] – Building trust through transparency: behind Ridgewells' proposal process [00:37:00] – Fostering better vendor relationships in a competitive market   Key Takeaways: Hospitality is a mindset. Every element—from how guests get their drinks to how quickly they're seated—shapes how they feel cared for. Smart staffing makes or breaks the experience. Remember Mary's rule: one bartender per 50 guests to avoid bar lines. Respect the liquor laws. Self-service may sound fun until it puts your event at risk—understanding regulations protects everyone.   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok...

Ep 26 • Wedding Catering Behind the Scenes: The Unsung Heroes of Your Big Day with Ridgewells (Part 1)

39 min

There's more to wedding catering than just great food—and the real magic happens behind the scenes with people you'll never meet. In this episode, we sit down with Mary Margaret from Ridgewell's Catering, one of DC's most established catering companies (founded in 1928!), to pull back the curtain on what it really takes to execute flawless wedding catering. From warehouse managers to pantry staff, Mary Margaret reveals the unsung heroes who make your wedding day seamless, plus the hottest trends that are elevating wedding dining from "rubber chicken dinners" to Michelin-star experiences.   In this episode, you'll hear: [00:02:28] The incredible history of Ridgewell's—nearly 100 years of catering evolution and why longevity matters in the industry. [00:12:01] The invisible workforce: kitchen managers, warehouse staff, and pantry people who make or break your event. [00:16:35] Why the pantry person is the unsung hero protecting your venue and your budget. [00:22:13] Current trends: cultural storytelling, intentional food and beverage pairings, and Michelin-star dining experiences. [00:27:14] Interactive dining experiences [00:32:55] Mary Margaret's controversial bar strategy [00:36:08] Strategic bar placement and why guests "stick to bars like they'll never see alcohol again."   Key Takeaways: Behind every flawless wedding meal is an entire ecosystem of specialists—from warehouse managers ensuring nothing is forgotten to pantry staff protecting your rental investments. The hottest trend isn't just good food—it's storytelling through cuisine that reflects couples' cultural heritage and shared experiences. Successful bar service is all about strategic staffing and placement—no lines means trusting your caterer's staffing recommendations.   Connect with Ridgewells: Website: https://www.ridgewells.com/ Facebook: https://www.facebook.com/ridgewellsdc/ Instagram: @ridgewellsdc Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom W...

Ep 25 • Inside the World of Celebrity Weddings: What We Can Steal from the Stars

28 min

From Taylor Swift and Travis Kelce's engagement to Sofia Richie's French fairytale, celebrity weddings always capture the spotlight—but they also quietly shape trends that trickle into everyday weddings. In this episode, we dive into the glitz, drama, and influence of high-profile "I dos," sharing what planners and couples can learn (and adapt) from the celebrity wedding playbook.   What we discuss: [00:01:40] Taylor Swift & Travis Kelce engagement—speculation, security, and influence. [00:05:30] Jeff Bezos & Lauren Sánchez—flashy Italy wedding, logistics, and public pushback. [00:10:40] Celebrity privacy vs. public spectacle—how secrecy shapes big weddings. [00:12:20] Breaking down the design of Taylor & Travis's engagement setup. [00:16:20] Sofia Richie's wedding in France—the $4M event that sparked endless client requests. [00:19:30] Classic vs. modern trends [00:24:00] Becca Bloom's Lake Como wedding—fashion moments, smoke bombs, and over-the-top design. [00:30:00] Demi Lovato and timeless design elements—draping, black-and-white dance floors. [00:31:20] Paige Mycoskie's multi-day Mexico celebration—playful, custom, and flawlessly executed. [00:36:00] Takeaways: What couples and vendors can realistically adapt from celebrity weddings.   Key Takeaways: Celebrity weddings are trendsetters. From rings to flowers, design details often filter into everyday weddings—even when couples don't realize the source. Security and logistics matter. Large-scale weddings with celebrity guests highlight just how crucial privacy, NDAs, and guest management can be. Personality over replication. The best weddings take inspiration from celebrity events but personalize them to reflect the couple's unique style. Collaboration is key. Behind every flawless, large-scale celebration is a team of vendors working seamlessly together.   Resources & Links: Explore Cherry Blossom Events: https://cherryblossomwe.com/ Follow Cherry Blossom Events on Instagram: @cherryblossomeven...

Ep 24 • What It Takes to Have Your Perfect Cake with Alison Friedman

56 min

When you think "wedding cake," you probably think dry, flavorless, forgettable dessert. But what if it didn't have to be that way? In this episode, we sit down with Alison Friedman, founder of Liberty Bakery in Fairfax, Virginia, to talk about revolutionizing wedding cakes with her "birthday cake for your wedding" philosophy. From culinary school origins to pound cake pride, Alison shares how she's building a thriving business around actually delicious wedding desserts.   In this episode, you'll hear: [01:23] Alison's culinary school journey and the "aha moment" that changed everything at a wedding cake shop [02:47] The mission to make wedding cake that actually tastes good—calling it "birthday cake for your wedding" [20:37] The logistics of wedding cake production—maxing out at 6-8 cakes per weekend in peak season [23:10] Design trends: the return of fondant and why cake trends start in Australia and New Zealand [34:40] How a viral TikTok about free cake tastings nearly broke her business and led to charging for tastings [47:48] Managing client expectations around copying Pinterest-perfect designs from other weddings [58:11] The photographer collaboration challenge and why cake makers feel like "the forgotten vendor"   Key Takeaways: High-quality ingredients and chef training can create desserts that guests actually want to eat Charging for tastings solved the problem of non-serious inquiries while compensating for time and ingredients Temperature matters more than you think—buttercream melts in Virginia heat, so timing and venue type dictate design possibilities The best vendors adapt and pivot—from fighting Instagram to embracing it.   Learn more about Alison & Liberty Bakery: Website: https://libertybaking.com/ Facebook: https://www.facebook.com/libertybakingco Instagram: @libertybakingco   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our soci...

Ep 23 • The Rise of the Wedding Content Creator with Lauren Ashley

50 min

There's a new vendor shaking up the wedding world—and it's not your planner, florist, or DJ. In this episode, Alexandra and Alison sit down with Lauren Ashley, founder of In the Moment Content Creators, to talk about the fast-growing role of wedding content creators. From raw, behind-the-scenes clips to TikTok-ready reels, Lauren shares how this new vendor category is changing the way couples, planners, and vendors experience wedding days.   In this episode, you'll here: [00:02:00] How bridal TikTok inspired the rise of wedding content creation. [00:06:00] How Lauren found her niche, her challenges, and turning point of her business. [00:12:00] Why raw, unedited footage matters to couples. [00:18:00] The overlap and potential conflicts when multiple content creators are onsite. [00:22:00] Communication, contracts, and collaboration with photo/video teams. [00:27:00] Lessons from working with large media teams at high-profile weddings. [00:32:00] Sharing content—when it belongs to couples vs. vendors. [00:36:00] Challenges of being a new vendor category and earning industry respect. [00:48:00] Why content creation is here to stay and where the industry is headed.   Key Takeaways: Wedding content creators provide raw, real-time footage that complements photography and videography—not replaces it. Couples love having a "VIP guest perspective" of their wedding day that captures moments they miss. Clear communication and collaboration with the full media team (photographers, videographers, planners) is essential.   Connect with Lauren: Website: https://www.inthemomentcontent.com/ Instagram: https://www.instagram.com/inthemomentcontentcreators/ TikTok: https://www.tiktok.com/@inthemomentcontent Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unsc...

Ep 22 • Our Fall 2025 Weddings and What We are Looking Forward To

32 min

Ready to dive into fall wedding season? In this episode of Weddings Unscripted, we share what's on our calendars for an exciting October lineup while discussing the art of helping clients discover their true wedding vision. From venues like River Farm and Stone Tower Winery to the International Spy Museum, we reveal how the best weddings happen when couples move beyond Pinterest inspiration to create something authentically them. Alison takes us behind the scenes of a complete wedding design transformation—from light and airy to moody Michelin-star restaurant vibes—and shares the planner instinct that saved a rental appointment disaster. Plus, hear about the latest draping trends, hotel carpet confessions, and why the D.C. wedding design scene is reaching new creative heights.   What we discuss: [00:04:00] – Fall wedding lineup: River Farm, Stone Tower Winery, and Spy Museum [00:07:00] – Why October beats September for fall weddings [00:11:00] – The Women's Museum draping trend that everyone's copying [00:14:00] – How to recognize when clients aren't happy (even when they don't say it) [00:15:00] – The rental meeting rescue mission that saved a wedding design [00:22:00] – Hotel carpet and the modern renovation movement [00:25:00] – What's next after the draping trend: Prints and patterns [00:27:00] – D.C. wedding design reaching new creative heights [00:29:00] – 2026 planning mode: Booking priorities and vendor timelines   Key Takeaways: Trust your planner's instincts: The best planners can read when clients aren't connecting with their choices, even without verbal cues Design evolution is normal: Moving from initial Pinterest inspiration to something that truly reflects your personality creates more authentic celebrations October is the sweet spot: September can still run hot, making October the preferred choice for fall wedding weather     Planning a fall 2025 or 2026 wedding? Connect with experienced planners who know how to help you discover you...

Ep 21 • DMV Wedding Vendor Roundtable Recap: Vendors Collaborating for a Better Client Experience

41 min

What happens when 130+ wedding vendors come together to discuss the real challenges facing the industry? In this episode of Weddings Unscripted, we share insights from our experience moderating a groundbreaking vendor roundtable at Stone Tower Winery. Hosted by Kate Denman of Floret and Vine and Lisa Harvard, this collaborative discussion tackled everything from client expectations and ghosting to budget education and the changing wedding market. From AI-generated inspiration photos that defy physics to the hidden complexities behind "simple" requests, we reveal the behind-the-scenes realities that shape your wedding day experience. Whether you're planning your big day, considering a career in weddings, or simply curious about what goes on behind the curtain, this episode offers valuable perspective on vendor collaboration and the evolving wedding landscape.   What we discuss: [00:02:00] – The vendor roundtable experience at Stone Tower Winery [00:03:00] – Budget reality checks: When venues eat up your entire budget [00:06:00] – Market shifts: From Reddit leads to ChatGPT recommendations [00:09:00] – Client expectations vs. reality: The AI inspiration photo problem [00:16:00] – Social media dreams vs. actual budgets [00:22:00] – Budget planning before you spend a dime [00:28:00] – Timeline management and vendor communication [00:34:00] – The ghosting phenomenon and how to handle it better [00:37:00] – Feedback culture: Why rejection without reasons hurts everyone   Key Takeaways: Budget first, venue second: Establish your total budget and priorities before booking any vendors to avoid overspending on your venue AI inspiration needs reality checks: Those Pinterest-perfect photos might require rigging points, special permits, and significant labor costs Vendor communication is crucial: Sound checks, setup schedules, and timeline coordination prevent day-of conflicts The market is transitioning: Post-COVID pricing adjustments and new client discovery me...

Ep 20 • The Wildest Wedding Day Requests and How Planners Handle Them

48 min

There's no college degree for wedding planning—and even if there were, it wouldn't prepare you for some of the requests we have faced. In this episode, we share real-life stories from the trenches: the hilarious, the heartwarming, and the "are you kidding me?" moments that taught us how to adapt, set boundaries, and still deliver unforgettable celebrations. From rainy-day rescues to last-minute inflatables, and from ironing linens to fending off surprise slideshows, this is what wedding planning really looks like.   What we discuss: [00:01:30] There's No College for This — learning through real-life experience. [00:02:00] The crab place card marathon and the lesson on pre-prepped décor. [00:04:00] Escorting a wedding party through a rainstorm at The Wharf. [00:07:00] What's in (and not in) a wedding planner's emergency kit. [00:15:00] Drawing the line: steaming dresses, serving drinks, and contract boundaries. [00:26:00] The unseen workload of a wedding planner's day. [00:30:00] Family surprises gone wrong: the unapproved slideshow disaster. [00:40:00] Why vendors need advance notice and proper resources for surprise elements. [00:42:00] Saying no: protecting staff well-being and event quality.   Key Takeaways: Experience is the best teacher. No class can prepare you for every challenge—you learn by doing. Boundaries matter. Define what's in your scope, and refer out for specialized services. Emergency kits evolve. Build them over time based on real requests, but know your limits. Relationships last. Great client connections can become genuine friendships.   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted   📣 Announcement: We're taking a short break next week, but we'll be back in September with exciting interviews and more insid...

Ep 19 • Beyond Hair and Make Up: Why the Right Beauty Team is Essential to Start Your Wedding Day with Amie Decker

1 hr 2 min

Is your hair and makeup team just there to glam you up—or can they shape your entire wedding day experience? In this episode of Weddings Unscripted, we sit down with Amie Decker, one of D.C.'s top hair and makeup artists, to talk about the evolving role of bridal beauty. From airbrush myths and scheduling tips to emotional support and finding the right fit, Amie shares insights from over 20 years in the industry. Whether you're a bride, a planner, or a vendor who wants to better understand beauty's impact, this episode is packed with useful advice, behind-the-scenes stories, and a lot of laughter. Plus, you'll get expert insights on bridal trials, scheduling, airbrushing, and even a candid discussion about managing insecurities and finding confidence on your big day.   What we discuss: [00:01:30] – Introducing: Amie Decker [00:07:30] – What bridal hair & makeup looked like before Instagram took over [00:11:00] – Trials, tryouts, and why waiting to book is a risky move [00:15:45] – The red flags: when a stylist or client just isn't the right fit [00:24:00] – What stylists wish clients knew before a trial [00:28:30] – Schedules, timelines & the myth of the perfect glam day [00:39:00] – What's actually true about airbrush makeup? Amie breaks it down [00:45:30] – How to vet your beauty team (hint: it's more than a Pinterest board) [00:50:00] – Who goes first—hair or makeup? And why the bride shouldn't go last   Key Takeaways: Don't wait for a trial to book—dates go fast. A good trial is about communication, not perfection. Hair & makeup pros often set the tone emotionally and energetically. Clean, dry hair and presence > inspiration photos alone. Concierge beauty is growing—especially for weekend-long events.   Connect with Amie: Website: https://amiedeckerbeauty.com/ Instagram: @amiedeckerbeauty Facebook: https://www.facebook.com/amiedeckerbeauty/   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: w...

Ep 18 • Wedding Vendor Collaboration: Secrets to a Seamless Event Team with Kir Tuben

1 hr 4 min

What really makes a wedding day flow seamlessly? In this dynamic episode of Weddings Unscripted, we sit down with Washington, D.C.-based wedding photographer Kir Tuben who brings nearly a decade of experience capturing unforgettable moments and navigating the ever-evolving world of weddings. Together, we unravel the secrets to successful vendor collaboration, from personality matching to balancing budgets and visions. We also get candid about handling surprises on the big day, the dos and don'ts of social media sharing, and why open communication between planners, photographers, and all members of the vendor squad is absolutely essential. Whether you're a bride-to-be, industry professional, or just love a good behind-the-scenes scoop, this episode delivers practical tips and honest conversations to help you navigate the wild world of wedding planning. So grab your favorite drink, settle in, and join us for another unfiltered look at what really makes weddings extraordinary.   What we discuss: [00:02:00] – Kir's journey from art student to full-time photographer [00:06:30] – Inside the Cherry Blossom planning team [00:10:00] – The emotional and creative world of proposal photography [00:14:00] – Vendor compatibility: balancing personality, vision, and budget [00:20:00] – Communication do's and don'ts across the vendor team [00:26:00] – Day-of coordination: what happens when plans shift [00:41:00] – Submitting weddings for publication & managing press rights [00:47:00] – Sharing galleries with vendors & protecting client privacy [01:00:00] – Trends vs. timeless photography & generational shifts     Key Takeaways: Proposals and weddings require different energy—but both are deeply personal Building your vendor team is about skill and synergy Clear communication is essential—from email etiquette to day-of timeline updates Social media and publications serve different goals; know which matters more to you     Connect with Kir: Website: https://kir2ben...

Ep 17 • Timeless or Timed Out? Wedding Trends We Still Love (and What's Got to Go)

50 min

Are garter toss still a thing? What about mismatched bridesmaids? In this trend-forward episode of Weddings Unscripted, we break down which wedding trends have stood the test of time—and which ones need to quietly exit the chat. From signature cocktails and photo booths to mismatched décor and second looks, we share our insider perspectives from years of planning weddings and watching fads come and go. Whether you're planning your big day or just trend-obsessed, this episode is your permission slip to let go of what's "in" and lean into what's you.   What we discuss: [00:01:42] – Timeless or Timed Out? [00:05:16] – Getting comfortable with your photographer [00:06:18] – Cake cutting: fading tradition or must-have moment? [00:15:00] – Baby's breath, rectangle cakes, and other retro-comeback trends [00:16:08] – The garter toss: Where did it come from, and is it really gone for good? [00:20:03] – Rise of second (and third!) 'wow' looks [00:27:37] – Are photo booths here to stay? [00:34:28] – The "getaway car" tradition: Are they still in demand? [00:49:58] – Which traditions to keep, ones to skip, and the best advice for modern couples   Key Takeaways: A trend becomes timeless when it reflects authenticity and intention. Just because it's all over Instagram doesn't mean it belongs in your wedding. Trends fade—but classic choices feel meaningful for years to come. It's okay to skip the champagne tower or donut wall (really). Confidence in your own taste beats trying to impress the algorithm.     Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

Ep 16 • Wedding Guest Etiquette: What Not to Do (According to Real Planners)

52 min

Ever wondered what wedding planners really think about guest behavior? In this laugh-out-loud and eye-opening episode of Weddings Unscripted, we down the most outrageous, frustrating, and just plain baffling things we've seen guests do at weddings—and what you should absolutely avoid if you're attending one. From surprise plus-ones and giant gift boxes to inappropriately sloshed uncles and children running wild, no topic is off-limits. Whether you're planning your wedding or attending one soon, this is your ultimate etiquette guide (with a healthy dose of real talk and behind-the-scenes stories from planners who've seen it all).   What we discuss: [00:02:00] – The golden rule: don't complain [00:13:00] – Why bringing too much stuff (bags, laptops, shoes!) is a no-go [00:19:00] – Stop putting your jacket on the reception chairs before photos [00:24:00] – Let the vendors do their job—no surprise performances, please [00:27:00] – When guests harass the DJ… and what to do about it [00:30:00] – Please don't get wasted (or pressure vendors to drink!) [00:33:00] – Should kids come to the wedding? Only if invited [00:43:00] – Why giant boxed gifts create major planner headaches [00:48:00] – Vendors, read the timeline! [00:50:00] – What couples should do: hire a planner you connect with   💡 Key Takeaways: Don't complain—especially not to the couple. Bring minimal belongings (and don't ask planners to hold them). Stay out of the vendor's way—they're working for the couple, not you. Kids are great—if they're invited and supervised. Boxed gifts? Ship them. Always. Drinking is fine. Drunken drama is not.     Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

Ep 15 • Behind the Booth: Jake Sherman on Music, Mishaps, and Making Wedding Magic

1 hr 8 min

What's it like to DJ 50+ weddings a year—and then plan your own? In this high-energy and heart-filled episode of Weddings Unscripted, we chat with Jake Sherman of Washington Talent, who brings decades of family history, professional experience, and hilarious behind-the-scenes stories to the mic. From DJing dance-floor-packed receptions to managing event logistics and literally helping relocate an entire wedding mid-ceremony (yes, really!), Jake shares wisdom for couples, planners, and anyone in the wedding world. Whether you're choosing between a band or DJ, or just need a reality check on how much dancing is too much, this episode delivers insight, laughs, and plenty of music magic.   What we discuss: [00:01:00] – Jake's journey: From family legacy to general manager and DJ [00:10:00] – The power of music: Reading the room and trusting your DJ [00:13:00] – That Halloween wedding… and the lighting-cue magic [00:17:00] – Jake's own wedding (308 guests!) and giving up control [00:22:00] – DJ vs. band: What couples need to understand [00:30:00] – Planning logistics when there's no planner on site [00:42:00] – The hurricane wedding ceremony that got pulled off last-minute [00:48:00] – Wildest story: A Four Seasons wedding moved to the Watergate Hotel mid-event   💡 Key Takeaways: The best weddings leave guests wanting a little more, not exhausted. Trusting your entertainment professional creates better flow and energy. DJs and bands offer very different experiences—know what you value. Last-minute miracles are possible… if you have the right team. Behind every wedding DJ is a logistic-savvy, gear-hauling professional.     Resources & Mentions: Washington Talent Agency Band: Onyx Venue shoutouts: The Ritz-Carlton Tysons, The Four Seasons DC, The Watergate Hotel Special mention: Design Cuisine & amazing vendor teams     Connect with Jake: Washington Talent: washingtontalent.com Instagram: @thejakesherman Contact for DJ/Band Bookings: via Washingt...

Ep 14 • How a Wedding Planner Made This Mother of the Bride's Day Stress-Free

42 min

What happens when a mother of the bride knows her limits—and hires a planner to save the day? In this heartfelt episode of Weddings Unscripted, Alex and Alison chat with Stephanie, whose daughter's Chesapeake Bay wedding went off without a hitch thanks to the help of a talented wedding planner. Stephanie shares what it was like helping plan a destination-inspired wedding in Maryland while the couple lived in Florida, and how her planner, Rebecca Thomas, became her trusted guide, timeline-keeper, and behind-the-scenes "angel." If you're a parent navigating the wedding process, or a planner wondering how to better serve your clients, this one is full of real-life lessons and love.   Episode Timestamps: [00:01:00] – Meet Stephanie: Mother of the bride [00:03:00] – Why a shorter wedding timeline was actually a blessing [00:08:00] – Finding her planner, and why it was the best decision [00:10:00] – The magic of having "homework" and a timeline from your planner [00:14:00] – Ceremony by the water, flower details, and signature cocktails [00:20:00] – Why a planner matters for everyone, not just the couple [00:28:00] – Behind the music: coordinating the band with precision [00:34:00] – Advice to other parents on investing in a planner [00:37:00] – Repurposing florals and the thoughtful touches that made a difference   Key Takeaways: A good wedding planner doesn't just manage details—they preserve the entire experience. Planners aren't a luxury—they're a necessity when you want to be fully present. Choosing a planner early helps shape every decision that follows. Behind every calm mother-of-the-bride is a planner with a headset and a timeline.   Resources Mentioned: Wedding Planner: Rebecca Thomas Venue: The Wylder Hotel on Tilghman Island, Maryland Florist: Local woman-owned floral business on Maryland's Eastern Shore   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on o...

Ep 13 • From Client to Floral Designer: Interview With Audrey Klein on her Wedding-Inspired Career Change

51 min

Ever wonder what happens when planning your wedding leads to a whole new career path? In this episode of Weddings Unscripted, we're joined by past bride-turned-floral-designer Audrey Klein of Le Jardin Klein. From a Bridgerton-inspired wedding to her first big floral installation, Audrey shares how a magical experience with her wedding florist sparked a full-blown creative journey—and business. Join us as we catch up with Audrey about her wedding day, her floral "aha" moment, and the real-life logistics of launching a blooming side hustle (complete with a Vespa flower bar and custom tissue paper). Whether you're a wedding lover, creative entrepreneur, or planner watching your client blossom (literally), this episode is heartwarming, honest, and oh-so-inspiring.   What we discuss: [01:00] – Meet Audrey: Bride, finance analyst, and floral designer [07:00] – Wedding vision: Bridgerton vibes, blue hydrangeas, and The Perry Belmont House [10:30] – Choosing a florist: Barbara of Growing Wild and a farm visit [20:00] – When a wedding inspires a side business: Growing flowers and building a brand [27:00] – Launching a floral pop-up with a Vespa and heart-led branding [36:00] – Flowers as love letters: Creating an emotional brand experience [47:00] – The challenges of solo entrepreneurship and finding your people   💡 Key Takeaways: Creative sparks can come from unexpected places—even your own wedding day. Working with passionate vendors can inspire life-changing ideas. Launching a creative business requires both heart and hustle—from branding to logistics. Flowers aren't "just flowers"—they're storytelling tools and emotional expressions. Even as a one-woman show, community and mentorship make all the difference.   Resources Mentioned: Growing Wild Floral with Barbara – growingwildfloral.com (Barbara's floral farm) Lisa Blume Photography The Perry Belmont House   Connect with Audrey: Website: Le Jardin Klein Instagram: @lejardinklein Facebook: https://www.f...

Ep 12 • Planning a Home or Tented Wedding? Here's What You Need to Know with Janice Carnevale

49 min

Thinking of hosting your wedding at home or under a tent? This episode is your essential reality check. In this episode of Weddings Unscripted, we're joined by expert planner and author Janice Carnavale of Bellwether Events, who shares hard-won wisdom from decades of producing elevated home weddings. From rain plans and power logistics to sentimental details and viral disasters, this episode pulls back the curtain on everything that makes tented weddings both magical—and massively complex. Whether you're a couple dreaming of a backyard celebration or a planner who needs to prep your clients with the facts, this one's required listening.   What we discussed: [04:00] – Bourbon-burying, surprise rainstorms & home wedding traditions [07:00] – When good intentions go wrong: DIY prep & overdoing it [14:00] – Hurricane season, disasters & emergency backups [24:00] – Flooring, power drops, and tent types decoded [30:00] – Permits, noise ordinances & dealing with neighbors [38:00] – Why insurance, septic planning & generators matter [45:00] – What makes tented weddings so special (despite it all)    Key Takeaways: Tented weddings = building a venue from scratch. Plan like it. Weather is unpredictable. A backup plan isn't optional—it's essential. Power, permits, plumbing, and parking need to be sorted first. Working with a planner ensures safety, comfort, and beauty. Despite the logistics, home weddings are deeply personal and unforgettable.   Resources Mentioned: Get Janice's eBook: The Elegant At-Home Wedding   Connect with Janice: Website: https://yourweddingathome.com/ Bellwether Events: https://bellwetherevents.com/ LinkedIn: https://www.linkedin.com/in/janice-carnevale-8b844b9/ Instagram: @bellwetherevent   Connect with us: Visit our website: www.weddingsunscripted.com | www.cherryblossomwe.com   Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscr...

Ep 11 • Wedding Crashers: How 11 Ducklings Stole the Show (and Our Hearts)

26 min

In one of the sweetest surprises we've ever experienced, a family of ducklings waddled into a wedding ceremony—and straight into the hearts of everyone there. In this feel-good episode of Weddings Unscripted, Alex is joined by Carlene from the Cherry Blossom Events team and Phoebe from Purple Onion Catering to relive the viral moment, now featured in People Magazine. What started as a beautifully designed wedding with a bird-themed motif turned into an unforgettable story of timing, symbolism, and unexpected joy—complete with 11 ducklings walking right down the aisle. This episode is packed with behind-the-scenes details, vendor shout-outs, and a reminder that sometimes, the best moments are the ones no one could plan for.   What we discussed: [01:00] – Meet the couple, the venue, and the unexpected visitors [04:00] – The ducks arrival [07:00] – How the wedding's bird theme made this moment even more magical [10:00] – The ducklings walk the aisle (yes, during the ceremony!) [14:00] – Viral video, People Magazine, and a million views later [20:00] – How the vendor team came together to share the story [25:00] – Final reflections: joy, teamwork, and unexpected magic   Key Takeaways: Unexpected moments can become the most memorable parts of a wedding. Nature has a way of showing up—be ready to embrace it with joy. Strong vendor teamwork makes magical moments even more meaningful. Symbolism in wedding design can show up in the most literal ways. It's not just about the details—it's about how the day makes people feel.   Vendors Featured: Planning & Design: Cherry Blossom Weddings & Events Catering: Purple Onion Catering Venue: Decatur House Florals: Be Inspired Events Photography: Maddy Williams Photography Tent: Sugarplum Tent Co. Rentals: Curated Events DC Entertainment: Dan Goldman Events Invitations & Paper Goods: Miranda Lane Pies: Pie Shop Plants: Plants Alive Hair & Makeup: MAB Artistry Bride's Dress: amsale Groom's Suit: Suit Supply Engagement Ring &...

Ep 10 • Behind the Lens: Capturing Unforgettable Wedding Moments — With Andie Ingagliato

55 min

This week, Alex and Ali are joined by the incredibly talented Andie Ingagliato from Costola Photography for a candid conversation about what it's really like behind the lens on a wedding day. From artistic inspiration to timeline strategy, Andie opens up about working with high-end clients, building trust with planners, and what makes for truly meaningful photos. You'll also hear about her experience documenting major events like the Super Bowl (yes, really!), how motherhood shifted her photography approach, and why printed albums still matter in the digital age. Whether you're a couple planning your big day or a wedding pro looking to work better with photographers, this one is full of laughs, wisdom, and behind-the-scenes truth.   What we discuss: [00:05:30] – Andie's photography journey & working with her husband [00:10:00] – Building trust and connection without direct client contact [00:18:00] – Why family dynamics matter—and how to capture them [00:27:00] – The first look vs. traditional timeline debate [00:41:00] – Photography trends Andie loves (and ones she's over) [00:44:00] – Why albums are worth the investment (and how she teaches it!)   💡 Key Takeaways: Trust and communication between planner and photographer is essential. The first look can free up time and create a better guest experience. Photographers need room to capture real moments—timelines matter! Dance floors = personality gold. Don't underestimate the candid shots. Printed albums preserve your story in a way digital never will.   Learn more about Andie: Website: https://costolaphotography.com/ Instagram: @costola_photography Facebook: https://www.facebook.com/CostolaPhotography/ YouTube: https://www.youtube.com/channel/UCMUKdBs72GicKaHK5aAvjnA Pinterest: https://www.pinterest.com/costola_photography/   Connect with us: Visit our website: www.weddingsunscripted.com | www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=615...

Ep 9 • Planning a Complex, Four-Day Wedding Weekend with Multiple Events (Part Two)

46 min

Welcome back to Part 2 of our deep dive into one of the most creatively layered wedding weekends we've ever planned. In this episode, Alex and Ali break down the full design story behind a four-day luxury wedding—from a sparkle-themed boat arrival to a moody penthouse welcome party and a wedding ceremony dripping in baby's breath and architectural symbolism. We're taking you inside every design decision, reveal moment, and unexpected wow factor—including a surprise Mardi Gras-style parade and a float that had guests cheering (and dancing) their way into the after party. If you're a couple looking for intentional, personal design inspiration—or a planner eager to elevate your guest experiences—this episode is packed with ideas and insight you won't want to miss.   What we discussed: [01:00] – Rehearsal Dinner Design: Sparkle, boat rides & LED-lit elegance [07:00] – Welcome Party: "Penthouse at Sunset" design and unexpected plant drama [16:00] – Performance moments: Creating a lounge-like space for live music [22:00] – Wedding Day Vibes: New Orleans Garden + architectural influences [30:00] – Surprise Parade & Custom Float Reveal [40:00] – After Party Transformation: Bourbon Street energy + personalized décor   Key Takeaways: Meaningful design starts with personal stories. From architecture to attire, the best themes are rooted in what matters most to the couple. Collaboration is key. Bringing a design to life takes detailed planning, trust, and a lot of vendor teamwork. Every visual detail counts. From menus to cocktail napkins, each touchpoint builds a branded guest experience. Leave space for the unexpected. Thoughtful surprises (like a parade!) create unforgettable memories. The "after" matters too. A seamless transition into an after party keeps the energy going and the experience elevated.   🔗 Vendors & Partners Mentioned: Event Planning & Design: Cherry Blossom Events DC Floral & Custom Installs: Edge Floral Event Designers Rentals: Something Vin...

Ep 8 • Planning a Complex, Four-Day Wedding Weekend with Multiple Events (Part One)

46 min

Ever wondered what really goes into planning a wedding with a massive guest lists? In this episode, Alexandra and Alison pull back the curtain on one of the most logistically intense—and emotionally rewarding—weddings they've worked on. From coordinating multiple vendors to adapting on the fly when plans changed, the Cherry Blossom team shares the real behind-the-scenes scoop of what it's like managing such a grand-scale event. If you're a couple planning a large wedding—or a planner navigating complex client relationships—this one's for you.   What we discussed: [01:00] – The 200-person wedding: what we walked into and why it was unique. [06:30] – When there are other planners involved: how we handled shared responsibilities. [11:45] – Emotional support behind the scenes: helping the bride and groom be present. [18:20] – The beauty of unexpected vendor collaboration. [23:15] – A wedding day that reminds us why we do what we do. [26:40] – Lessons for planners: boundaries, grace, and communication.   Key Takeaways: Big Weddings = Big Emotions. Planning a 200-person wedding isn't just about logistics—it's about managing emotions and expectations. Adaptability Is Everything. Timelines shift. Great planners adjust without missing a beat. Collaboration Has Its Challenges. Working with another planner can be powerful, but only with clear roles and mutual respect. Not Everything Can Be "Fixed". Sometimes, all you can do is manage the moment with grace and professionalism. Always Reflect and Learn. Post-event debriefs help you grow, evolve, and stay grounded in your purpose.   Connect with us: Visit our website: www.weddingsunscripted.com | www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

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